{"id":34047,"date":"2022-09-25T09:42:41","date_gmt":"2022-09-25T09:42:41","guid":{"rendered":"https:\/\/www.tyjzk.com\/?p=99758"},"modified":"2022-09-25T10:00:01","modified_gmt":"2022-09-25T10:00:01","slug":"%e4%bc%8a%e5%88%a9%e3%80%81%e8%92%99%e7%89%9b%e3%80%81%e5%85%89%e6%98%8e%e8%bf%99%e4%ba%9b%e4%b8%ad%e5%9b%bd%e4%b9%b3%e4%b8%9a%e5%93%81%e7%89%8c%ef%bc%8c%e5%85%a5%e9%80%89%e4%ba%9a","status":"publish","type":"post","link":"https:\/\/www.tyjzk.com\/?p=34047","title":{"rendered":"\u4f0a\u5229\u3001\u8499\u725b\u3001\u5149\u660e\u2026\u2026\u8fd9\u4e9b\u4e2d\u56fd\u4e73\u4e1a\u54c1\u724c\uff0c\u5165\u9009\u4e9a\u6d32500\u5f3a\uff01"},"content":{"rendered":"
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9\u670822\u65e5\uff0c2022\u5e74\u300a\u4e9a\u6d32\u54c1\u724c500\u5f3a\u300b\u6392\u884c\u699c\u5728\u4e0a\u6d77\u6b63\u5f0f\u53d1\u5e03\u3002\u8be5\u699c\u5355\u7531\u4e16\u754c\u54c1\u724c\u5b9e\u9a8c\u5ba4\uff08World Brand Lab\uff09\u4e3b\u529e\uff0c\u8bc4\u4ef7\u7684\u57fa\u672c\u6307\u6807\u5305\u62ec\u5e02\u573a\u5360\u6709\u7387\uff08Market Share\uff09\u3001\u54c1\u724c\u5fe0\u8bda\u5ea6\uff08Brand Loyalty\uff09\u548c\u4e9a\u6d32\u9886\u5bfc\u529b\uff08Asian Leadership\uff09\u3002
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\u4eca\u5e74\u7684\u699c\u5355\u4e2d\uff0c\u5171\u6709\u6765\u81ea20\u4e2a\u56fd\u5bb6\u548c\u5730\u533a\u7684\u54c1\u724c\u5165\u9009\uff0c\u4e2d\u56fd\uff08\u5305\u542b\u6e2f\u6fb3\u53f0\uff09\u5165\u9009\u7684\u54c1\u724c\u5171\u8ba1214\u4e2a\uff0c\u5360\u6574\u4e2a\u4e9a\u6d32\u54c1\u724c500\u5f3a\u768442.8%\uff0c\u4f4d\u5c45\u7b2c\u4e00\u3002\u5176\u4e2d\uff0c\u6d89\u53ca\u4e73\u5236\u54c1\u751f\u4ea7\u52a0\u5de5\u7684\u67097\u4e2a\uff0c\u5206\u522b\u662f\u4f0a\u5229\u3001\u8499\u725b\u3001\u5a03\u54c8\u54c8\u3001\u98de\u9e64\u3001\u5149\u660e\u3001\u5b8c\u8fbe\u5c71\u548c\u65fa\u65fa\u3002<\/p>\n

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01<\/span><\/strong><\/p>\n

\u4f0a\u5229<\/span><\/strong><\/p>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n

