{"id":50795,"date":"2024-08-17T11:10:29","date_gmt":"2024-08-17T11:10:29","guid":{"rendered":"https:\/\/www.tyjzk.com\/?p=140184"},"modified":"2024-08-17T11:30:01","modified_gmt":"2024-08-17T11:30:01","slug":"2562%e4%ba%bf%e5%85%83%ef%bc%81%e7%8e%9b%e6%b0%8f%e5%ae%98%e5%ae%a3%e6%94%b6%e8%b4%ad%e5%93%81%e5%ae%a2%e8%96%af%e7%89%87%e6%af%8d%e5%85%ac%e5%8f%b8%ef%bc%8c%e6%88%96%e5%b0%86%e6%8e%a8%e9%ab%98","status":"publish","type":"post","link":"https:\/\/www.tyjzk.com\/?p=50795","title":{"rendered":"2562\u4ebf\u5143\uff01\u739b\u6c0f\u5b98\u5ba3\u6536\u8d2d\u54c1\u5ba2\u85af\u7247\u6bcd\u516c\u53f8\uff0c\u6216\u5c06\u63a8\u9ad8\u6574\u4e2a\u98df\u54c1\u884c\u4e1a\u4f30\u503c"},"content":{"rendered":"

\u5305\u88c5\u98df\u54c1\u4e1a\u89c4\u6a21\u6700\u5927\u7684\u6536\u8d2d\u4e4b\u4e00\u5b98\u5ba3\uff01<\/span><\/p>\n

8\u6708<\/span>1<\/span>4\u65e5<\/span>\u665a\u95f4\uff0c\u739b\u6c0f\u4e0eKellanova\uff08NYSE: K\uff09\u5ba3\u5e03\u53cc\u65b9\u5df2\u8fbe\u6210\u6700\u7ec8\u534f\u8bae\uff0c\u6839\u636e\u8be5\u534f\u8bae\uff0c\u739b\u6c0f\u540c\u610f\u4ee5\u6bcf\u80a183.50\u7f8e\u5143\u7684\u4ef7\u683c\u73b0\u91d1\u6536\u8d2dKellanova\uff0c\u603b\u5bf9\u4ef7\u9ad8\u8fbe359\u4ebf\u7f8e\u5143\uff08\u6298\u5408\u4eba\u6c11\u5e01\u7ea62562\u4ebf\u5143\uff09\u3002<\/strong><\/span><\/p>\n

<\/p>\n

\u56fe\u7247\u6765\u6e90\uff1aMARS\u5b98\u7f51<\/span><\/span><\/p>\n

\u8fd9\u610f\u5473\u7740\uff0c\u65d7\u4e0b\u5df2\u62e5\u6709\u5fb7\u8299\u3001\u58eb\u529b\u67b6\u3001M&M\u2019S\u3001\u76ca\u8fbe\u3001\u7687\u5bb6\u5ba0\u7269\u98df\u54c1\u7b49\u8bf8\u591a\u54c1\u724c\u7684\u5168\u7403\u98df\u54c1\u5de8\u5934\u739b\u6c0f\u4f7f\u51fa\u5de8\u5927\u201c\u949e\u80fd\u529b\u201d\uff0c\u8981\u548c\u54c1\u5ba2\u85af\u7247\u7684\u6bcd\u516c\u53f8Kellanova\u6210\u4e3a\u201c\u4e00\u5bb6\u4eba\u201d\u4e86\u3002<\/span><\/p>\n

\u201cKellanova\u7684\u4ea7\u54c1\u7ec4\u5408\u662f\u5bf9\u73b0\u6709\u739b\u6c0f\u4ea7\u54c1\u7ec4\u5408\u7684\u8865\u5145\uff0c\u201d\u739b\u6c0f\u8868\u793a\uff0c\u4e0a\u8ff0\u534f\u8bae\u5df2\u83b7\u5f97Kellanova\u8463\u4e8b\u4f1a\u7684\u4e00\u81f4\u6279\u51c6\u3002\u8be5\u4ea4\u6613\u5c1a\u9700\u7ecfKellanova\u80a1\u4e1c\u6279\u51c6\u548c\u8fbe\u6210\u5176\u4ed6\u60ef\u4f8b\u6210\u4ea4\u6761\u4ef6\uff0c\u5305\u62ec\u76d1\u7ba1\u90e8\u95e8\u6279\u51c6\uff0c\u9884\u8ba1\u5c06\u4e8e2025\u5e74\u4e0a\u534a\u5e74\u5b8c\u6210<\/strong>\u3002<\/span><\/p>\n

