{"id":31374,"date":"2021-05-22T08:42:15","date_gmt":"2021-05-22T08:42:15","guid":{"rendered":"https:\/\/www.tyjzk.com\/?p=44388"},"modified":"2021-05-22T09:00:02","modified_gmt":"2021-05-22T09:00:02","slug":"%e7%87%95%e9%ba%a6%e5%a5%b6%e7%ac%ac%e4%b8%80%e8%82%a1oatly%e7%ba%b3%e6%96%af%e8%be%be%e5%85%8b%e4%b8%8a%e5%b8%82%ef%bc%8c%e5%8b%9f%e8%b5%84%e8%b6%8514%e4%ba%bf%e7%be%8e%e5%85%83","status":"publish","type":"post","link":"https:\/\/www.tyjzk.com\/?p=31374","title":{"rendered":"\u201c\u71d5\u9ea6\u5976\u7b2c\u4e00\u80a1\u201dOATLY\u7eb3\u65af\u8fbe\u514b\u4e0a\u5e02\uff0c\u52df\u8d44\u8d8514\u4ebf\u7f8e\u5143\uff01"},"content":{"rendered":"
\u71d5\u9ea6\u5976\u54c1\u724cOATLY\u4e8e\u5317\u4eac\u65f6\u95f45\u670820\u65e5\u665a\u95f421:30\u6b63\u5f0f\u4ee5\u201cOTLY\u201d\u4e3a\u8bc1\u5238\u4ee3\u7801\u5728\u7eb3\u65af\u8fbe\u514b\u6302\u724c\u4e0a\u5e02\uff0c\u6210\u201c\u71d5\u9ea6\u5976\u7b2c\u4e00\u80a1\u201d\u3002<\/section>\n

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<\/section>\n
OATLY\u767b\u9646\u7eb3\u65af\u8fbe\u514b<\/em><\/section>\n
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2020\u5e747\u6708\uff0cOATLY\u521a\u521a\u5b8c\u6210\u7531\u9ed1\u77f3\u96c6\u56e2\u9886\u6295\uff0c\u5965\u666e\u62c9\u3001Jay-Z\u3001\u5a1c\u5854\u8389\u6ce2\u7279\u66fc\u8ddf\u6295\u76842\u4ebf\u7f8e\u5143\u878d\u8d44\uff0c\u5f53\u65f6\u4f30\u503c\u662f20\u4ebf\u7f8e\u5143\u3002<\/p>\n

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OATLY\u7684\u4e0a\u5e02\u5e38\u88ab\u4e0e\u540c\u6837\u6253\u690d\u7269\u57fa\u724c\u7684\u690d\u7269\u8089\u54c1\u724cBeyond Meat\u76f8\u63d0\u5e76\u8bba\uff0c\u8be5\u54c1\u724c\u6700\u521d\u4e8e2019\u5e745\u6708\u4ee5\u6bcf\u80a125\u7f8e\u5143\u7684\u4ef7\u683c\u4e0a\u5e02\u3002\u5728\u7b2c\u4e00\u5e74\uff0c\u5176\u80a1\u4ef7\u5c31\u9ad8\u8fbe138.95\u7f8e\u5143\uff0c\u6210\u4e3a\u201c\u4eba\u9020\u8089\u7b2c\u4e00\u80a1\u201d\u3002<\/p>\n

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01<\/strong><\/p>\n

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2\u3001\u54c1\u724c\u91cd\u5851\u540e\u7ffb\u7ea2<\/strong>\u00a0<\/p>\n

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<\/section>\n
OATLY\u4ea7\u54c1<\/em><\/section>\n
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3\u3001\u4ece\u5496\u5561\u5e97\u6253\u5f00\u591a\u56fd\u5e02\u573a<\/strong><\/p>\n

