{"id":40115,"date":"2021-07-31T12:10:18","date_gmt":"2021-07-31T12:10:18","guid":{"rendered":"https:\/\/www.tyjzk.com\/?p=52754"},"modified":"2021-07-31T12:30:01","modified_gmt":"2021-07-31T12:30:01","slug":"%e7%a1%ac%e8%8b%8f%e6%89%93%e6%b0%b4%ef%bc%8c%e5%95%a4%e9%85%92%e5%b8%82%e5%9c%ba%e4%b8%8a%e6%9c%80%e7%83%ad%e9%97%a8%e7%9a%84%e5%93%81%e7%b1%bb","status":"publish","type":"post","link":"https:\/\/www.tyjzk.com\/?p=40115","title":{"rendered":"\u786c\u82cf\u6253\u6c34\uff0c\u5564\u9152\u5e02\u573a\u4e0a\u6700\u70ed\u95e8\u7684\u54c1\u7c7b"},"content":{"rendered":"
<\/section>\n

\u829d\u52a0\u54e5\u4fe1\u606f\u8d44\u6e90\u516c\u53f8(Information Resources Inc.\uff0cIRI)\u7684\u6570\u636e\u663e\u793a\uff0c\u5728\u622a\u81f36\u670813\u65e5\u768452\u5468\u5185\uff0c\u786c\u82cf\u6253\u6c34\u7684\u9500\u552e\u989d\u8fbe\u523043\u4ebf\u7f8e\u5143\uff0c\u540c\u6bd4\u589e\u957f\u8fd170%\u3002<\/span><\/p>\n

IRI\u6307\u51fa\uff0c\u4ece2018\u5e74\u52302020\u5e74\uff0c\u5373\u996e\u786c\u82cf\u6253\u6c34\u7c7b\u522b\u7ecf\u5386\u4e86\u4e09\u4f4d\u6570\u7684\u589e\u957f\uff0c\u800c\u4e14\u6ca1\u6709\u964d\u6e29\u7684\u8ff9\u8c61\u3002\u201c2021\u5e74\u786c\u82cf\u6253\u6c34\u603b\u91cf\u589e\u957f\u4e8633%\uff0c\u622a\u81f32021\u5e746\u670820\u65e5\uff0c\u5168\u5e74\u589e\u957f\u4e865\u4ebf\u7f8e\u5143\uff0c\u5360\u9152\u7cbe\u996e\u6599\u9500\u552e\u989d\u76847%\uff0c\u603b\u9500\u552e\u989d\u8fbe21\u4ebf\u7f8e\u5143\u3002\u201d<\/span><\/p>\n

<\/p>\n

\u201c\u82cf\u6253\u6c34\u7c7b\u522b\u57282020\u5e74\u589e\u957f\u4e8625\u4ebf\u7f8e\u5143\uff0c2019\u5e74\u589e\u957f\u4e8611\u4ebf\u7f8e\u5143\uff0c2018\u5e74\u589e\u957f\u4e863\u4ebf\u7f8e\u5143\u3002\u6240\u4ee5\uff0c\u867d\u7136\u8fd9\u7c7b\u4ea7\u54c1\u7684\u589e\u957f\u7387\u4e0b\u964d\u4e86\uff0c\u4f46\u5176\u7f8e\u5143\u7684\u7edd\u5bf9\u589e\u957f\u7387\u4ecd\u7136\u5f3a\u52b2\u3002\u201d\u5728\u5f88\u77ed\u7684\u65f6\u95f4\u5185\uff0c\u786c\u82cf\u6253\u6c34\u5de9\u56fa\u4e86\u4f5c\u4e3a\u4e3b\u8981\u54c1\u7c7b\u7684\u5730\u4f4d\uff0c\u5e76\u7ee7\u7eed\u589e\u957f\u3002<\/span><\/p>\n