\u4e0b\u9762\uff0c\u5c0f\u98df\u4ee3\u7b2c\u4e00\u65f6\u95f4\u5e26\u5927\u5bb6\u6765\u5173\u6ce8\u4e0b\u8fd9\u7b14\u5929\u4ef7\u6536\u8d2d\u3002<\/span><\/p>\n

01<\/strong><\/p>\n

\u201c\u5386\u53f2\u6027\u610f\u4e49\u7684\u7ed3\u5408\u201d<\/span><\/strong><\/span><\/strong><\/p>\n

\u6839\u636e\u53d1\u5e03\u7684\u901a\u62a5\uff0cKellanova\u7684\u6240\u6709\u54c1\u724c\u3001\u8d44\u4ea7\u548c\u4e1a\u52a1\uff0c\u5176\u96f6\u98df\u54c1\u724c\u3001\u56fd\u9645\u8c37\u7269\u548c\u9762\u6761\u4ea7\u54c1\u7ec4\u5408\u3001\u5317\u7f8e\u690d\u7269\u57fa\u98df\u54c1\u548c\u51b7\u51bb\u65e9\u9910\u90fd\u5305\u542b\u5728\u4ea4\u6613\u4e2d\u3002<\/span><\/p>\n

\u4ea4\u6613\u4ef7\u683c\u6bd4Kellanova\u672a\u53d7\u5f71\u54cd\u768430\u4e2a\u4ea4\u6613\u65e5\u6210\u4ea4\u91cf\u52a0\u6743\u5e73\u5747\u4ef7\u683c\u6ea2\u4ef7\u7ea644%\uff0c\u4e14\u8f83\u622a\u81f32024\u5e748\u67082\u65e5\u768452\u5468\u91ccKellanova\u672a\u53d7\u5f71\u54cd\u7684\u4ef7\u683c\u9ad8\u70b9\u6ea2\u4ef7\u7ea633%\u3002<\/span><\/p>\n

\u5b98\u65b9\u8d44\u6599\u663e\u793a\uff0cKellanova\u7684\u5386\u53f2\u53ef\u4ee5\u8ffd\u6eaf\u5230100\u591a\u5e74\u524d\uff0c\u662f\u5168\u7403\u96f6\u98df\u3001\u8c37\u7269\u548c\u9762\u6761\u4ee5\u53ca\u5317\u7f8e\u51b7\u51bb\u98df\u54c1\u884c\u4e1a\u7684\u9886\u5bfc\u8005\u4e4b\u4e00\uff0c\u613f\u666f\u662f\u201c\u6210\u4e3a\u4e16\u754c\u4e0a\u8868\u73b0\u6700\u597d\u7684\u96f6\u98df\u9886\u5bfc\u8005\u201d\uff0c2023\u5e74\u7684\u51c0\u9500\u552e\u989d\u4e3a130\u4ebf\u7f8e\u5143\uff0c\u4e1a\u52a1\u904d\u53ca180\u4e2a\u5e02\u573a\uff0c\u62e5\u6709\u7ea623,000\u540d\u5458\u5de5<\/strong>\u3002<\/span><\/p>\n

<\/p>\n

\u56fe\u7247\u6765\u6e90\uff1aKellanova<\/span><\/p>\n

\u5176\u4e2d\uff0cKellanova\u4e00\u534a\u7684\u9500\u552e\u989d\u6765\u81ea\u7f8e\u56fd\u548c\u52a0\u62ff\u5927\uff0c\u53e6\u5916\u4e00\u534a\u6765\u81ea\u5176\u4ed6\u56fd\u9645\u5e02\u573a\uff0c2023\u5e74\u51c0\u9500\u552e\u989d\u7684\u8fd130%\u6765\u81ea\u65b0\u5174\u5e02\u573a\u3002<\/span><\/p>\n

\u8be5\u516c\u53f8\u7684\u96f6\u98df\u548c\u98df\u54c1\u54c1\u724c\u5305\u62ec\u4e86Pringles\u00ae\uff08\u54c1\u5ba2\uff09, Cheez-It\u00ae, Pop-Tarts\u00ae, Kellogg's Rice Krispies Treats\u00ae, RXBAR\u00ae, Kellogg\u2019s\u00ae\uff08\u56fd\u9645\uff09\uff0cEggo\u00ae, MorningStar Farms\u00ae, Special K\u00ae, Coco Pops\u00ae\u7b49\u3002\u5176\u4e2d\uff0c\u54c1\u5ba2\u85af\u7247\u5168\u7403\u7684\u9500\u552e\u989d\u8d85\u8fc730\u4ebf\u7f8e\u5143\u3002<\/span><\/p>\n

