{"id":413,"date":"2020-08-10T11:29:14","date_gmt":"2020-08-10T11:29:14","guid":{"rendered":"https:\/\/www.tyjzk.com\/?p=14016"},"modified":"2025-02-10T14:29:57","modified_gmt":"2025-02-10T14:29:57","slug":"%e6%b5%b7%e5%a4%a9%e3%80%81%e8%80%81%e5%b9%b2%e5%a6%88%e3%80%81%e9%87%91%e9%be%99%e9%b1%bc%e3%80%81%e7%a6%8f%e4%b8%b4%e9%97%a82020%e5%b9%b4%e4%b8%ad%e5%9b%bd500%e6%9c%80","status":"publish","type":"post","link":"https:\/\/www.tyjzk.com\/?p=413","title":{"rendered":"\u6d77\u5929\u3001\u8001\u5e72\u5988\u3001\u91d1\u9f99\u9c7c\u3001\u798f\u4e34\u95e8\u2026\u20262020\u5e74\u201c\u4e2d\u56fd500\u6700\u5177\u4ef7\u503c\u54c1\u724c\u201d\u53d1\u5e03\uff01"},"content":{"rendered":"
\n
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\n
\u8fd1\u65e5\uff0c\u7531<\/span><\/span>\u4e16\u754c\u54c1\u724c\u5b9e\u9a8c\u5ba4<\/span><\/span>\uff08<\/span><\/span>World Brand Lab<\/span>\uff09<\/span><\/span>\u4e3b\u529e\u7684<\/span><\/span>\uff08<\/span><\/span>\u7b2c\u5341\u4e03\u5c4a<\/span><\/span>\uff09<\/span>\u201c<\/span>\u4e16\u754c\u54c1\u724c\u5927\u4f1a<\/span><\/span>\u201d<\/span>\u5728\u5317\u4eac\u4e3e\u884c\uff0c\u4f1a\u4e0a\u53d1\u5e03\u4e86<\/span>2020\u5e74\u300a\u4e2d\u56fd500\u6700\u5177\u4ef7\u503c\u54c1\u724c\u300b\u5206\u6790\u62a5\u544a\u3002<\/span>
<\/section>\n<\/section>\n<\/section>\n<\/section>\n

\u00a0<\/span><\/p>\n

\u98df\u54c1\u996e\u6599\u4e1a\u662f\u5165\u9009\u54c1\u724c\u6700\u591a\u7684\u884c\u4e1a\uff0c\u5171\u6709<\/span>85\u4e2a\u54c1\u724c\u5165\u9009<\/span>\uff0c<\/span><\/span>\u5360\u603b\u5165\u9009\u54c1\u724c\u6570\u7684<\/span>17.00%\u3002<\/span>\u5176\u4e2d\uff0c\u8c03\u5473\u54c1\u884c\u4e1a\u7684\u6d77\u5929\u3001\u8001\u5e72\u5988\u3001\u592a\u592a\u4e50\u3001\u53a8\u90a6\u3001\u738b\u5b88\u4e49\u5341\u4e09\u9999\uff0c\u7cae\u6cb9\u884c\u4e1a\u7684\u91d1\u9f99\u9c7c\u3001\u798f\u4e34\u95e8\u3001\u4e5d\u4e09\u3001\u9c81\u82b1\u3001\u53e4\u8239\u3001\u6c47\u798f\u7b49\u54c1\u724c\u5165\u9009<\/span>\u201c<\/span>\u4e2d\u56fd<\/span>500\u6700\u5177\u4ef7\u503c\u54c1\u724c<\/span>\u201d\u3002<\/span><\/p>\n