\u201c\u51e0\u5e74\u524d\uff0c\u786c\u82cf\u6253\u6c34\u521a\u63a8\u51fa\u65f6\u5c31\u663e\u793a\u51fa\u5f3a\u5927\u7684\u6e17\u900f\u80fd\u529b\uff0c\u968f\u7740\u65f6\u95f4\u7684\u63a8\u79fb\uff0c\u901a\u8fc7\u5927\u91cf\u7684\u91cd\u590d\u8d2d\u4e70\uff0c\u5b83\u4eec\u4e5f\u663e\u793a\u51fa\u5f3a\u5927\u7684\u6e17\u900f\u80fd\u529b\u3002\u201d\u7ebd\u7ea6NielsenIQ Beverage Alcohol\u7684\u5ba2\u6237\u7ecf\u7406Kaleigh Theriault\u8bf4\u3002\u5728\u622a\u81f35\u670822\u65e5\u7684\u6700\u8fd152\u5468\u5185\uff0c\u786c\u82cf\u6253\u6c34\u7684\u6e17\u900f\u7387\u4e3a13.2%\uff0c\u6bd4\u53bb\u5e74\u540c\u671f\u4e0a\u5347\u4e863.7\u4e2a\u767e\u5206\u70b9\u3002\u5728\u8d2d\u4e70\u786c\u82cf\u6253\u6c34\u7684\u4eba\u7fa4\u4e2d\uff0c\u8fd160%\u7684\u4eba\u4e00\u5e74\u4e2d\u4f1a\u8d2d\u4e70\u4e24\u6b21\u6216\u4e24\u6b21\u4ee5\u4e0a\u786c\u82cf\u6253\u6c34\u3002<\/span><\/p>\n

\u4e13\u5bb6\u6307\u51fa\uff0c\u50cf\u786c\u82cf\u6253\u6c34\u8fd9\u6837\u7684\u98ce\u5473\u9ea6\u82bd\u996e\u6599(FMBs)\u6b63\u5728\u63a8\u52a8\u5564\u9152\u5e02\u573a\u7684\u589e\u957f\uff0c\u800c\u5564\u9152\u5e02\u573a\u7684\u589e\u957f\u5e45\u5ea6\u5f88\u5c0f\u3002\u5728\u84ec\u52c3\u53d1\u5c55\u7684FMB\u9886\u57df\uff0c\u65b0\u4ea7\u54c1\u5f00\u53d1\u548c\u521b\u65b0\u4e5f\u5f88\u5f3a\u5927\u3002<\/span><\/p>\n

\u201c\u5982\u4eca\uff0c\u5e02\u573a\u4e0a\u6709\u8fd1700\u4e2a\u9ea6\u82bd\u82cf\u6253\u6c34\u54c1\u724c\uff0c\u8fd9\u53cd\u6620\u4e86\u6295\u8d44\u8fd9\u4e00\u9886\u57df\u7684\u516c\u53f8\u6570\u91cf\u3002\u786c\u82cf\u6253\u6c34\u5728\u8fc7\u53bb3-4\u5e74\u91cc\u5b9e\u73b0\u4e86\u540c\u6bd4\u589e\u957f\uff0c\u6240\u4ee5\u4f20\u7edf\u4e0a\u7684\u5927\u578b\u5564\u9152\u516c\u53f8\u4e0d\u80fd\u5ffd\u89c6\u8fd9\u4e00\u5e02\u573a\u53d8\u5316\u3002\u6b64\u5916\uff0c\u786c\u82cf\u6253\u6c34\u5177\u6709\u591a\u529f\u80fd\u6027\uff0c\u5b83\u4eec\u53ef\u4ee5\u63d0\u4f9b\u6709\u8da3\u7684\u53e3\u5473\u548c\u6210\u5206\uff0c\u901a\u8fc7\u4f4e\u70ed\u91cf\u3001\u4f4e\u7cd6\u3001\u4f4e\u78b3\u6c34\u5316\u5408\u7269\u7684\u7279\u6027\uff0c\u8fce\u5408\u5065\u5eb7\u8d8b\u52bf\u3002\u201d<\/span><\/p>\n