<\/p>\n

\u56fe\u7247\u6765\u6e90\uff1aKellanova<\/span><\/p>\n

\u4f5c\u4e3a\u4e00\u5bb6\u5bb6\u65cf\u4f01\u4e1a\uff0c\u6b64\u6b21\u5c06Kellanova\u6536\u5165\u56ca\u4e2d\u7684\u739b\u6c0f\u516c\u53f8\u76ee\u524d\u662f\u5ba0\u7269\u62a4\u7406\u3001\u96f6\u98df\u548c\u98df\u54c1\u9886\u57df\u7684\u5168\u7403\u9886\u5bfc\u8005\uff0c\u62e5\u6709\u8d85\u8fc715\u4e07\u540d\u5458\u5de5\uff0c2023\u5e74\u51c0\u9500\u552e\u989d\u8d85\u8fc7500\u4ebf\u7f8e\u5143<\/strong>\u3002\u8be5\u516c\u53f8\u65d7\u4e0b\u62e5\u6709\u591a\u4e2a\u5341\u4ebf\u7f8e\u5143\u7ea7\u522b\u7684\u96f6\u98df\u548c\u7cd6\u679c\u54c1\u724c\uff0c\u5982SNICKERS\u00ae\u3001M&M\u2019S\u00ae\u3001TWIX\u00ae\u3001DOVE\u00ae\u7b49\uff0c\u8fd8\u62e5\u670910\u4e2a\u5341\u4ebf\u7f8e\u5143\u7ea7\u522b\u7684\u5ba0\u7269\u62a4\u7406\u54c1\u724c\uff0c\u5305\u62ecROYALCANIN\u00ae\u3001PEDIGREE\u00ae\u7b49\u3002<\/span><\/p>\n

\u201c\u6b22\u8fceKellanova\u4e0d\u65ad\u53d1\u5c55\u58ee\u5927\u7684\u5168\u7403\u54c1\u724c\u7ec4\u5408\u52a0\u5165\uff0c\u8fd9\u4e3a\u739b\u6c0f\u63d0\u4f9b\u4e86\u5de8\u5927\u7684\u673a\u4f1a\uff0c\u53ef\u4ee5\u8fdb\u4e00\u6b65\u53d1\u5c55\u9002\u5408\u672a\u6765\u7684\u53ef\u6301\u7eed\u96f6\u98df\u4e1a\u52a1\u3002<\/strong>\u201d\u739b\u6c0f\u516c\u53f8\u9996\u5e2d\u6267\u884c\u5b98Poul Weihrauch\u8868\u793a\u3002<\/span><\/p>\n

\u201c\u6211\u4eec\u5c06\u5c0a\u91cdKellanova\u96f6\u98df\u548c\u98df\u54c1\u54c1\u724c\u80cc\u540e\u65e0\u4e0e\u4f26\u6bd4\u7684\u4f20\u7edf\u548c\u521b\u65b0\uff0c\u540c\u65f6\u7ed3\u5408\u6211\u4eec\u5404\u81ea\u7684\u4f18\u52bf\uff0c\u4e3a\u6d88\u8d39\u8005\u548c\u5ba2\u6237\u63d0\u4f9b\u66f4\u591a\u9009\u62e9\u548c\u521b\u65b0\u3002\u6211\u4eec\u975e\u5e38\u5c0a\u91cdKellanova\u6240\u6253\u9020\u7684\u4f20\u5947\uff0c\u5e76\u671f\u5f85\u7740\u6b22\u8fceKellanova\u56e2\u961f\u3002\u201dWeihrauch\u8bf4\u9053\u3002<\/span><\/p>\n

<\/p>\n

\u56fe\u7247\u6765\u6e90\uff1aMARS\u5b98\u7f51<\/span><\/p>\n

Kellanova\u8463\u4e8b\u957f\u3001\u603b\u88c1\u517c\u9996\u5e2d\u6267\u884c\u5b98Steve Cahillane\u5219\u5f62\u5bb9\u79f0\uff0c\u8fd9\u662f\u4e00\u4e2a\u201c\u771f\u6b63\u5177\u6709\u5386\u53f2\u6027\u610f\u4e49\u7684\u7ed3\u5408\u201d\uff0c\u5177\u6709\u5f3a\u5927\u7684\u6587\u5316\u548c\u6218\u7565\u5951\u5408\u5ea6<\/strong>\u3002Kellanova\u4e00\u76f4\u5728\u8f6c\u578b\uff0c\u81f4\u529b\u4e8e\u6210\u4e3a\u201c\u5168\u7403\u6700\u4f73\u96f6\u98df\u516c\u53f8\u201d\uff0c\u8fd9\u4e00\u52a0\u5165\u739b\u6c0f\u7684\u673a\u4f1a\u4f7f\u5176\u80fd\u591f\u52a0\u901f\u5b9e\u73b0\u5168\u90e8\u6f5c\u529b\u548c\u613f\u666f\u3002<\/span><\/p>\n