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\u4f0a\u5229\u5728\u699c\u5355\u4e2d\u4f4d\u4e8e\u7b2c104\u4f4d\uff0c\u5728\u6240\u6709\u4e9a\u6d32\u4e73\u4f01\u4e2d\u5c45\u9996\u3002<\/span>\u591a\u5e74\u6765\uff0c\u4f0a\u5229\u59cb\u7ec8\u575a\u5b88\u201c\u4f0a\u5229\u5373\u54c1\u8d28\u201d\u7684\u4f01\u4e1a\u4fe1\u6761\uff0c\u6253\u9020\u51fa\u4f17\u591a\u9ad8\u54c1\u8d28\u7684\u4e73\u5236\u54c1\uff0c\u5907\u53d7\u6d88\u8d39\u8005\u8ba4\u53ef\u4e0e\u652f\u6301\u30022021\u5e74\uff0c\u4f0a\u5229\u6210\u4e3a\u4e9a\u6d32\u9996\u4e2a\u5e74\u8425\u6536\u7a81\u7834\u5343\u4ebf\u7684\u4e73\u4f01\u3002\u8377\u5170\u5408\u4f5c\u94f6\u884c\u53d1\u5e03\u76842022\u5168\u7403\u4e73\u4e1a20\u5f3a\u699c\u5355\u4e2d\uff0c\u4f0a\u5229\u7a33\u5c45\u5168\u7403\u524d\u4e94\u3002\u51ef\u5ea6\u6d88\u8d39\u8005\u6307\u6570\u53d1\u5e03\u7684\u300a2021\u4e9a\u6d32\u54c1\u724c\u8db3\u8ff9\u62a5\u544a\u300b\u4e2d\uff0c\u4f0a\u5229\u51ed\u501f92.2%\u7684\u54c1\u724c\u6e17\u900f\u7387\u3001\u8fd113\u4ebf\u7684\u6d88\u8d39\u8005\u89e6\u53ca\u6570\uff0c\u8fde\u7eed\u591a\u5e74\u6210\u4e3a\u6d88\u8d39\u8005\u9752\u7750\u54c1\u724c\u3002<\/span><\/section>\n<\/section>\n
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02<\/strong><\/p>\n

\u8499\u725b<\/strong><\/p>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n

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\u8499\u725b\u4f4d\u4e8e\u7b2c136\u4f4d\u3002<\/span>2021\u5e7412\u6708\uff0c\u8499\u725b\u5ba3\u5e03\u66f4\u6362Logo\uff0c\u5e76\u542f\u52a8\u4e86\u5168\u7403\u54c1\u724c\u5347\u7ea7\u6218\u7565\uff0c\u5f00\u5c55\u5168\u65b9\u4f4d\u7684\u8425\u9500\u884c\u52a8\uff0c\u4e0d\u4ec5\u643a\u624b\u4e2d\u56fd\u5973\u8db3\u3001\u8c37\u7231\u51cc\u7b49\uff0c\u5c06\u201c\u5929\u751f\u8981\u5f3a\u201d\u7684\u54c1\u724c\u4e3b\u5f20\u4e0e\u4f53\u80b2\u7cbe\u795e\u6df1\u5ea6\u878d\u5408\uff0c\u8fd8\u79ef\u6781\u643a\u624b\u56fd\u5185\u5916\u91cd\u5927\u4e3b\u9898IP\uff0c\u5982\u4e2d\u56fd\u822a\u5929\u3001\u8fea\u58eb\u5c3c\u4e50\u56ed\u3001\u73af\u7403\u5f71\u57ce\u7b49\uff0c\u5c06\u54c1\u724c\u4ef7\u503c\u6709\u6548\u8d4b\u80fd\u3002\u4eca\u5e748\u6708\uff0c\u8377\u5170\u5408\u4f5c\u94f6\u884c\u53d1\u5e03\u4e862022\u5e74\u5168\u7403\u4e73\u4e1a20\u5f3a\u540d\u5355\uff0c\u8499\u725b\u4f4d\u5c45\u7b2c\u4e03\uff0c\u521b\u4e0b\u5386\u53f2\u65b0\u9ad8\u3002<\/span><\/section>\n<\/section>\n
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03<\/span><\/strong><\/p>\n

\u5a03\u54c8\u54c8<\/span><\/strong><\/p>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n