\n
\n
\n
\n
\n
\n

01<\/strong><\/span><\/p>\n

\u5564\u9152\u5e02\u573a\u4e0a\u6700\u70ed\u95e8\u7684\u54c1\u7c7b<\/strong><\/span><\/p>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n

\u7ebd\u7ea6\u996e\u6599\u8425\u9500\u516c\u53f8(Beverage Marketing Corporation\uff0cBMC)\u7684\u6267\u884c\u5408\u4f19\u4ebaBrian Sudano\u6307\u51fa\uff0c\u867d\u7136\u786c\u82cf\u6253\u6c34\u7684\u5386\u53f2\u4e0d\u957f\uff0c\u4f46\u5b83\u4ecd\u5728\u4ee5\u975e\u5e38\u9ad8\u7684\u57fa\u6570\u7ee7\u7eed\u589e\u957f40%\u81f350%\u3002<\/span><\/p>\n

\u4ed6\u89e3\u91ca\u8bf4:\u201c\u786c\u82cf\u6253\u6c34\u7ea6\u5360\u5564\u9152\u5e02\u573a\u76848%\uff0c\u8fd9\u4f7f\u5b83\u4ecd\u7136\u662f\u5564\u9152\u5e02\u573a\u4e0a\u6700\u70ed\u95e8\u7684\u4e00\u7c7b\u3002\u5c3d\u7ba1\u4e0e\u8fc7\u53bb\u4e09\u5e74\u76f8\u6bd4\uff0c\u5176\u767e\u5206\u6bd4\u6709\u6240\u653e\u7f13\uff0c\u4f46\u5176\u7edd\u5bf9\u589e\u957f\u6570\u5b57\u4e0e\u53bb\u5e74\u76f8\u5f53\u3002\u81ea\u4e0a\u4e16\u7eaa90\u5e74\u4ee3\u4e2d\u671f\u4ee5\u6765\uff0cFMB\u5e02\u573a\u5728\u4e0d\u540c\u65f6\u671f\u63a8\u52a8\u4e86\u5564\u9152\u7684\u589e\u957f\u3002\u81ea2008\u5e74\u4ee5\u6765\uff0c\u8fd9\u4e00\u7c7b\u522b\u4e00\u76f4\u5728\u63a8\u52a8\u5564\u9152\u7684\u53d1\u5c55\uff0c\u4ece2008\u5e74\u52302020\u5e74\u589e\u957f\u4e86300%\u4ee5\u4e0a\u3002\u201d<\/span><\/p>\n

\u5728\u4ee5\u786c\u82cf\u6253\u6c34\u4e3a\u4e2d\u5fc3\u7684\u7c7b\u522b\u4e2d\uff0cIRI\u7684\u6570\u636e\u663e\u793a\uff0cWhite Claw\u3001Truly\u548cBud Light\u82cf\u6253\u6c34\u4f4d\u5217\u524d\u4e09\uff0c\u5728\u622a\u81f36\u670813\u65e5\u768452\u5468\u5185\uff0c\u591a\u5e97\u548c\u4fbf\u5229\u5e97\u7684\u9500\u552e\u989d\u5206\u522b\u4e3a20\u4ebf\u7f8e\u5143\u300111\u4ebf\u7f8e\u5143\u548c4.25\u4ebf\u7f8e\u5143\u3002\u540c\u671f\uff0c\u8fd9\u4e9b\u54c1\u724c\u7684\u540c\u6bd4\u589e\u957f\u7387\u5206\u522b\u4e3a35.6%\u300190.3%\u548c221.8%\u3002\u6469\u68ee\u5eb7\u80dc\u65d7\u4e0b\u54c1\u724cVizzy Hard Seltzer\u7684\u9500\u552e\u989d\u57fa\u6570\u8f83\u5c0f\uff0c\u4f46\u540c\u6bd4\u589e\u957f\u4e86705.9%\uff0c\u9500\u552e\u989d\u8fbe\u52301.13\u4ebf\u7f8e\u5143\u3002<\/span><\/p>\n