\u201c\u6b64\u6b21\u4ea4\u6613\u901a\u8fc7\u6536\u8d2d\u4ef7\u683c\u6781\u5177\u5438\u5f15\u529b\u7684\u5168\u73b0\u91d1\u4ea4\u6613\uff0c\u5b9e\u73b0\u4e86\u80a1\u4e1c\u4ef7\u503c\u6700\u5927\u5316\uff0c\u5e76\u4e3a\u6211\u4eec\u7684\u5458\u5de5\u3001\u5ba2\u6237\u548c\u4f9b\u5e94\u5546\u521b\u9020\u4e86\u65b0\u7684\u4ee4\u4eba\u5174\u594b\u7684\u673a\u4f1a\u3002\u6211\u4eec\u5f88\u9ad8\u5174\u770b\u5230 Kellanova\u6210\u4e3a\u739b\u6c0f\u7684\u4e00\u90e8\u5206\uff0c\u5f00\u542f\u65b0\u7684\u7bc7\u7ae0\u3002\u201d<\/span><\/strong>Steve Cahillane\u8868\u793a\uff0c\u7531\u4e8e\u739b\u6c0f\u8fc7\u5f80\u6210\u529f\u548c\u53ef\u6301\u7eed\u5730\u57f9\u80b2\u548c\u53d1\u5c55\u6536\u8d2d\u4e1a\u52a1\u7684\u826f\u597d\u8bb0\u5f55\uff0c\u76f8\u4fe1Kellanova\u54c1\u724c\u548c\u5458\u5de5\u80fd\u591f\u5f88\u597d\u5730\u878d\u5165\u739b\u6c0f\u5927\u5bb6\u5ead\u3002<\/span><\/p>\n

02<\/strong><\/p>\n

\u52a0\u901f\u5341\u5e74\u201c\u7ffb\u4e00\u756a\u201d<\/span><\/strong><\/span><\/strong><\/p>\n

\u6b64\u6b21\u4ea4\u6613\u5c06\u52a0\u5feb\u5b9e\u73b0\u739b\u6c0f\u96f6\u98df\u5728<\/span>\u672a\u6765\u5341\u5e74\u5185\u201c\u7ffb\u4e00\u756a\u201d<\/span><\/a>\u7684\u96c4\u5fc3\u3002<\/span><\/p>\n

\u6839\u636e\u739b\u6c0f\u7684\u8bf4\u6cd5\uff0c\u4ea4\u6613\u5b8c\u6210\u540e\uff0cKellanova\u5c06\u6210\u4e3a\u739b\u6c0f\u96f6\u98df\u4e1a\u52a1\u7684\u4e00\u90e8\u5206\uff0c\u7531\u739b\u6c0f\u96f6\u98df\u5168\u7403\u603b\u88c1Andrew Clarke\u9886\u5bfc<\/strong>\uff0c\u603b\u90e8\u4f4d\u4e8e\u829d\u52a0\u54e5\u3002\u201c\u8fd9\u662f\u4e00\u4e2a\u6fc0\u52a8\u4eba\u5fc3\u7684\u673a\u4f1a\uff0c\u53ef\u4ee5\u521b\u5efa\u66f4\u5e7f\u6cdb\u7684\u5168\u7403\u96f6\u98df\u4e1a\u52a1\uff0c\u8ba9Kellanova\u548c\u739b\u6c0f\u96f6\u98df\u90fd\u80fd\u5145\u5206\u53d1\u6325\u5176\u6f5c\u529b\u3002\u201dAndrew Clarke\u8bf4\u9053\u3002<\/span><\/p>\n

\u5177\u4f53\u800c\u8a00\uff0c\u739b\u6c0f\u5728\u901a\u62a5\u4e2d\u6307\u51fa\uff0c\u8be5\u4ea4\u6613\u5bf9\u4e8e\u5176\u96f6\u98df\u4e1a\u52a1\u5c06\u53d1\u6325\u516d\u5927\u65b9\u9762\u7684\u6218\u7565\u610f\u4e49\u3002<\/span><\/p>\n