<\/p>\n

\u8c03\u5473\u54c1\u4e2d\uff0c\u6d77\u5929\u3001\u8001\u5e72\u5988\u3001\u592a\u592a\u4e50\u3001\u53a8\u90a6\u3001\u738b\u5b88\u4e49\u5341\u4e09\u9999<\/span>5\u5927\u54c1\u724c\u4ef7\u503c\u603b\u8ba1750.82\u4ebf\u5143\u3002\u5176\u4e2d\uff0c<\/span>\u6d77\u5929\u54c1\u724c\u4ef7\u503c\u8fbe<\/span>236.19\u4ebf\u5143\uff0c\u662f\u699c\u5355\u4e2d\u552f\u4e00\u54c1\u724c\u4ef7\u503c\u8d85\u8d8a\u4e8c\u767e\u4ebf\u5143\u7684\u8c03\u5473\u54c1\u54c1\u724c\uff0c\u5728\u603b\u699c\u5355\u4e2d\u4f4d\u5217284\u540d\u3002\u53e6\u5916\uff0c\u8001\u5e72\u5988\u3001\u592a\u592a\u4e50\u3001\u53a8\u90a6\u54c1\u724c\u4ef7\u503c\u5747\u8d85\u8d8a\u767e\u4ebf\u5143\u3002<\/span><\/span><\/p>\n


<\/span><\/p>\n\n\n\n\n\n\n\n\n
\n

\u6392\u540d<\/span><\/strong><\/p>\n<\/td>\n

\n

\u54c1\u724c\u540d\u79f0<\/span><\/strong><\/p>\n<\/td>\n

\n

\u54c1\u724c\u62e5\u6709\u673a\u6784<\/span><\/strong><\/p>\n<\/td>\n

\n

\u54c1\u724c\u4ef7\u503c<\/span><\/strong><\/p>\n

\uff08\u4ebf\u5143\uff09<\/span><\/strong><\/p>\n<\/td>\n<\/tr>\n

\n

284<\/span><\/p>\n<\/td>\n

\n

\u6d77\u5929<\/span><\/p>\n<\/td>\n

\n

\u4f5b\u5c71\u5e02\u6d77\u5929\u8c03\u5473\u98df\u54c1\u80a1\u4efd\u6709\u9650\u516c\u53f8<\/span><\/p>\n<\/td>\n

\n

236.19<\/span><\/p>\n<\/td>\n<\/tr>\n

\n

352<\/span><\/p>\n<\/td>\n

\n

\u8001\u5e72\u5988<\/span><\/p>\n<\/td>\n

\n

\u8d35\u9633\u5357\u660e\u8001\u5e72\u5988\u98ce\u5473\u98df\u54c1\u6709\u9650\u8d23\u4efb\u516c\u53f8<\/span><\/p>\n<\/td>\n

\n

162.75<\/span><\/p>\n<\/td>\n<\/tr>\n

\n

363<\/span><\/p>\n<\/td>\n

\n

\u592a\u592a\u4e50<\/span><\/p>\n<\/td>\n

\n

\u4e0a\u6d77\u592a\u592a\u4e50\u98df\u54c1\u6709\u9650\u516c\u53f8<\/span><\/p>\n<\/td>\n

\n

158.31<\/span><\/p>\n<\/td>\n<\/tr>\n

\n

390<\/span><\/p>\n<\/td>\n

\n

\u53a8\u90a6<\/span><\/p>\n<\/td>\n

\n

\u5e7f\u4e1c\u7f8e\u5473\u9c9c\u8c03\u5473\u98df\u54c1\u6709\u9650\u516c\u53f8<\/span><\/p>\n<\/td>\n

\n

106.51<\/span><\/p>\n<\/td>\n<\/tr>\n

\n

449<\/span><\/p>\n<\/td>\n

\n

\u738b\u5b88\u4e49\u5341\u4e09\u9999<\/span><\/p>\n<\/td>\n

\n

\u9a7b\u9a6c\u5e97\u5e02\u738b\u5b88\u4e49\u5341\u4e09\u9999\u8c03\u5473\u54c1\u96c6\u56e2\u6709\u9650\u516c\u53f8<\/span><\/p>\n<\/td>\n