<\/p>\n

\u4e13\u5bb6\u8868\u793a:\u201c\u4eca\u5e74\u590f\u5929\uff0c\u4eba\u4eec\u5bf9\u786c\u82cf\u6253\u6c34\u7684\u72c2\u70ed\u4e1d\u6beb\u6ca1\u6709\u653e\u7f13\u7684\u8ff9\u8c61\u3002\u968f\u7740\u8d8a\u6765\u8d8a\u591a\u7684\u54c1\u724c\u63a8\u51fa\u81ea\u5df1\u7684\u786c\u82cf\u6253\u6c34\u4ea7\u54c1\uff0c\u5bfb\u627e\u63d0\u795e\u996e\u6599\u7684\u6d88\u8d39\u8005\u6709\u4e86\u6bd4\u4ee5\u5f80\u66f4\u591a\u7684\u9009\u62e9\u3002\u201d<\/span><\/p>\n

\u4fbf\u5229\u5e97\u7684\u786c\u82cf\u6253\u6c34\u9500\u552e\u4e5f\u5448\u4e0a\u5347\u8d8b\u52bf\u3002\u65b0\u6cfd\u897f\u5dde\u7ebd\u74e6\u514b\u5168\u56fd\u96f6\u552e\u89e3\u51b3\u65b9\u6848(NRS)\u7684\u4e00\u4efd\u62a5\u544a\u79f0\uff0c\u4e0e2020\u5e74\u7b2c\u4e00\u5b63\u5ea6\u76f8\u6bd4\uff0c\u786c\u82cf\u6253\u6c34\u7684\u9500\u91cf2021\u5e74\u7b2c\u4e00\u5b63\u5ea6\u589e\u957f\u4e8650%\uff0c\u800c\u4f20\u7edf\u5564\u9152\u7684\u9500\u91cf\u589e\u957f\u4e865.6%\u3002<\/span><\/p>\n

\u4e13\u5bb6\u6307\u51fa\uff1a\u201c\u8fd9\u4e00\u76f4\u662f\u4e00\u79cd\u76f8\u5f53\u666e\u904d\u7684\u73b0\u8c61\u3002\u5728\u5546\u5e97\u7684\u6240\u6709\u7ec6\u5206\u5e02\u573a\u4e2d\uff0c\u786c\u82cf\u6253\u6c34\u9500\u91cf\u589e\u5e45\u6700\u5927\u3002\u5728\u8d27\u67b6\u7a7a\u95f4\u6709\u9650\u7684\u5c0f\u578b\u5546\u5e97\uff0c\u786c\u82cf\u6253\u6c34\u7684\u589e\u957f\u538b\u7f29\u4e86\u4e00\u4e9b\u975e\u9152\u7cbe\u996e\u6599\u7684\u5e02\u573a\u4efd\u989d\uff0c\u6bd4\u5982\u8f6f\u996e\u6599\u3001\u679c\u6c41\u996e\u6599\u3001\u6db2\u4f53\u8336\u548c\u8fd0\u52a8\u996e\u6599\uff0c\u8fd9\u4e9b\u4ea7\u54c1\u7684\u9500\u552e\u6570\u91cf\u6709\u6240\u4e0b\u964d\u3002\u201d<\/span><\/p>\n

\n
\n
\n
\n
\n
\n

02<\/strong><\/span><\/p>\n

\u5382\u5546\u5728\u786c\u82cf\u6253\u6c34\u9886\u57df\u5c55\u5f00\u7ade\u4e89<\/strong><\/span><\/p>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n