<\/p>\n

\u56fe\u7247\u6765\u6e90\uff1aMARS\u5b98\u7f51<\/span><\/p>\n

\u7b2c\u4e00\uff0cKellanova\u7684\u52a0\u5165\uff0c\u4e3a\u739b\u6c0f\u96f6\u98df\u63d0\u4f9b\u4e86\u6d89\u8db3\u65b0\u7684\u6709\u5438\u5f15\u529b\u7684\u96f6\u98df\u54c1\u7c7b\u7684\u9014\u5f84\u3002\u5b83\u5c06\u4e3a\u739b\u6c0f\u4e1a\u52a1\u589e\u52a0\u4e24\u4e2a\u65b0\u7684\u5341\u4ebf\u7f8e\u5143\u54c1\u724c<\/strong>\u2014\u2014Pringles \u00ae\uff08\u54c1\u5ba2\uff09\u548cCheez-It\u00ae\uff0c\u76ee\u524d\u739b\u6c0f\u4e1a\u52a1\u5305\u62ec15\u4e2a\u5341\u4ebf\u7f8e\u5143\u54c1\u724c\u3002\u5b83\u8fd8\u5c06\u901a\u8fc7\u589e\u52a0\u65b0\u7684\u4e92\u8865\u4ea7\u54c1\uff08\u5982RXBAR\u00ae\u548cNutriGrain\u00ae\uff09\u6765\u6269\u5927\u739b\u6c0f\u5065\u5eb7\u96f6\u98df\u7ec4\u5408\uff0c\u4ee5\u53cd\u6620\u5168\u7403\u8d8b\u52bf\u548c\u504f\u597d\u3002<\/span><\/p>\n

\u7b2c\u4e8c\uff0c\u901a\u8fc7\u589e\u52a0\u72ec\u7279\u3001\u9886\u5148\u548c\u4e0d\u65ad\u53d1\u5c55\u7684\u54c1\u724c\u6765\u589e\u5f3a\u4ea7\u54c1\u7ec4\u5408\u3002\u201cKellanova\u65d7\u4e0b\u5927\u591a\u6570\u96f6\u98df\u54c1\u724c\u7684\u8868\u73b0\u5747\u4f18\u4e8e\u540c\u7c7b\u7ade\u4e89\u5bf9\u624b\uff0c\u5c24\u5176\u662f\u5728Z\u4e16\u4ee3\u548c\u5343\u79a7\u4e00\u4ee3\u6d88\u8d39\u8005\u4e2d\u3002\u201d<\/strong>\u739b\u6c0f\u6307\u51fa\u3002<\/span><\/p>\n

\u7b2c\u4e09\uff0c\u4e3a\u56fd\u9645\u5e02\u573a\u63d0\u4f9b\u66f4\u5f3a\u5927\u3001\u5dee\u5f02\u5316\u7684\u4ea7\u54c1\u7ec4\u5408\u548c\u5206\u9500\u5e73\u53f0\u3002\u7b2c\u56db\uff0c\u6c47\u96c6\u5177\u6709\u9886\u5148\u54c1\u724c\u5efa\u8bbe\u7ecf\u9a8c\u7684\u4e16\u754c\u7ea7\u4eba\u624d\u3002\u7b2c\u4e94\uff0c\u7ed3\u5408\u4e92\u8865\u80fd\u529b\uff0c\u91ca\u653e\u589e\u957f\u548c\u4ee5\u6d88\u8d39\u8005\u4e3a\u4e2d\u5fc3\u7684\u521b\u65b0\u3002\u7b2c\u516d\uff0c\u589e\u5f3a\u53ef\u6301\u7eed\u53d1\u5c55\u5bf9\u793e\u4f1a\u7684\u79ef\u6781\u5f71\u54cd\u3002<\/span><\/p>\n

<\/p>\n

\u56fe\u7247\u6765\u6e90\uff1aMARS\u5b98\u7f51<\/span><\/p>\n

\u5c55\u671b\u672a\u6765\uff0c\u739b\u6c0f\u8868\u793a\uff0c\u8ba1\u5212\u8fd0\u7528\u5176\u201c\u884c\u4e4b\u6709\u6548\u7684\u54c1\u724c\u5efa\u8bbe\u65b9\u6cd5\u201d\u6765\u8fdb\u4e00\u6b65\u57f9\u80b2\u548c\u53d1\u5c55Kellanova\u7684\u54c1\u724c\uff0c\u5305\u62ec\u52a0\u901f\u521b\u65b0\u4ee5\u6ee1\u8db3\u4e0d\u65ad\u53d8\u5316\u7684\u6d88\u8d39\u8005\u53e3\u5473\u548c\u504f\u597d\u3001\u5728\u5f53\u5730\u6295\u8d44\u4ee5\u6269\u5927\u8986\u76d6\u8303\u56f4\uff0c\u4ee5\u53ca\u63a8\u51fa\u66f4\u591a\u5065\u5eb7\u8425\u517b\u7684\u9009\u62e9\u3002<\/strong><\/span><\/p>\n