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\u4eca\u5e74\u7684\u699c\u5355\u4e2d\uff0c\u5a03\u54c8\u54c8\u4f4d\u4e8e\u7b2c172\u4f4d\u3002<\/span>\u4f5c\u4e3a\u5e74\u8fd1\u534a\u767e\u7684\u56fd\u6c11\u54c1\u724c\uff0c\u5a03\u54c8\u54c8\u81ea\u4e8c\u4ee3\u638c\u95e8\u4eba\u5b97\u99a5\u8389\u4e0a\u4efb\u4ee5\u6765\uff0c\u4e00\u76f4\u5728\u8fdb\u884c\u54c1\u724c\u5347\u7ea7\u8f6c\u578b\uff0c\u529b\u4e89\u6253\u9020\u5e74\u8f7b\u5316\u3001\u5065\u5eb7\u5316\u7684\u5a03\u54c8\u54c8\u3002\u8fd1\u5e74\u6765\uff0c\u5a03\u54c8\u54c8\u91c7\u53d6\u4e86\u4e00\u7cfb\u5217\u54c1\u724c\u8de8\u754c\u7684\u521b\u65b0\u5c1d\u8bd5\uff0c\u5e76\u5efa\u7acb\u4e86\u548cB\u7ad9\u3001\u82f1\u96c4\u8054\u76df\u804c\u4e1a\u8054\u8d5bLPL\u7b49\u5e73\u53f0\u7684\u6df1\u5ea6\u5408\u4f5c\uff0c\u6253\u5165\u4e8c\u6b21\u5143\u3001\u7535\u7ade\u3001\u6f6e\u73a9\u7b49\u5708\u5c42\uff0c\u5df2\u6210\u529f\u5c06\u81ea\u8eab\u4ece\u539f\u6709\u7684\u6000\u65e7\u5f62\u8c61\u4e2d\u8131\u79bb\u3002<\/span><\/section>\n<\/section>\n
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04<\/span><\/strong><\/p>\n

\u98de\u9e64<\/span><\/strong><\/p>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n

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\u98de\u9e64\u4f4d\u4e8e\u7b2c329\u4f4d\u3002<\/span>\u4f5c\u4e3a\u6211\u56fd\u5976\u7c89\u9886\u5148\u54c1\u724c\uff0c\u4e3a\u4e86\u6253\u9020\u201c\u66f4\u9002\u5408\u4e2d\u56fd\u5b9d\u5b9d\u4f53\u8d28\u201d\u7684\u5976\u7c89\uff0c\u98de\u9e64\u4ece\u6e90\u5934\u7684\u9972\u8349\u79cd\u690d\u3001\u9972\u8349\u52a0\u5de5\u3001\u89c4\u6a21\u5316\u5976\u725b\u9972\u517b\uff0c\u5230\u751f\u4ea7\u52a0\u5de5\u3001\u7269\u6d41\u4ed3\u50a8\u3001\u6e20\u9053\u7ba1\u63a7\u3001\u552e\u540e\u670d\u52a1\u7b49\u73af\u8282\uff0c\u5747\u5b9e\u73b0\u4e86\u53ef\u63a7\u53ef\u8ffd\u6eaf\u3002\u5728\u7a33\u6293\u4ea7\u54c1\u54c1\u8d28\u7684\u540c\u65f6\uff0c\u98de\u9e64\u8fd8\u4e0d\u65ad\u52a0\u5f3a\u79d1\u7814\u521b\u65b0\u529b\u5ea6\uff0c\u6253\u9020\u4e86\u4f17\u591a\u5728\u6d88\u8d39\u8005\u4e2d\u6709\u7740\u826f\u597d\u53e3\u7891\u7684\u4ea7\u54c1\u3002\u6709\u6570\u636e\u7edf\u8ba1\uff0c\u6bcf\u5e74\u6709\u8d85\u8fc72\u4ebf\u7f50\u98de\u9e64\u5976\u7c89\u88ab\u4e2d\u56fd\u5988\u5988\u9009\u62e9\u3002<\/span><\/section>\n