\n

87.06<\/span><\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

<\/p>\n

\u7cae\u6cb9\u4e2d\uff0c\u91d1\u9f99\u9c7c\u3001\u798f\u4e34\u95e8\u3001\u4e5d\u4e09\u3001\u9c81\u82b1\u3001\u53e4\u8239\u3001\u6c47\u798f<\/span><\/span>6\u5927\u54c1\u724c\u4ef7\u503c\u603b\u8ba11971.30\u4ebf\u5143\u3002\u5176\u4e2d\uff0c\u91d1\u9f99\u9c7c\u3001\u798f\u4e34\u95e8\u3001<\/span><\/span>\u4e5d\u4e09<\/span><\/span>\u54c1\u724c\u4ef7\u503c\u5747\u8d85\u8d8a\u56db\u767e\u4ebf\u5143\u3002\u91d1\u9f99\u9c7c\u54c1\u724c\u4ef7\u503c\u8fbe<\/span>452.73\u4ebf\u5143\uff0c\u662f\u699c\u5355\u4e2d\u54c1\u724c\u4ef7\u503c\u6700\u9ad8\u7684\u7cae\u6cb9\u54c1\u724c\uff0c\u5728\u603b\u699c\u5355\u4e2d\u4f4d\u5217159\u4f4d\u3002<\/span><\/p>\n\n\n\n\n\n\n\n\n\n
\n

\u6392\u540d<\/span><\/strong><\/p>\n<\/td>\n

\n

\u54c1\u724c\u540d\u79f0<\/span><\/strong><\/p>\n<\/td>\n

\n

\u54c1\u724c\u62e5\u6709\u673a\u6784<\/span><\/strong><\/p>\n<\/td>\n

\n

\u54c1\u724c\u4ef7\u503c<\/span><\/strong><\/p>\n

\uff08\u4ebf\u5143\uff09<\/span><\/strong><\/p>\n<\/td>\n<\/tr>\n

\n

159<\/span><\/p>\n<\/td>\n

\n

\u91d1\u9f99\u9c7c<\/span><\/p>\n<\/td>\n

\n

\u76ca\u6d77\u5609\u91cc\u98df\u54c1\u8425\u9500\u6709\u9650\u516c\u53f8<\/span><\/p>\n<\/td>\n

\n

452.73<\/span><\/p>\n<\/td>\n<\/tr>\n

\n

163<\/span><\/p>\n<\/td>\n

\n

\u798f\u4e34\u95e8<\/span><\/p>\n<\/td>\n

\n

\u4e2d\u7cae\u98df\u54c1\u8425\u9500\u6709\u9650\u516c\u53f8<\/span><\/p>\n<\/td>\n

\n

438.95<\/span><\/p>\n<\/td>\n<\/tr>\n

\n

165<\/span><\/p>\n<\/td>\n

\n

\u4e5d\u4e09<\/span><\/p>\n<\/td>\n

\n

\u4e5d\u4e09\u7cae\u6cb9\u5de5\u4e1a\u96c6\u56e2\u6709\u9650\u516c\u53f8<\/span><\/p>\n<\/td>\n

\n

423.76<\/span><\/p>\n<\/td>\n<\/tr>\n

\n

238<\/span><\/p>\n<\/td>\n

\n

\u9c81\u82b1<\/span><\/p>\n<\/td>\n

\n

\u5c71\u4e1c\u9c81\u82b1\u96c6\u56e2\u6709\u9650\u516c\u53f8<\/span><\/p>\n<\/td>\n

\n

283.17<\/span><\/p>\n<\/td>\n<\/tr>\n

\n

319<\/span><\/p>\n<\/td>\n

\n

\u53e4\u8239<\/span><\/p>\n<\/td>\n

\n

\u5317\u4eac\u4eac\u7cae\u98df\u54c1\u6709\u9650\u516c\u53f8<\/span><\/p>\n<\/td>\n

\n

186.52<\/span><\/p>\n<\/td>\n<\/tr>\n

\n

320<\/span><\/p>\n<\/td>\n

\n

\u6c47\u798f<\/span><\/p>\n<\/td>\n

\n

\u4e09\u6cb3\u6c47\u798f\u7cae\u6cb9\u96c6\u56e2\u6709\u9650\u516c\u53f8<\/span><\/p>\n<\/td>\n