\u51e0\u5bb6\u5927\u578b\u5564\u9152\u516c\u53f8\uff0c\u5982\u6469\u68ee\u5eb7\u80dc\u3001\u559c\u529b\u5564\u9152\u548c\u767e\u5a01\u82f1\u535a\uff0c\u90fd\u52a0\u5165\u4e86\u70c8\u6027\u82cf\u6253\u6c34\u7684\u884c\u5217\u3002\u6469\u68ee\u5eb7\u80dc\u6700\u8fd1\u6295\u8d44\u4e861\u4ebf\u7f8e\u5143\u7528\u4e8eRTD\u786c\u82cf\u6253\u6c34\u7684\u6269\u5f20\uff0c\u5176Proof Point\u786c\u82cf\u6253\u6c34(\u9152\u7cbe\u542b\u91cf5%)\u73b0\u5728\u572827\u4e2a\u5dde\u90fd\u6709\u552e\u3002\u4e3a\u4e86\u8ba9\u81ea\u5df1\u4e0e\u4f17\u4e0d\u540c\uff0c\u8be5\u54c1\u724c\u4f7f\u7528\u4e86\u56db\u79cd\u4e0d\u540c\u7684\u70c8\u9152\u2014\u2014\u4f0f\u7279\u52a0\u3001\u6717\u59c6\u9152\u3001\u9f99\u820c\u5170\u9152\u548c\u5a01\u58eb\u5fcc\u2014\u2014\u4e0e\u9752\u67e0\u6c41\u3001\u8292\u679c\u83e0\u841d\u6c41\u3001\u9ed1\u8393\u67e0\u6aac\u6c41\u548c\u8461\u8404\u67da\u6c41\u6df7\u5408\u3002\u8fd9\u6b3e\u82cf\u6253\u6c34\u5e26\u6709\u4e00\u79cd\u5929\u7136\u7684\u6d51\u6d4a\u611f\uff0c\u4e0d\u542b\u7cd6\u3001100\u5361\u8def\u91cc\u548c\u96f6\u78b3\u6c34\u5316\u5408\u7269\u3002<\/span><\/p>\n

2020\u5e741\u6708\uff0c\u9152\u7cbe\u542b\u91cf5% \u7684Bud Light Seltzer\u5f00\u59cb\u5728\u5168\u56fd\u5546\u5e97\u4e0a\u67b6\u3002\u4e00\u5e74\u540e\uff0c\u767e\u5a01\u82f1\u535a\u5ba3\u5e03\u63a8\u51fa\u53e6\u4e00\u6b3e\u786c\u82cf\u6253\u6c34:Bud Light Seltzer Lemonade\u3002\u8be5\u516c\u53f8\u8868\u793a\uff0c\u8fd9\u6b3e\u4ea7\u54c1\u542b\u6709100\u5361\u8def\u91cc\u7684\u70ed\u91cf\uff0c\u800c\u7cd6\u542b\u91cf\u4e0d\u52301\u514b\u3002\u767e\u5a01\u82f1\u535a\u8fc5\u901f\u6210\u4e3a\u6574\u4e2a\u54c1\u7c7b\u4e43\u81f3\u8be5\u54c1\u724c\u5386\u53f2\u4e0a\u6700\u9876\u5c16\u7684\u521b\u65b0\u4e4b\u4e00\u3002IRI\u8868\u793a\uff0c\u57282020\u5e74\u6574\u4e2a\u98df\u54c1\u548c\u996e\u6599\u6d88\u8d39\u5305\u88c5\u4ea7\u54c1\u7c7b\u522b\u4e2d\uff0cBud Light Seltzer\u88ab\u8bc4\u4e3a\u7b2c\u4e00\u65b0\u4ea7\u54c1\u9886\u5148\u8005(NPP)\uff0c\u8fd9\u662f\u8be5\u5e02\u573a\u7814\u7a76\u516c\u53f8\u53d1\u5e03NPP\u62a5\u544a\u768426\u5e74\u5386\u53f2\u4e2d\uff0c\u9152\u7c7b\u54c1\u724c\u9996\u6b21\u83b7\u5f97\u7b2c\u4e00\u540d\u3002<\/span><\/p>\n