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2018\u5e74\u521d\u7b2c\u4e00\u6279OATLY\u7684\u4ea7\u54c1\u8fdb\u5165\u4e0a\u6d77\u65f6\uff0c\u4e5f\u9047\u4e86\u51b7\u3002\u5f53\u65f6\uff0cOATLY\u8bd5\u56fe\u767b\u9646\u4e2d\u56fd\u8d85\u5e02\u8d27\u67b6\uff0c\u4f46\u9057\u61be\u7684\u662f\uff0c\u4eba\u4eec\u5bf9\u4e8e\u71d5\u9ea6\u5976\u5e76\u6ca1\u6709\u8ba4\u77e5\uff0c\u8c01\u90fd\u4e0d\u4f1a\u4e3b\u52a8\u62ff\u8d77\u8d27\u67b6\u4e0a\u8fd9\u4e2a\u964c\u751f\u4ea7\u54c1\u3002<\/p>\n

\u4e8e\u662f\uff0cOATLY\u5728\u56fd\u5185\u4e5f\u9009\u62e9\u4f9d\u6258\u5496\u5561\u5ba2\u6237\u6253\u5f00\u5e02\u573a\u77e5\u540d\u5ea6\u3002\u9664\u4e86\u4e0e\u661f\u5df4\u514b\u6df1\u5ea6\u7ed1\u5b9a\uff0cOatly\u5728\u4e2d\u56fd\u5408\u4f5c\u7684\u54c1\u724c\u8fd8\u5305\u62ecManner\u3001Tim Hortons\u3001Peet's\u3001Costa\u3001\u4e09\u987f\u534a\u7b49\u54c1\u724c\u3002<\/p>\n

\u6b64\u5916\uff0cOATLY\u8fd8\u6293\u4f4f\u4e86\u4e2d\u56fd\u6d88\u8d39\u8005\u5bf9\u8336\u996e\u7684\u559c\u7231\uff0c\u8ddf\u559c\u8336\u3001\u5948\u96ea\u7684\u8336\u8fdb\u884c\u5408\u4f5c\uff0c\u5c06\u71d5\u9ea6\u5976\u5e26\u5165\u73b0\u5236\u8336\u996e\u5708\u3002<\/p>\n

\u5728\u8fdb\u5165\u4e2d\u56fd\u5e02\u573a\u4e0d\u5230\u4e24\u5e74\u7684\u65f6\u95f4\u91cc\uff0c\u622a\u81f32020\u5e74\u5e74\u5e95\uff0cOATLY\u5728\u4e2d\u56fd\u5927\u9646\u5df2\u8fdb\u9a7b1\u4e07\u591a\u5bb6\u5496\u5561\u5e97\u3002<\/p>\n

\u54c1\u724c\u91cd\u5851\u540e\uff0cOATLY\u5728\u5168\u7403\u5e02\u573a\u7684\u5feb\u901f\u6210\u957f\u7ed9\u4e86\u6211\u4eec\u51e0\u70b9\u542f\u793a\uff1a<\/p>\n

    \n
  • \n

    \u6253\u9020\u54c1\u724c\u5fc5\u987b\u8981\u6709\u54c1\u7c7b\u5360\u4f4d\u7684\u6218\u7565\u601d\u7ef4\uff1b<\/p>\n<\/li>\n

  • \n

    \u54c1\u7c7b\u521b\u65b0\u53ef\u4ee5\u6210\u5c31\u4e00\u4e2a\u54c1\u724c\uff0c\u4f46\u662f\u8ba9\u6d88\u8d39\u8005\u611f\u77e5\u5230\u4ef7\u503c\u540c\u6837\u91cd\u8981\uff1b<\/p>\n<\/li>\n

  • \n

    \u9664\u4e86\u4ea7\u54c1\u672c\u8eab\uff0c\u54c1\u724c\u4ef7\u503c\u89c2\u4e5f\u662f\u6d88\u8d39\u8005\u6f5c\u5728\u7684\u6d88\u8d39\u52a8\u673a\u3002<\/p>\n<\/li>\n<\/ul>\n

    02<\/strong><\/p>\n

    <\/strong>OATLY<\/strong>\u522e\u8d77\u7684\u5168\u7403\u201c\u71d5\u9ea6\u5976\u6548\u5e94\u201d<\/strong><\/p>\n