\u201cKellanova\u548c\u739b\u6c0f\u5728\u6253\u9020\u5168\u7403\u77e5\u540d\u548c\u5e7f\u53d7\u559c\u7231\u7684\u54c1\u724c\u65b9\u9762\u6709\u7740\u60a0\u4e45\u7684\u5386\u53f2\u3002<\/span>Kellanova\u54c1\u724c\u5927\u5927\u6269\u5c55\u4e86\u6211\u4eec\u7684\u96f6\u98df\u5e73\u53f0\uff0c\u4f7f\u6211\u4eec\u80fd\u591f\u66f4\u6709\u6548\u5730\u6ee1\u8db3\u6d88\u8d39\u8005\u9700\u6c42\u5e76\u63a8\u52a8\u76c8\u5229\u4e1a\u52a1\u589e\u957f\u3002<\/span>\u6211\u4eec\u4e92\u8865\u7684\u4ea7\u54c1\u7ec4\u5408\u3001\u5e02\u573a\u901a\u8def\u548c\u7814\u53d1\u80fd\u529b\uff0c\u5c06\u5f3a\u5316\u4ee5\u6d88\u8d39\u8005\u4e3a\u4e2d\u5fc3\u7684\u521b\u65b0\uff0c\u5851\u9020\u8d1f\u8d23\u4efb\u96f6\u98df\u7684\u672a\u6765<\/span><\/strong>\u3002\u201dAndrew Clarke\u8868\u793a\u3002<\/span><\/p>\n

03<\/strong><\/p>\n

\u63a8\u9ad8\u4f30\u503c<\/span><\/strong><\/span><\/strong><\/p>\n

\u5728\u672c\u6b21\u6536\u8d2d\u9774\u5b50\u843d\u4e0b\u524d\uff0c\u6d88\u606f\u57288\u6708\u521d\u5df2\u7ecf\u201c\u8d70\u6f0f\u201d\uff0c\u5916\u754c\u5bf9\u8fd9\u7b14\u4ea4\u6613\u5173\u6ce8\u751a\u591a\u3002<\/span><\/p>\n

\u5c0f\u98df\u4ee3\u4ecb\u7ecd\u8fc7\uff0c\u6700\u65e9\u662f\u8def\u900f\u5f15\u8ff0\u201c\u77e5\u60c5\u4eba\u58eb\u201d\u900f\u9732\uff0c\u739b\u6c0f\u516c\u53f8\u6b63\u5728\u8003\u8651\u6536\u8d2dCheez-It \u548c\u54c1\u5ba2\u85af\u7247\u7b49\u7684<\/span>\u96f6\u98df\u5236\u9020\u5546Kellanova<\/span><\/a>\u7684\u53ef\u80fd\u6027\u3002\u5305\u62ec\u503a\u52a1\u5728\u5185\uff0cKellanova\u7684\u5e02\u503c\u7ea6\u4e3a270\u4ebf\u7f8e\u5143\u3002\u8fd9\u7b14\u6f5c\u5728\u4ea4\u6613\u5c06\u6210\u4e3a\u5305\u88c5\u98df\u54c1\u884c\u4e1a\u6709\u53f2\u4ee5\u6765\u6700\u5927\u7684\u4ea4\u6613\u4e4b\u4e00\u3002<\/span><\/p>\n

