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\u9700\u8981\u6ce8\u610f\u7684\u662f\uff0c\u5728\u843d\u5730\u8fc7\u7a0b\u4e2d\uff0c\u4f01\u4e1a\u8981\u59cb\u7ec8\u6709\u6e05\u6670\u7684\u6218\u7565\u84dd\u56fe\u3001\u89c4\u6a21\u5316\u548c\u654f\u6377\u6027\u76f8\u7ed3\u5408\uff0c\u5206\u9636\u6bb5\u3001\u6709\u9488\u5bf9\u6027\u5730\u5b9e\u65bd\u76ee\u6807\uff0c\u5229\u7528\u75ab\u60c5\u6311\u6218\u5b8c\u6210\u5185\u90e8\u538b\u529b\u6d4b\u8bd5\uff0c\u52a0\u5feb\u6570\u5b57\u5316\u8f6c\u578b\u3002<\/span><\/section>\n<\/section>\n<\/section>\n
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\u8fd1\u5e74\u6765\uff0c\u4e2d\u56fd\u7684\u6d88\u8d39\u5e02\u573a\u548c\u96f6\u552e\u5e02\u573a\u53d1\u751f\u4e86\u524d\u6240\u672a\u6709\u7684\u53d8\u5316\uff0c\u4ece\u7c97\u653e\u578b\u7684\u7ecf\u8425\u8f6c\u5411\u66f4\u52a0\u7ec6\u5206\u7684\u7cbe\u8015\uff0c\u5176\u4e2d\u5305\u62ec\u7ec6\u5206\u4eba\u7fa4\u3001\u7ec6\u5206\u5546\u54c1\u3001\u7ec6\u5206\u573a\u666f\u3002\u75ab\u60c5\u5f53\u4e0b\uff0c\u5982\u4f55\u5728\u73b0\u6709\u6e20\u9053\u6253\u901a\u7cbe\u8015\uff0c\u5feb\u901f\u5f15\u5165\u65b0\u5174\u6a21\u5f0f\uff0c\u6210\u4e3a\u6bcf\u4e2a\u54c1\u724c\u5546\u548c\u96f6\u552e\u5546\u7684\u5fc5\u4fee\u8bfe\u3002<\/span><\/section>\n
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\u75ab\u60c5\u4e0b\uff0c\u5f88\u591a\u4f01\u4e1a\u5584\u505a\u52a0\u51cf\u6cd5\u3002Publicis Covid Impact Tracker2022\u6307\u51fa\u968f\u7740\u5b85\u5bb6\u65f6\u95f4\u5ef6\u957f\uff0c\u6d88\u8d39\u8005\u56e4\u8d27\u4e5f\u4ece\u7b2c\u4e00\u5468\u7684\u57fa\u7840\u521a\u9700\u8f6c\u5411\u6539\u5584\u578b\u6109\u60a6\u4ea7\u54c1\uff08\u89c1\u4e0b\u56fe\uff09\u3002\u96f6\u552e\u548c\u98df\u54c1\u4f01\u4e1a\u4e5f\u6839\u636e\u6d88\u8d39\u8005\u9700\u6c42\u53d8\u5316\u53ca\u65f6\u5e94\u53d8\u3002<\/span><\/section>\n<\/section>\n<\/section>\n
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\u75ab\u60c5\u662f\u5bf9\u4f01\u4e1a\u957f\u671f\u6218\u7565\u3001\u7ec4\u7ec7\u7ba1\u7406\u7684\u5927\u8003\u3002\u80fd\u5316\u5371\u4e3a\u673a\u7684\u4f01\u4e1a\uff0c\u90fd\u6709\u7740\u7684\u660e\u786e\u521d\u5fc3\u4f7f\u547d\u3001\u6e05\u6670\u7684\u6218\u7565\u5e03\u5c40\u548c\u5f3a\u5927\u7684\u5411\u5fc3\u529b\u3002\u9762\u4e34\u75ab\u60c5\uff0c\u5728\u5df2\u6709\u5e03\u5c40\u57fa\u7840\u4e0a\uff0c\u505a\u597d\u6218\u7565\u52a0\u51cf\u6cd5\uff0c\u79c9\u627f\u521d\u5fc3\uff0c\u53ca\u65f6\u5e94\u53d8\uff0c\u7cbe\u51c6\u5339\u914d\u3002\u201dRight product, in the right channel, for the right consumers\u201d \u5373\u201c\u600e\u4e48\u6837\u6839\u636e\u6d88\u8d39\u573a\u666f\u9700\u6c42\uff0c\u628a\u5bf9\u7684\u5546\u54c1\uff0c\u901a\u8fc7\u5bf9\u7684\u6e20\u9053\u901a\u8def\u8fdb\u884c\u7cbe\u51c6\u5339\u914d\u201d\uff0c\u771f\u7684\u662f\u77e5\u6613\u884c\u96be\u3002\u5173\u952e\u5728\u4e8e\u63d0\u524d\u6218\u7565\u5e03\u5c40\u3001\u5f53\u4e0b\u6218\u672f\u5e94\u53d8\u3002\u8fd9\u4e5f\u662f\u8fd9\u4e2a\u65f6\u4ee3\u5bf9\u96f6\u552e\u5546\u548c\u54c1\u724c\u5546\u7684\u65b0\u8981\u6c42\u201d\u3002<\/span><\/section>\n<\/section>\n<\/section>\n