\n

186.17<\/span><\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

\u00a0<\/span><\/p>\n

\u4e16\u754c\u54c1\u724c\u5b9e\u9a8c\u5ba4\u7f16\u5236\u4e2d\u56fd\u54c1\u724c\u62a5\u544a\u5df2\u662f\u7b2c<\/span>17\u4e2a\u5e74\u5934\uff0c2004\u5e74\u5165\u9009\u95e8\u69db\u4ec5\u4e3a5\u4ebf\u5143\uff0c2020\u5e74\u5165\u9009\u95e8\u69db\u5df2\u7ecf\u63d0\u9ad8\u523027.16\u4ebf\u5143<\/span>\uff0c<\/span><\/span>\u524d<\/span>500\u540d\u54c1\u724c\u7684\u5e73\u5747\u4ef7\u503c\u9ad8\u8fbe493.84\u4ebf\u5143<\/span>\u3002<\/span><\/span><\/p>\n

\u636e\u4e86\u89e3\uff0c<\/span><\/span>\u4eca\u5e74\u7684<\/span><\/span>\u201c<\/span>\u4e16\u754c\u54c1\u724c\u5927\u4f1a<\/span><\/span>\u201d<\/span>\u4e3b\u9898\u662f<\/span><\/span>\u201c<\/span>\u5168\u7403\u75ab\u60c5\u4e0b\u7684\u54c1\u724c\u5982\u4f55\u9006\u52bf\u6210\u957f<\/span><\/span>\u201d<\/span>\u3002\u6765\u81ea\u7f8e\u56fd\u54c8\u4f5b\u5927\u5b66<\/span><\/span>\uff08<\/span><\/span>Harvard<\/span>\uff09<\/span><\/span>\u5546\u5b66\u9662\u6559\u6388\u7ea6\u7ff0<\/span>\u00b7\u6234\u817e<\/span>\uff08<\/span><\/span>John Deighton<\/span>\uff09<\/span><\/span>\u535a\u58eb\u6307\u51fa\uff0c\u4ece\u6d41\u611f\u5927\u6d41\u884c\u4e2d\u5f97\u5230\u7684\u7b2c\u4e00\u4e2a\u6559\u8bad\u662f\uff0c\u654f\u6377\u6027\u6bd4\u4ee5\u5f80\u90fd\u91cd\u8981<\/span><\/span>\uff0c<\/span><\/span>\u6709\u6d1e\u5bdf\u529b\u7684\u5e02\u573a\u8c03\u67e5\u53d8\u5f97\u66f4\u4e3a\u91cd\u8981<\/span><\/span>\uff0c<\/span><\/span>\u81ea\u4e0b\u800c\u4e0a\u7684\u4fe1\u606f\u88ab\u8bc1\u660e\u662f\u65e0\u4ef7\u7684<\/span><\/span>\u3002<\/span><\/span>\u7b2c\u4e8c\u4e2a\u6559\u8bad\u662f\u6539\u53d8\u54c1\u724c\u4e0e\u6d88\u8d39\u8005\u7684\u6c9f\u901a\u65b9\u5f0f<\/span><\/span>\uff0c<\/span><\/span>\u4eba\u4eec\u6ca1\u6709\u5b89\u5168\u611f\uff0c\u4ed6\u4eec\u9700\u8981\u7684\u662f\u5177\u4f53\u3001\u6709\u7528\u7684\u4fe1\u606f\uff0c\u800c\u4e0d\u662f\u8f7b\u677e\u5e7d\u9ed8\u6216\u7f3a\u4e4f\u540c\u60c5\u5fc3<\/span><\/span>\u3002<\/span><\/span>\u7b2c\u4e09\uff0c\u8425\u9500\u5fc5\u987b\u53cd\u9988\u7ed9\u9ad8\u5c42\u9886\u5bfc\u56e2\u961f\u7684\u5176\u4ed6\u6210\u5458\u3002<\/span><\/span><\/p>\n