<\/p>\n

\u5728\u786c\u82cf\u6253\u6c34\u7c7b\u522b\u4e2d\u4e0d\u4e4f\u65b0\u4ea7\u54c1\u521b\u65b0\u3002\u4f8b\u5982\uff0c\u5e02\u573a\u4efd\u989d\u9886\u5148\u8005White Claw\u5728\u8fd9\u4e2a\u54c1\u7c7b\u4e2d\u5360\u670951%\u7684\u4efd\u989d\uff0c\u5b83\u63a8\u51fa\u4e86\u4e24\u9879\u65b0\u521b\u65b0\u4ea7\u54c1\u3002\u5176\u4e2d\u5305\u62ecWhite Claw Hard Seltzer Surge\uff0c\u8fd9\u6b3e\u82cf\u6253\u6c34\u7684\u9152\u7cbe\u542b\u91cf\u4e3a8%\uff0c\u6709\u8840\u6a59\u548c\u8513\u8d8a\u8393\u53e3\u5473\u3002<\/p>\n

NielsenIQ\u6307\u51fa\uff0c\u76ee\u524d\u6709120\u591a\u5bb6\u5382\u5546\u5728\u786c\u82cf\u6253\u6c34\u9886\u57df\u5c55\u5f00\u7ade\u4e89\uff0c\u6709\u4e9b\u5382\u5546\u751f\u4ea7\u7684\u54c1\u724c\u4e0d\u6b62\u4e00\u4e2a\u3002\u201c\u4ece\u54c1\u724c\u7684\u89d2\u5ea6\u6765\u770b\uff0c150\u4e2a\u54c1\u724c\u6b63\u5728\u7ade\u4e89\u786c\u82cf\u6253\u6c34\u7684\u5e02\u573a\u4efd\u989d\uff0c\u800c\u4e14\u8fd9\u4e2a\u6570\u5b57\u6bcf\u5929\u90fd\u5728\u589e\u957f\u3002\u786c\u82cf\u6253\u6c34\u662f\u4e00\u4e2a\u5236\u80dc\u7684\u9886\u57df\uff0c\u4e5f\u662f\u5564\u9152\/FMB\/\u82f9\u679c\u9152\u4eca\u5e74\u8fc4\u4eca\u552f\u4e00\u589e\u957f\u7684\u5e02\u573a\u3002\u201d<\/span><\/p>\n

\u4e13\u5bb6\u8868\u793a\uff0c2021\u5e74\u4e0a\u534a\u5e74\uff0c\u786c\u82cf\u6253\u6c34\u5360\u5564\u9152\u7c7b\u522b\u768423%\uff0c\u9ad8\u4e8e2020\u5e74\u4e0a\u534a\u5e74\u768419%\u548c2019\u5e74\u4e0a\u534a\u5e74\u76849%\u3002<\/span><\/p>\n

\u5728\u4e00\u5ea6\u7531\u5c11\u6570\u51e0\u4e2a\u54c1\u724c\u4e3b\u5bfc\u7684\u786c\u82cf\u6253\u6c34\u5e02\u573a\uff0c\u5c0f\u54c1\u724c\u4e5f\u5728\u5f00\u62d3\u5e02\u573a\u4efd\u989d\u3002\u9274\u4e8e\u82cf\u6253\u6c34\u54c1\u724c\u7684\u6fc0\u589e\uff0c\u5e02\u573a\u5206\u6790\u5e08\u5efa\u8bae\uff0c\u901a\u8fc7\u5927\u80c6\u7684\u53e3\u5473\u548c\u4e0e\u4f17\u4e0d\u540c\u7684\u5305\u88c5\u5728\u8d27\u67b6\u4e0a\u533a\u5206\u5f00\u6765\u662f\u81f3\u5173\u91cd\u8981\u7684\u3002<\/span><\/p>\n