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\u5b88\u4f4f\u521d\u5fc3\u3001\u656c\u754f\u5e02\u573a\uff0c\u56de\u5f52\u751f\u610f\u672c\u8d28<\/span><\/strong><\/span><\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n
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\u75ab\u60c5\u5bf9\u65b0\u664b\u54c1\u724c\u66f4\u662f\u4e00\u6b21\u5927\u8003\u3002\u8bf8\u591a\u8d44\u672c\u6295\u8d44\u4eba\u7ed9\u4e86\u5f88\u591a\u91d1\u7389\u826f\u8a00\uff1a<\/span><\/section>\n<\/section>\n<\/section>\n
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\uff081\uff09\u5bf9\u4e8e\u8d44\u672c\u800c\u8a00<\/strong><\/span><\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n
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\u4e0d\u8981\u9ad8\u4f30\u65b0\u54c1\u724c\u7684\u589e\u957f\u6027\uff0c\u4e0d\u8981\u4f4e\u4f30\u65b0\u6d88\u8d39\u7684\u97e7\u6027\u3002\u56de\u5f52\u4ef7\u503c\uff0c\u8c28\u614e\u770b\u5f85\u6f6e\u6d41\uff0c\u61c2\u5f97\u6218\u7565\u53d6\u820d\uff0c\u5173\u6ce8\u4ea7\u4e1a\u5e73\u8861\uff0c\u59cb\u7ec8\u73b0\u91d1\u4e3a\u738b\uff0c\u5b88\u4f4f\u6838\u5fc3\u5ba2\u6237\uff0c\u91cd\u5851\u56e2\u961f\u3002\u8fd9\u4e9b\u5bf9\u6240\u6709\u4eba\u6765\u8bf4\u90fd\u662f\u975e\u5e38\u91cd\u8981\u7684\u63d0\u9192\u3002<\/span><\/section>\n<\/section>\n<\/section>\n
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\uff082\uff09\u5bf9\u4e8e\u65b0\u664b\u54c1\u724c\u800c\u8a00<\/strong><\/span><\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n
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\u8981\u6709\u656c\u754f\u4e4b\u5fc3\uff0c\u5728\u75ab\u60c5\u4e2d\u5b88\u4f4f\u521d\u5fc3\uff0c\u5173\u6ce8\u5b8f\u89c2\u653f\u7b56\u73af\u5883\uff0c\u56de\u5f52\u751f\u610f\u7684\u672c\u8d28\uff0c\u6c89\u4e0b\u5fc3\u6d3b\u4e0b\u53bb\u3002\u67e0\u6aac\u5171\u548c\u56fd\u521b\u59cb\u4eba\u5206\u4eab\u4e86\uff0c\u8fd9\u6837\u7684\u8fc7\u82e6\u65e5\u5b50\u7ecf\u5386\u5bf9\u4e8e\u5e74\u8f7b\u56e2\u961f\u6765\u8bf4\uff0c\u53cd\u800c\u662f\u6700\u5b9d\u8d35\uff0c\u4ee5\u6218\u4ee3\u7ec3\u5bf9\u4e8e\u7efc\u5408\u7684\u4e1a\u52a1\u80fd\u529b\u7684\u63d0\u9ad8\u975e\u5e38\u5feb\u3002<\/span><\/section>\n
\uff083\uff09\u505a\u597d\u4ea7\u54c1\u548c\u6e20\u9053\u7684\u57fa\u672c\u529f<\/strong><\/section>\n<\/section>\n<\/section>\n
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\u6e20\u9053\u662f\u4e00\u70b9\u4e00\u70b9\u78e8\u51fa\u6765\u7684\uff0c\u51e0\u4e07\u4e2a\u51b0\u67dc\u53ef\u4e0d\u662f\u4e00\u671d\u4e00\u5915\u53ef\u4ee5\u94fa\u5f97\u4e0b\u53bb\u7684\u3002\u8fd8\u6709\u7ecf\u9500\u5546\u7684\u7a33\u5b9a\u6027\uff0c\u5982\u679c\u4f60\u60f3\u538b\u8d27\uff0c\u4e5f\u4e0d\u662f\u7ecf\u9500\u5546\u4e00\u5b9a\u5c31\u4f1a\u914d\u5408\u4f60\u53bb\u538b\u8d27\u7684\u3002\u4eca\u5929\u5f88\u591a\u54c1\u724c\u90fd\u5728\u8d70\u54c1\u724c\u5e94\u8be5\u6709\u7684\u6210\u957f\u8def\u5f84\uff0c\u4e00\u6b65\u90fd\u5c11\u4e0d\u4e86\u3002<\/span><\/section>\n<\/section>\n<\/section>\n