    \u5982\u4eca\uff0cOATLY\u80cc\u540e\u4ee3\u8868\u7684\u690d\u7269\u57fa\u996e\u98df\u5df2\u7ecf\u4e0e\u201c\u53d8\u9769\u3001\u98a0\u8986\u201d\u7b49\u5b57\u773c\u8054\u7cfb\u5728\u4e00\u8d77\uff0c\u4e00\u6539\u4eba\u4eec\u5bf9\u4f20\u7edf\u690d\u7269\u996e\u6599\u7684\u8ba4\u77e5\uff0c\u6210\u4e3a\u6d88\u8d39\u8005\u996e\u98df\u65b9\u5f0f\u5347\u7ea7\u3001\u751f\u6d3b\u6001\u5ea6\u7684\u4f53\u73b0\u3002<\/p>\n

    OATLY\u53ef\u4ee5\u8bf4\u662f\u5728\u98df\u54c1\u996e\u6599\u884c\u4e1a\u6380\u8d77\u4e86\u201c\u71d5\u9ea6\u5976\u6548\u5e94\u201d\uff0c\u5c06\u71d5\u9ea6\u5976\u8d5b\u9053\u4e00\u4e3e\u6367\u4e0a\u4e86\u70ed\u95e8\u3002<\/p>\n

    \u672c\u8d28\u4e0a\uff0c\u71d5\u9ea6\u5976\u5c5e\u4e8e\u690d\u7269\u5976\u5927\u54c1\u7c7b\uff0c\u8c46\u5976\u3001\u5df4\u65e6\u6728\u5976\u3001\u6838\u6843\u5976\u3001\u6930\u5976\u65e9\u5df2\u51fa\u73b0\u5728\u8d27\u67b6\u4e0a\uff0c\u7ef4\u4ed6\u5976\u3001\u6930\u6811\u7b49\u54c1\u724c\u6211\u4eec\u4e5f\u90fd\u4e0d\u964c\u751f\uff0c\u4f46\u5b83\u4eec\u90fd\u6ca1\u6709\u8fce\u6765\u7c7b\u4f3cOATLY\u7684\u7206\u53d1\uff0c\u4e14\u88ab\u8ba4\u4e3a\u662f\u4f20\u7edf\u54c1\u7c7b\u3002<\/p>\n

    \u800c\u968f\u7740\u65b0\u8001\u54c1\u724c\u5927\u91cf\u6d8c\u8fdb\u71d5\u9ea6\u5976\u54c1\u7c7b\uff0c\u7ade\u4e89\u5f00\u59cb\u8d8a\u53d1\u6fc0\u70c8\u3002<\/p>\n

    \u5982\u4eca\uff0c\u71d5\u9ea6\u5976\u5e02\u573a\u9664\u4e86\u8fbe\u80fd\u3001\u53ef\u53e3\u53ef\u4e50\u3001\u96c0\u5de2\u7b49\u51e0\u5bb6\u6210\u719f\u5de8\u5934\u7684\u51b2\u51fb\uff0cChobani\u3001Minor Figures\u7b49\u54c1\u724c\u4e5f\u662f\u4e0d\u5bb9\u5ffd\u89c6\u7684\u52bf\u529b\u3002<\/p>\n

    <\/section>\n
    Chobani\u71d5\u9ea6\u5976
    <\/em><\/section>\n
    \u56fe\u7247\u6765\u6e90\uff1aChobani\u5b98\u7f51<\/em><\/section>\n

    \u800c\u5728\u4e2d\u56fd\u672c\u571f\u5e02\u573a\uff0c\u636e\u5929\u732b\u65b0\u54c1\u521b\u65b0\u4e2d\u5fc3\u6570\u636e\u663e\u793a\uff0c\u71d5\u9ea6\u5976\u5907\u53d7\u4e00\u4e8c\u7ebf\u57ce\u5e02\u6d88\u8d39\u8005\u559c\u7231\uff0c\u800c\u5176\u4e2d\uff0c\u6d88\u8d39\u8005\u5bf9OATLY\u7684\u8ba4\u77e5\u5ea6\u6700\u9ad8\u3002<\/p>\n