\u5bf9\u4e8e\u672c\u6b21\u6536\u8d2d\u7684\u52a8\u673a\uff0c\u8def\u900f\u8ba4\u4e3a\uff0c\u7531\u4e8e\u5404\u5bb6\u516c\u53f8\u90fd\u5bfb\u6c42\u6269\u5927\u89c4\u6a21\u4ee5\u62b5\u5fa1\u4ef7\u683c\u4e0a\u6da8\u4ee5\u53caGLP-1\u51cf\u80a5\u836f\u9700\u6c42\u4e0b\u6ed1\u5e26\u6765\u7684\u5f71\u54cd\uff0c\u5305\u88c5\u98df\u54c1\u884c\u4e1a\u7684\u4ea4\u6613\u6d3b\u52a8\u4e00\u76f4\u5341\u5206\u6d3b\u8dc3\u3002<\/span>\u534e\u5c14\u8857\u65e5\u62a5\u4e5f\u6307\u51fa\uff0c\u8fd1\u5e74\u6765\uff0c\u739b\u6c0f\u516c\u53f8\u4e00\u76f4\u5bfb\u6c42\u5728\u66f4\u5065\u5eb7\u7684\u96f6\u98df\u548c\u81b3\u98df\u5e02\u573a\u7ad9\u7a33\u811a\u8ddf\u3002<\/span><\/p>\n

\u5bf9\u4e8e\u6536\u8d2d\u7684\u610f\u4e49\uff0c\u82f1\u56fd\u91d1\u878d\u65f6\u62a5\u5f15\u8ff0\u5206\u6790\u5e08\u8868\u793a\uff0c\u6536\u8d2d\u201c\u53ef\u80fd\u5f00\u542f\u5305\u88c5\u98df\u54c1\u9886\u57df\u53c8\u4e00\u8f6e\u6574\u5408\uff0c\u8fd9\u53ef\u80fd\u4f1a\u63a8\u9ad8\u6574\u4e2a\u884c\u4e1a\u7684\u4f30\u503c\u201d<\/strong>\uff0c\u5e76\u548c1999\u5e74\u81f32001\u5e74\u671f\u95f4\u901a\u7528\u78e8\u574a\u6536\u8d2dPillsbury\u3001\u5361\u592b\u6536\u8d2d\u7eb3\u8d1d\u65af\u514b\uff08Nabisco\uff09\u76f8\u63d0\u5e76\u8bba\u3002<\/span><\/p>\n

\u201c\u5728\u589e\u957f\u653e\u7f13\u3001\u8d44\u4ea7\u8d1f\u503a\u8868\u76f8\u5bf9\u6e05\u6670\u3001\u4f30\u503c\u4e0b\u964d\u7684\u60c5\u51b5\u4e0b\uff0c\u98df\u54c1\u5e02\u573a\u9886\u5bfc\u8005\u5f80\u5f80\u4f1a\u66f4\u5bc6\u5207\u5730\u5173\u6ce8\u5927\u89c4\u6a21\u7ec4\u5408\uff0c\u4ee5\u5b9e\u73b0\u6210\u672c\u534f\u540c\u6548\u5e94\u3002\u201d\u4e0a\u8ff0\u5206\u6790\u5e08\u8bf4\u3002<\/span><\/p>\n

\u4e0d\u8fc7\uff0c\u739b\u6c0f\u7684\u6536\u8d2d\u4e5f\u53ef\u80fd\u5f15\u53d1\u76d1\u7ba1\u5173\u6ce8\u3002\u8def\u900f\u8ba4\u4e3a\uff0c\u8fd9\u4e9b\u5173\u6ce8\u5728\u5305\u88c5\u98df\u54c1\u884c\u4e1a\u5c24\u4e3a\u4e25\u91cd\uff0c\u56e0\u4e3a\u6b27\u7f8e\u7684\u4f4e\u6536\u5165\u5bb6\u5ead\u4f20\u7edf\u4e0a\u4f9d\u8d56\u8be5\u884c\u4e1a\uff0c\u65b0\u9c9c\u98df\u54c1\u53ef\u80fd\u66f4\u8d35\u3002\u8fc7\u53bb\u4e24\u5e74\uff0c\u4e0d\u65ad\u6da8\u4ef7\u7684\u98df\u54c1\u8ba9\u6d88\u8d39\u8005\u611f\u53d7\u5230\u538b\u529b\u3002<\/span><\/p>\n

<\/p>\n

\u56fe\u7247\u6765\u6e90\uff1aKellanova<\/span><\/p>\n

\u597d\u6d88\u606f\uff0c\u739b\u6c0f\u7684\u4ea7\u54c1\u7ec4\u5408\u548cKellanova\u91cd\u5408\u4e0d\u591a\u3002\u739b\u6c0f\u4e3b\u8981\u7ecf\u8425\u7cd6\u679c\u548c\u751c\u98df\uff0c\u4f8b\u5982\u5de7\u514b\u529b\uff1b\u8be5\u516c\u53f8\u8fd8\u662f\u4e16\u754c\u4e0a\u6700\u5927\u7684\u5ba0\u7269\u98df\u54c1\u5236\u9020\u5546\u548c\u4e3b\u8981\u7684\u517d\u533b\u5065\u5eb7\u4e2d\u5fc3\u8fd0\u8425\u5546\u3002<\/span><\/p>\n