\u6765\u81ea\u6cd5\u56fd\u6b27\u6d32\u5de5\u5546\u7ba1\u7406\u5b66\u9662<\/span><\/span>\uff08<\/span><\/span>Insead<\/span>\uff09<\/span><\/span>\u6559\u6388\u9f50\u592b<\/span>\u00b7\u5361\u95e8<\/span>\uff08<\/span><\/span>Ziv Carmon<\/span>\uff09<\/span><\/span>\u535a\u58eb\u6307\u51fa\uff0c\u6709\u7684\u54c1\u724c\u80fd\u5728\u8fd9\u573a\u5371\u673a\u4e2d\u84ec\u52c3\u53d1\u5c55<\/span><\/span>\uff0c<\/span><\/span>\u9664\u4e86\u8fd0\u6c14\u7684\u4f5c\u7528\uff0c\u5371\u673a\u671f\u95f4\u6210\u529f\u7684\u5173\u952e\u662f\u6df1\u5ea6\u5ba2\u6237\u4e2d\u5fc3\u5316<\/span><\/span>\uff0c<\/span><\/span>\u7279\u522b\u662f\u54c1\u724c\u5fc5\u987b\u786e\u5b9a\u5ba2\u6237\u7684\u6838\u5fc3\u75db\u70b9\uff0c\u5e76\u5236\u5b9a\u6709\u6548\u7684\u65b9\u6cd5\u6765\u6d88\u9664\u8fd9\u4e9b\u95ee\u9898\u3002<\/span><\/span><\/p>\n

\u4e16\u754c\u7ecf\u7406\u4eba\u96c6\u56e2\u548c\u4e16\u754c\u54c1\u724c\u5b9e\u9a8c\u5ba4\u9996\u5e2d\u6267\u884c\u5b98\u4e01\u6d77\u68ee\u8bf4\uff0c\u672c\u6b21\u5168\u7403\u75ab\u60c5\u8fd8\u6ca1\u6709\u7ed3\u675f<\/span><\/span>\uff0c<\/span><\/span>\u4f46\u6d88\u8d39\u884c\u4e3a\u5374\u5df2\u53d1\u751f\u4e86\u91cd\u5927\u53d8\u5316\u3002\u7b2c\u4e00<\/span><\/span>\uff0c<\/span><\/span>\u00a0\u5bf9\u6210\u719f\u54c1\u724c\u6765\u8bf4\uff0c\u6d88\u8d39\u8005\u5728\u5371\u673a\u671f\u95f4\u66f4\u613f\u610f\u5c1d\u8bd5\u65b0\u54c1\u724c\u548c\u65b0\u4ea7\u54c1<\/span><\/span>\uff1b<\/span><\/span>\u7b2c\u4e8c<\/span><\/span>\uff0c<\/span><\/span>\u00a0\u6d88\u8d39\u8005\u5bf9\u54c1\u724c\u7684\u8981\u6c42\u6bd4\u4ee5\u524d\u66f4\u9ad8\uff0c\u66f4\u503e\u5411\u4e8e\u8d2d\u4e70\u73af\u5883\u3001\u793e\u4f1a\u548c\u6cbb\u7406<\/span><\/span>\uff08<\/span><\/span>ESG<\/span>\uff09<\/span><\/span>\u5f97\u5206\u9ad8\u7684\u54c1\u724c\uff0c\u5bf9\u5b89\u5168\u3001\u4f53\u9a8c\u548c\u8212\u9002\u5ea6\u8d8a\u6765\u8d8a\u611f\u5174\u8da3\uff1b\u7b2c\u4e09<\/span><\/span>\uff0c<\/span><\/span>\u65b0\u51a0\u75ab\u60c5\u8feb\u4f7f\u5927\u90e8\u5206\u6d88\u8d39\u8005\u653e\u5f03\u4e86\u81ea\u5df1\u7684\u6d88\u8d39\u4fe1\u4ef0\uff0c\u4ece\u4e70\u83dc\u5230\u8fd0\u52a8\u5230\u793e\u4ea4\u90fd\u53d1\u751f\u91cd\u5927\u53d8\u5316\uff0c\u4f01\u4e1a\u5bb6\u548c\u7ecf\u7406\u4eba\u8981\u987a\u5e94\u8fd9\u4e2a\u6f6e\u6d41\uff0c\u53ca\u65f6\u505a\u51fa\u54c1\u724c\u6218\u7565\u8c03\u6574\u3002<\/span><\/span><\/p>\n

\n
\n
\n
2020\u5e74\u300a\u4e2d\u56fd500\u6700\u5177\u4ef7\u503c\u54c1\u724c\u300b\u6392\u884c\u699c<\/span><\/strong><\/section>\n<\/section>\n<\/section>\n<\/section>\n
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