    \u540c\u65f6\uff0c\u65b0\u5174\u54c1\u724c\u4e5f\u5728\u4e0d\u65ad\u6d8c\u73b0\uff0c\u6bd4\u5982\u690d\u7269\u6807\u7b7e\u3001\u91ce\u751f\u690d\u7269\u3001\u5965\u9ea6\u661f\u7403\u3001oatoat\u3001\u6bcf\u65e5\u76d2\u5b50\u3001\u5c0f\u9ea6\u6b27\u8036\u7b49\u54c1\u724c\u5747\u6210\u7acb\u4e0d\u4e45\uff0c\u4f46\u52bf\u5934\u6b63\u52b2\u3002<\/p>\n

    <\/section>\n
    \u690d\u7269\u6807\u7b7e\u71d5\u9ea6\u690d\u7269\u5976
    <\/em><\/section>\n
    \u56fe\u7247\u6765\u6e90\uff1a\u690d\u7269\u6807\u7b7e<\/em><\/section>\n

    \u6b64\u5916\uff0c\u71d5\u9ea6\u5976\u5e02\u573a\u7684\u706b\u70ed\u4e5f\u50ac\u751f\u4e86\u66f4\u591a\u690d\u7269\u5976\u3001\u690d\u7269\u57fa\u996e\u54c1\u7684\u521b\u65b0\uff0c\u8d8a\u6765\u8d8a\u591a\u7684\u690d\u7269\u57fa\u539f\u6599\u88ab\u8fd0\u7528\uff0c\u6bd4\u5982\u690d\u7269\u575a\u679c\u54c1\u724cOHNUT\u63a8\u51fa\u7684\u5df4\u65e6\u6728\u5976\u3001\u6fb3\u6d32\u54c1\u724cMILKLAB\u63a8\u51fa\u7684\u590f\u5a01\u5937\u679c\u5976\u7b49\uff0c\u690d\u7269\u86cb\u767d\u996e\u6599\u54c1\u7c7b\u5f00\u59cb\u91cd\u65b0\u7ec6\u5206\u3002<\/p>\n

    \u800c\u4f20\u7edf\u54c1\u724c\u4e5f\u5728\u8ffd\u8d76\u690d\u7269\u5976\u8fd9\u6ce2\u98ce\u6f6e\uff0c\u5f00\u59cb\u5347\u7ea7\u7115\u65b0\uff0c\u6bd4\u5982\u4f0a\u5229\u690d\u9009\u5168\u9762\u5347\u7ea7\u4e3a\u690d\u7269\u8425\u517b\u54c1\u724c\uff0c\u4e0d\u5c40\u9650\u4e8e\u8c46\u4e73\u4ea7\u54c1\uff0c\u800c\u76f8\u7ee7\u63a8\u51fa\u4e86\u71d5\u9ea6\u5976\u3001\u6930\u6d46\u53d1\u9175\u578b\u690d\u7269\u9178\u5976\uff0c\u5e0c\u671b\u5360\u636e\u591a\u54c1\u7c7b\u690d\u7269\u5976\u5b9a\u4f4d\u3002<\/p>\n

    \u7ef4\u4ed6\u5976\u4e5f\u57282020\u5e74\u63a8\u51fa\u201c\u5df4\u65e6\u6728+\u590f\u5a01\u5937\u679c\u201d\u548c\u201c\u71d5\u9ea6+\u85dc\u9ea6\u201d\u4e24\u6b3e\u521b\u65b0\u6982\u5ff5\u7684\u53cc\u690d\u7269\u86cb\u767d\u996e\u54c1\uff0c\u4ece\u4f20\u7edf\u7684\u8c46\u5976\u54c1\u7c7b\u9635\u5730\uff0c\u5347\u7ea7\u5230\u66f4\u5e7f\u9614\u7684\u690d\u7269\u5976\u5e02\u573a\u3002<\/p>\n

    <\/section>\n
    \u7ef4\u4ed6\u5976\u5065\u5eb7\u52a0\u6cd5\u7684\u53cc\u91cd\u690d\u7269\u5976<\/em><\/section>\n
    \u56fe\u7247\u6765\u6e90\uff1a\u7ef4\u4ed6\u5976<\/em><\/section>\n

