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10 \u6708 15 \u65e5\uff0cWPP \u4e0e\u51ef\u5ea6\u5171\u540c\u53d1\u5e03\u4e86 2020 \u5e74\u201c BrandZ\u2122 \u6700\u5177\u4ef7\u503c\u4e2d\u56fd\u54c1\u724c 100 \u5f3a\u6392\u884c\u699c\u201d\uff0c\u603b\u4ef7\u503c\u8fbe\u5230 9964 \u4ebf\u7f8e\u5143\uff0c\u5b9e\u73b0\u4e86 12% \u7684\u589e\u957f\u3002\u672c\u6b21\u699c\u5355\u4e2d\uff0c\u5171\u6709 13 \u4e2a\u98df\u54c1\u996e\u6599\u54c1\u724c\u5165\u9009\uff0c\u5176\u4e2d\u5305\u62ec\u4f0a\u5229\u3001\u8499\u725b\u4e24\u5927\u4e73\u5236\u54c1\u54c1\u724c\u3002<\/section>\n
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\u4eca\u5e74\u4e0a\u534a\u5e74\uff0c\u4f0a\u5229\u53d6\u5f97\u4e86\u8425\u6536 473.44 \u4ebf\u5143\u3001\u51c0\u5229\u6da6 37.35 \u4ebf\u5143\u7684\u6210\u7ee9\u3002\u4f0a\u5229\u5e74\u62a5\u663e\u793a\uff0c2020 \u5e74\u8ba1\u5212\u5b9e\u73b0\u8425\u4e1a\u603b\u6536\u5165 970 \u4ebf\u5143\uff0c\u5229\u6da6\u603b\u989d 61 \u4ebf\u5143\u3002\u5728\u521a\u521a\u8fc7\u53bb\u76842020 \u4e2d\u56fd\u5976\u4e1a 20 \u5f3a\uff08D20\uff09\u5cf0\u4f1a\u4e0a\uff0c\u4f0a\u5229\u6267\u884c\u603b\u88c1\u5f20\u5251\u79cb\u8868\u793a\uff0c\u672a\u6765 5 \u5e74\u5c06\u6295\u5165 300 \u4ebf\u5143\u6276\u6301\u4e0a\u6e38\u5976\u4e1a\u53d1\u5c55\uff0c\u5e26\u52a8\u5168\u4ea7\u4e1a\u94fe\u5171\u540c\u6210\u957f\u3002<\/p>\n<\/section>\n<\/section>\n<\/section>\n

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\u5728 2020 \u4e2d\u56fd\u5976\u4e1a 20 \u5f3a\uff08D20\uff09\u5cf0\u4f1a\u4e0a\uff0c\u8499\u725b\u542f\u52a8\u4e86\u4e09\u5e74\u884c\u52a8\u8ba1\u5212\uff082021-2-13\u5e74\uff09\u3002\u672a\u6765\u4e09\u5e74\u8499\u725b\u5c06\u79ef\u6781\u54cd\u5e94\u56fd\u5bb6\u5976\u6e90\u5e03\u5c40\u6218\u7565\u90e8\u7f72\uff0c\u5e03\u5c40\u5efa\u8bbe 8 \u5927\u79cd\u517b\u52a0\u4ea7\u4e1a\u96c6\u7fa4\uff0c\u6309\u7167\u201c1-3-6 \u5de5\u7a0b\u201d\u89c4\u5212\uff0c\u5efa\u7acb\u66f4\u52a0\u6709\u6548\u7684\u5229\u76ca\u8054\u7ed3\u673a\u5236\uff0c\u63a8\u52a8\u201c\u6570\u5b57\u5976\u6e90 \u2022 \u667a\u6167\u7267\u573a\u201d\u201c\u5976\u725b\u7814\u7a76\u9662\u201d\u201c\u7231\u517b\u725b\u201d\u4e92\u8054\u7f51\u96c6\u91c7\u5e73\u53f0\u4e09\u5927\u670d\u52a1\u5e73\u53f0\u5efa\u8bbe\u3002<\/p>\n<\/section>\n<\/section>\n<\/section>\n

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\u9644\uff1a2020 \u5e74 BrandZ\u2122 \u6700\u5177\u4ef7\u503c\u4e2d\u56fd\u54c1\u724c\u699c\u5355<\/section>\n
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BrandZ\u2122\u00a0\u4e8e 2011 \u5e74\u63a8\u51fa\u4e2d\u56fd\u54c1\u724c 50 \u5f3a\u699c\u5355\uff0c\u5e76\u4e8e 2014 \u5e74\u5c06\u6392\u540d\u6269\u5927\u5230 100 \u5f3a\u4ee5\u66f4\u52a0\u5145\u5206\u5730\u53cd\u6620\u4e2d\u56fd\u5e02\u573a\u7684\u6d3b\u529b\u3002\u8fc7\u53bb\u5341\u5e74\u95f4\uff0c\u4e2d\u56fd\u54c1\u724c 50 \u5f3a\u603b\u4ef7\u503c\u589e\u957f 225%\uff0c\u8d85\u8fc7\u5168\u7403\u54c1\u724c 50 \u5f3a\uff08\u589e\u957f 126%\uff09\u7684\u540c\u671f\u8868\u73b0\u3002\u540c\u6837\uff0c\u4e2d\u56fd\u54c1\u724c 100 \u5f3a\u603b\u4ef7\u503c\u81ea 2014 \u5e74\u4ee5\u6765\u589e\u957f 162%\uff0c\u540c\u671f\u5168\u7403\u54c1\u724c 100 \u5f3a\u4ec5\u589e\u957f 74% \u3002<\/section>\n
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BrandZ\u2122\u54c1\u724c\u4f30\u503c\u7814\u7a76\u91c7\u7528\u7684\u8c03\u67e5\u65b9\u6cd5\u662f\uff1a\u5c06\u5168\u7403 380 \u591a\u4e07\u6d88\u8d39\u8005\u7684\u8bbf\u8c08\u7ed3\u679c\u4e0e\u5404\u5bb6\u516c\u53f8\u8d22\u52a1\u548c\u7ecf\u8425\u4e1a\u7ee9\u5206\u6790\u76f8\u7ed3\u5408\u3002BrandZ\u2122 \u7684\u6392\u540d\u7814\u7a76\u673a\u5236\u7efc\u5408\u8003\u8651\u54c1\u724c\u7684\u8d22\u52a1\u8868\u73b0\uff08\u6839\u636e\u5f6d\u535a\u793e\u7684\u6570\u636e\uff09\u4ee5\u53ca\u6839\u636e\u6d88\u8d39\u8005\u7814\u7a76\u83b7\u5f97\u7684\u54c1\u724c\u8d21\u732e\u503c\uff08Brand contribution index\uff09\u3002<\/section>\n<\/section>\n
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