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\uff084\uff09\u7279\u6b8a\u65f6\u671f\uff0c\u4f01\u4e1a\u548c\u7ecf\u8425\u8005\u7684\u97e7\u6027\u5c24\u4e3a\u91cd\u8981<\/strong><\/span><\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n
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\u4ea7\u4e1a\u94fe\u7684\u97e7\u6027\u786e\u4fdd\u751f\u4ea7\u4f9b\u5e94\u9ad8\u6548\u3002\u66f4\u91cd\u8981\u7684\uff0c\u5219\u662f\u56e2\u961f\u7684\u97e7\u6027\uff0c\u4e00\u4e2a\u56e2\u961f\u6709\u6ca1\u6709\u5728\u9006\u5883\u4e0b\u53bb\u575a\u6301\u575a\u5b88\u7684\u610f\u5fd7\u54c1\u8d28\uff0c\u4e3b\u8981\u7ecf\u8425\u8005\u662f\u5426\u6709\u80fd\u529b\u5e26\u9886\u81ea\u5df1\u7684\u56e2\u961f\u5ea6\u8fc7\u6700\u96be\u7684\u5173\u53e3\u7684\u97e7\u6027\uff0c\u8fd9\u51b3\u5b9a\u4e86\u4e00\u4e2a\u4f01\u4e1a\u7684\u8d70\u5411\u3002<\/span><\/section>\n<\/section>\n<\/section>\n
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\uff085\uff09\u793e\u4f1a\u521b\u65b0\u4e0e\u5546\u4e1a\u5411\u5584\u6b63\u5728\u5b9a\u4e49\u65b0\u7684\u5546\u4e1a\u6a21\u5f0f<\/strong><\/span><\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n
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\u8981\u6c42\u65b0\u4e00\u4ee3\u5546\u4e1a\u9886\u8896\u5177\u5907\u5f3a\u70c8\u7684\u8d23\u4efb\u611f\u4e0e\u4f7f\u547d\u611f\uff0c\u4ee5\u52a9\u529b\u793e\u4f1a\u53d1\u5c55\u4e3a\u5df1\u4efb\uff0c\u8d85\u8d8a\u4f20\u7edf\u601d\u7ef4\uff0c\u5c06\u793e\u4f1a\u5229\u76ca\u6700\u5927\u5316\uff0c\u5c06\u4e2a\u4eba\u5229\u76ca\u3001\u4f01\u4e1a\u7ecf\u8425\u878d\u5165\u793e\u4f1a\u7684\u6574\u4f53\u5229\u76ca\u4e4b\u4e2d\u3002\u5982OATLY\u5c31\u5728\u5206\u4eab\u4e2d\u63d0\u5230\uff0c\u5728\u8fd9\u4e24\u4e2a\u6708\u91cc\uff0c\u54c1\u724c\u79c9\u201c\u5546\u4e1a\u5411\u5584\u201d\u4e4b\u5fc3\u5411\u6297\u75ab\u524d\u7ebf\u7684\u5fd7\u613f\u8005\u3001\u533b\u7597\u673a\u6784\u3001\u9ad8\u6821\u3001\u5c01\u95ed\u7684\u793e\u533a\u7b49\u6350\u8d60\u71d5\u9ea6\u5976\uff0c\u672c\u65e0\u5546\u4e1a\u76ee\u7684\u5374\u65e0\u5fc3\u63d2\u67f3\u67f3\u6210\u836b\u3002OATLY\u6350\u51fa\u768420\u591a\u4e07\u5347\u71d5\u9ea6\u5976\uff0c\u4e0d\u7ecf\u610f\u95f4\u5411\u6d88\u8d39\u8005\u4f20\u9012\u4e86\u53ef\u6301\u7eed\u53d1\u5c55\u548c\u73af\u4fdd\u5065\u5eb7\u7684\u54c1\u724c\u521d\u5fc3\uff0c\u540c\u65f6\u4e5f\u4e3a\u65b0\u690d\u7269\u57fa\u8d5b\u9053\u57cb\u4e0b\u4e86\u5584\u7684\u79cd\u5b50\u3002<\/span><\/section>\n<\/section>\n<\/section>\n
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\uff086\uff09\u4ee5\u7ec8\u4e3a\u59cb\uff0c\u7528\u7ed3\u6784\u5316\u601d\u7ef4\u6765\u5e03\u5c40\u672a\u6765<\/span><\/strong><\/span><\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n
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