    OATLY<\/strong>\u5728\u56fd\u5185\u5916\u7684\u53d1\u5c55\u6a21\u5f0f\u5df2\u7ecf\u901a\u8fc7\u8425\u6536\u4e0a\u7684\u6570\u636e\u9a8c\u8bc1\u4e86\u5176\u53ef\u884c\u6027\u3002<\/strong>\u56e0\u6b64\uff0c\u6211\u4eec\u53ef\u4ee5\u770b\u5230\uff0c\u690d\u7269\u5976\u54c1\u724c\u4eec\u7684\u53d1\u5c55\u8def\u5f84\u4e5f\u5927\u591a\u5728\u91cd\u8d70OATLY\u7684\u8001\u8def\uff0c\u4ece\u5496\u5561\u5e97\u5207\u5165\u5e02\u573a\u3001\u4f20\u9012\u751f\u6d3b\u65b9\u5f0f......<\/p>\n

    \u7136\u800c\uff0c\u4ece\u54c1\u7c7b\u53d1\u5c55\u7684\u89d2\u5ea6\u4e0a\u6765\u770b\uff0c\u690d\u7269\u86cb\u767d\u996e\u54c1\u7684\u54c1\u7c7b\u6559\u80b2\u4ecd\u672a\u5b8c\u6210\uff0c\u800c\u5496\u5561\u573a\u666f\u5e94\u7528\u7a7a\u95f4\u6709\u9650\u3002<\/p>\n

    \u5728\u65b0\u8001\u54c1\u724c\u6d17\u724c\u7684\u73b0\u9636\u6bb5\uff0c\u7ade\u4e89\u5df2\u7ecf\u4e0d\u5c40\u9650\u4e8e\u71d5\u9ea6\u5976\u54c1\u724c\uff0c\u800c\u662f\u690d\u7269\u5976\u5927\u54c1\u7c7b\u7684\u6df7\u6218\u3002\u54c1\u724c\u4eec\u9700\u8981\u9010\u6b65\u8003\u8651\u6446\u8131\u5355\u4e00\u8425\u9500\u6a21\u5f0f\u7684\u7ade\u4e89\uff0c\u627e\u5230\u5b9e\u8d28\u6027\u7684\u5dee\u5f02\u5316\u4f18\u52bf\u3002<\/p>\n

    03<\/strong><\/p>\n

    OATLY\u7684\u653b\u4e0e\u5b88<\/strong>\u00a0<\/p>\n

    \u5bf9\u4e8e\u690d\u7269\u86cb\u767d\u996e\u54c1\u7684\u54c1\u7c7b\u5347\u7ea7\u6765\u8bf4\uff0cOATLY\u7ed9\u884c\u4e1a\u8bb2\u4e86\u4e00\u4e2a\u65b0\u7684\u6545\u4e8b\u3002\u7136\u800c\uff0cOATLY\u4ecd\u9762\u4e34\u8003\u9a8c\uff0c\u6bd4\u5982\u4ea7\u80fd\u3001\u6210\u672c\u3001\u7ade\u4e89\u5bf9\u624b\u3001\u6d88\u8d39\u573a\u666f\u3001\u7b2c\u4e8c\u589e\u957f\u6781\u7b49\u3002\u00a0\u5982\u4f55\u9762\u5bf9\u864e\u89c6\u7708\u7708\u7684\u65b0\u8001\u54c1\u724c\uff1f\u5982\u4f55\u8ba9\u4ea7\u54c1\u8d70\u5411\u66f4\u5e7f\u9614\u7684\u5927\u4f17\u6d88\u8d39\u5e02\u573a\uff1f\u201c\u65e2\u8981\u653b\uff0c\u53c8\u8981\u5b88\u201d\u5c06\u662fOATLY\u9700\u8981\u89e3\u51b3\u7684\u95ee\u9898\u3002<\/p>\n