05<\/span><\/strong><\/p>\n

\u5149\u660e<\/span><\/strong><\/p>\n<\/section>\n

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\u5149\u660e\u4f4d\u4e8e\u7b2c337\u4f4d\u3002<\/span>\u4f5c\u4e3a\u6211\u56fd\u4e73\u5236\u54c1\u884c\u4e1a\u91cc\u7684\u201c\u767e\u5e74\u8001\u5b57\u53f7\u201d\uff0c\u5149\u660e\u5728\u7267\u4e1a\u3001\u751f\u4ea7\u3001\u9500\u552e\u3001\u7269\u6d41\u3001\u914d\u9001\u7b49\u5168\u4ea7\u4e1a\u94fe\u73af\u8282\u4e0b\u8db3\u529f\u592b\uff0c\u7387\u5148\u91c7\u752875\u210315\u79d2\u5df4\u6c0f\u6740\u83cc\u5de5\u827a\uff0c\u786e\u7acb\u4e86\u4ee5\u9c9c\u5976\u54c1\u7c7b\u4e3a\u4e3b\u7684\u201c\u9886\u9c9c\u201d\u54c1\u724c\u6218\u7565\uff0c\u5e76\u83b7\u5f97\u4e86\u4e0a\u6d77\u5e02\u6700\u9ad8\u8d28\u91cf\u8363\u8a89\u201c2020\u5e74\u5ea6\u4e0a\u6d77\u5e02\u5e02\u957f\u8d28\u91cf\u5956\uff08\u7ec4\u7ec7\uff09\u201d\uff0c\u65d7\u4e0b\u5149\u660e\u4f18\u500d\u9c9c\u5976\u3001\u5149\u660e\u968f\u5fc3\u8ba2\u670d\u52a1\u5148\u540e\u83b7\u5f97\u201c\u4e0a\u6d77\u54c1\u724c\u201d\u8ba4\u8bc1\u7b49\u8363\u8a89\uff0c\u6811\u7acb\u8d77\u4e86\u5b89\u5168\u3001\u4f18\u8d28\u3001\u5065\u5eb7\u7684\u4e73\u54c1\u6807\u6746\u3002<\/span><\/section>\n<\/section>\n
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06<\/span><\/strong><\/p>\n

\u5b8c\u8fbe\u5c71<\/span><\/strong><\/p>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n

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\u5b8c\u8fbe\u5c71\u8fde\u7eed\u7b2c12\u5e74\u4e0a\u699c\uff0c\u4f4d\u5217\u7b2c353\u4f4d\u3002<\/span>\u81ea\u521b\u7acb\u81f3\u4eca\uff0c\u5b8c\u8fbe\u5c71\u4e00\u76f4\u9ad8\u5ea6\u91cd\u89c6\u54c1\u724c\u5efa\u8bbe\u4e0e\u63a8\u5e7f\uff0c\u4e0d\u65ad\u901a\u8fc7\u6570\u5b57\u5316\u3001\u73b0\u4ee3\u5316\u3001\u79d1\u5b66\u5316\u7684\u624b\u6bb5\uff0c\u52a0\u5f3a\u4e0e\u6d88\u8d39\u8005\u4e4b\u95f4\u7684\u6c9f\u901a\uff0c\u63d0\u5347\u4f01\u4e1a\u7684\u7f8e\u8a89\u5ea6\u3002\u4e3a\u63a8\u52a8\u54c1\u724c\u521b\u65b0\u3001\u53d1\u5c55\uff0c\u5b8c\u8fbe\u5c71\u524d\u77bb\u6027\u5730\u63d0\u51fa\u4e86\u201c\u4e3a\u6240\u7231\uff0c\u5c3d\u6240\u80fd\u201d\u7684\u54c1\u724c\u7406\u5ff5\uff0c\u542f\u52a8\u5e74\u8f7b\u5316\u7684\u54c1\u724c\u6218\u7565\u30022021\u5e74\uff0c\u5b8c\u8fbe\u5c71\u7387\u5148\u5360\u4f4d\u201c\u9ad8\u5bd2\u751f\u6001\u5976\u201d\uff0c\u6301\u7eed\u6df1\u8015\u201c\u9ad8\u5bd2\u751f\u6001\u5976\u201d\u4ea7\u54c1\uff0c\u5f97\u5230\u4e86\u5e02\u573a\u7684\u9ad8\u5ea6\u8ba4\u53ef\u3002<\/span><\/section>\n<\/section>\n
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07<\/span><\/strong><\/p>\n

\u65fa\u65fa<\/span><\/strong><\/p>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n

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\u6765\u6e90\uff1a\u65b0\u4e73\u4e1a<\/span><\/p>\n<\/section>\n<\/section>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

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