\u201cTruly\u662f\u4e00\u4e2a\u5f88\u597d\u7684\u4f8b\u5b50\uff0c\u5b83\u5f00\u59cb\u5728\u67e0\u6aac\u6c34\u3001\u51b0\u8336\u7b49\u4e0d\u540c\u53e3\u5473\u7684\u5e73\u53f0\u4e0a\u521b\u65b0\u3002\u5b83\u5728IRI\u7684\u65b0\u4ea7\u54c1\u6392\u884c\u699c\u4e0a\u6392\u540d\u7b2c\u4e8c\uff0c\u8fdb\u4e00\u6b65\u8bc1\u660e\u4e86\u8fd9\u4e00\u70b9\u3002Bud Light Seltzer\u548c\u79d1\u7f57\u5a1c\u786c\u77ff\u6cc9\u6c34\u4e5f\u5728\u671d\u7740\u8fd9\u4e2a\u65b9\u5411\u524d\u8fdb\uff0c\u63a8\u51fa\u4e86\u67e0\u6aac\u53e3\u5473\u786c\u82cf\u6253\u6c34\u3002\u201d<\/span><\/p>\n

IRI\u8868\u793a\uff0c\u7531\u4e8e\u53e3\u5473\u548c\u914d\u65b9\u7684\u6301\u7eed\u521b\u65b0\uff0c\u4ee5\u53ca\u65b9\u4fbf\u7684RTD\u5305\u88c5\uff0c\u786c\u82cf\u6253\u6c34\u7684\u96f6\u552e\u989d\u9884\u8ba1\u5c06\u57282021\u5e74\u8d85\u8fc751\u4ebf\u7f8e\u5143\uff0c\u4ece2022\u5e74\u52302024\u5e74\uff0c\u9884\u8ba1\u5e74\u589e\u957f\u7387\u5c06\u4ece\u9ad8\u4e2a\u4f4d\u6570\u589e\u957f\u5230\u4f4e\u4e24\u4f4d\u6570\u3002<\/span><\/p>\n

BMC\u603b\u7ed3\u9053\uff0c\u786c\u82cf\u6253\u6c34\u7206\u70b8\u6027\u589e\u957f\u7684\u8f68\u8ff9\u662f\u72ec\u4e00\u65e0\u4e8c\u7684\u3002\u201c\u81ea\u4e0a\u4e16\u7eaa80\u5e74\u4ee3\u7684\u6de1\u5564\u4ee5\u6765\uff0c\u9152\u7cbe\u996e\u6599\u5e02\u573a\u8fd8\u6ca1\u6709\u51fa\u73b0\u8fc7\u5982\u6b64\u5feb\u901f\u3001\u6301\u7eed\u7684\u9ad8\u6c34\u5e73\u589e\u957f\u3002\u4f20\u7edf\u5564\u9152\u3001\u8461\u8404\u9152\u548c\u70c8\u6027\u9152\u7684\u66ff\u4ee3\u54c1\u5df2\u7ecf\u5b58\u5728\u4e86\u51e0\u5341\u5e74\uff0c\u800c\u786c\u82cf\u6253\u6c34\u7684\u51fa\u73b0\u5374\u8ba9\u8fd9\u4e00\u8d8b\u52bf\u5927\u53d7\u6b22\u8fce\uff0c\u786c\u82cf\u6253\u6c34\u6b63\u662f\u8fd9\u4e00\u8d8b\u52bf\u7684\u57fa\u7840\u3002\u201d<\/span><\/p>\n

<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

\u829d\u52a0\u54e5\u4fe1\u606f\u8d44\u6e90\u516c\u53f8(Information Resources Inc.\uff0cIRI)\u7684\u6570\u636e\u663e\u793a\uff0c\u5728\u622a\u81f36\u670813\u65e5 […]<\/p>\n","protected":false},"author":1,"featured_media":40116,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-40115","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-4"],"_links":{"self":[{"href":"https:\/\/www.tyjzk.com\/index.php?rest_route=\/wp\/v2\/posts\/40115","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.tyjzk.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.tyjzk.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.tyjzk.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.tyjzk.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=40115"}],"version-history":[{"count":0,"href":"https:\/\/www.tyjzk.com\/index.php?rest_route=\/wp\/v2\/posts\/40115\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.tyjzk.com\/index.php?rest_route=\/wp\/v2\/media\/40116"}],"wp:attachment":[{"href":"https:\/\/www.tyjzk.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=40115"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.tyjzk.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=40115"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.tyjzk.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=40115"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}