    \u6211\u4eec\u53ef\u4ee5\u770b\u5230\uff0cOATLY\u6b63\u5728\u52a0\u901f\u5f25\u8865\u4f9b\u5e94\u94fe\u7684\u52a3\u52bf\uff0c\u76ee\u524d\u5df2\u7ecf\u62e5\u67094\u5bb6\u5de5\u5382\u3002\u6b64\u5916\uff0c\u65b0\u52a0\u5761\u3001\u4e2d\u56fd\u9a6c\u978d\u5c71\u548c\u82f1\u56fd\u5f7c\u5f97\u4f2f\u52d2\u4e09\u4e2a\u5de5\u5382\u6b63\u5728\u5efa\u8bbe\u6216\u89c4\u5212\u9636\u6bb5\u3002<\/p>\n

    \u5982\u4eca\uff0cOATLY\u8fd8\u5728\u8fc8\u5411\u54c1\u724c\u53d1\u5c55\u7684\u7b2c\u56db\u4e2a\u9636\u6bb5\u2014\u2014\u8d70\u51fa1\u4e07\u591a\u5bb6\u5496\u5561\u5e97\uff0c\u6e17\u900f\u4e3b\u6d41\u6e20\u9053<\/strong>\u3002\u5728OATLY\u7684\u5b98\u7f51\u4e0a\uff0c\u6211\u4eec\u53ef\u4ee5\u770b\u5230\u8be5\u54c1\u724c\u65d7\u4e0b\u5df2\u7ecf\u63a8\u51fa\u5305\u62ec\u71d5\u9ea6\u5976\u3001\u71d5\u9ea6\u9178\u5976\u3001\u71d5\u9ea6\u51b0\u6dc7\u6dcb\u3001\u71d5\u9ea6\u5976\u6cb9\u7b49\u5728\u5185\u76846\u5927\u4ea7\u54c1\u7cfb\u5217\uff0c\u517146\u6b3eSKU\u3002<\/p>\n

    \u5bf9\u4e8e\u4e2d\u56fd\u5e02\u573a\uff0cOATLY\u4e9a\u6d32\u533a\u603b\u88c1\u5f20\u6625\u66fe\u8868\u793a\uff0c\u4e2d\u56fd\u5df2\u7ecf\u6210\u4e3aOATLY\u5728\u5168\u7403\u6700\u91cd\u8981\u7684\u589e\u957f\u5e02\u573a\u4e4b\u4e00\u3002\u56e0\u6b64\uff0cOATLY\u4e5f\u5728\u9010\u6e10\u5f15\u5165\u66f4\u591a\u4ea7\u54c1\u7ebf\u3002\u6bd4\u5982OATLY\u53bb\u5e749\u6708\u63a8\u51fa\u7684\u5373\u996e\u7248\u71d5\u9ea6\u51b7\u8403\u62ff\u94c1\u548c\u4eca\u5e74\u63a8\u51fa\u7684\u9187\u9999\u71d5\u9ea6\u9732\uff0c\u663e\u793a\u51faOATLY\u62d3\u5c55\u71d5\u9ea6\u57fa\u4ea7\u54c1\u7684\u5e94\u7528\u573a\u666f\uff0c\u6316\u6398\u66f4\u5e7f\u9614\u5e02\u573a\u6f5c\u529b\u7684\u91ce\u5fc3\u3002<\/p>\n

    \u53ef\u4ee5\u9884\u89c1\uff0c\u968f\u7740\u4e0a\u5e02\u540e\u66f4\u591a\u8d44\u91d1\u7684\u6ce8\u5165\uff0cOATLY\u7684\u53d1\u5c55\u8fdb\u7a0b\u4ecd\u5c06\u52a0\u901f\u3002\u672a\u6765\uff0cOATLY\u80fd\u5426\u628a\u5730\u57fa\u6253\u5f97\u66f4\u7262\uff1f\u71d5\u9ea6\u5976\u548c\u690d\u7269\u5976\u7684\u98ce\u8fd8\u5c06\u5439\u5411\u54ea\uff1f\u6211\u4eec\u62ed\u76ee\u4ee5\u5f85\u3002<\/p>\n

    \u4f5c\u8005\uff1aYanya<\/section>\n

    \n

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