\u81f3\u4e8eKellanova\uff0c\u8be5\u516c\u53f8\u53bb\u5e74\u4eceWK \u5bb6\u4e50\u6c0f\uff08Kellogg\uff09\u5206\u62c6\u51fa\u6765\uff0c\u5728\u7f8e\u56fd\u548c\u5168\u7403\u8303\u56f4\u5185\u5f00\u5c55\u54b8\u5473\u96f6\u98df\u4e1a\u52a1\uff0c\u5e76\u5728\u5317\u7f8e\u4ee5\u5916\u7684\u5730\u533a\u9500\u552e\u8c37\u7269\u98df\u54c1\u3002WK \u5bb6\u4e50\u6c0f\u5219\u7ee7\u7eed\u7ecf\u8425\u539f\u6bcd\u516c\u53f8\u5bb6\u4e50\u6c0f\u7684\u5317\u7f8e\u8c37\u7269\u98df\u54c1\u4e1a\u52a1\u3002<\/span><\/p>\n<\/p>\n

\u636e\u8def\u900f\u5f15\u8ff0\u6570\u636e\u63d0\u4f9b\u5546Numerator\u79f0\uff0c\u54b8\u5473\u96f6\u98df\u5360Kellanova\u5e74\u9500\u552e\u989d\u768449%\u5de6\u53f3\uff1b\u201c\u77e5\u60c5\u4eba\u58eb\u201d\u4e5f\u5411\u8def\u900f\u79f0\uff0c\u739b\u6c0f\u7684\u96f6\u98df\u90e8\u95e8\u5305\u62ec\u5de7\u514b\u529b\u3001\u7cd6\u679c\u3001\u53e3\u9999\u7cd6\u548c\u5de7\u514b\u529b\u68d2\uff0c\u7ea6\u5360\u5176\u5e74\u9500\u552e\u989d\u768438%\u3002\u53e6\u636eNielsenIQ\u7684\u5e02\u573a\u4efd\u989d\u6570\u636e\uff0c\u4e24\u8005\u5408\u8ba1\u5c06\u5360\u636e\u7f8e\u56fd\u7684\u96f6\u98df\u548c\u7cd6\u679c\u5e02\u573a\u7ea612%\u7684\u4efd\u989d\uff0c\u8be5\u5e02\u573a\u4f9d\u7136\u7ade\u4e89\u6fc0\u70c8\u3002<\/span><\/section>\n
<\/section>\n
\u56fe\u7247\u6765\u6e90\uff1aKellanova<\/span><\/section>\n
\u867d\u7136\u5982\u6b64\uff0c\u8def\u900f\u8ba4\u4e3a\uff0c\u672c\u6b21\u4ea4\u6613\u53cc\u65b9\u4e5f\u53ef\u80fd\u9762\u4e34\u76d1\u7ba1\u5ba1\u67e5\u65f6\u95f4\u6bd4\u8f83\u957f\u7684\u95ee\u9898\uff0c\u540c\u65f6\uff0c\u53cd\u5784\u65ad\u76d1\u7ba1\u673a\u6784\u5076\u5c14\u4f1a\u5bf9\u5927\u516c\u53f8\u5408\u5e76\u8868\u73b0\u51fa\u201c\u654c\u610f\u201d\u3002<\/span><\/section>\n
04<\/strong><\/section>\n
\u4e2d\u56fd\u4e1a\u52a1<\/span><\/strong><\/span><\/strong><\/section>\n
\u6709\u610f\u601d\u7684\u662f\uff0c\u5728\u4e2d\u56fd\u5e02\u573aKellanova\u76ee\u524d\u7684\u4e00\u4e9b\u4e1a\u52a1\u662f\u548c\u91d1\u9f99\u9c7c\u5408\u4f5c\u7684\u3002<\/span><\/section>\n<\/p>\n

\u8d44\u6599\u663e\u793a\uff0cKellanova\u524d\u8eab\u6240\u5728\u7684\u5bb6\u4e50\u6c0f\u5728\u534e\u4e1a\u52a1\u51e0\u7ecf\u6c89\u6d6e\u3002\u65e9\u4e8e1993\u5e74\uff0c\u5bb6\u4e50\u6c0f\uff08\u4e2d\u56fd\uff09\u6709\u9650\u516c\u53f8\u6ce8\u518c\u6210\u7acb\uff0c\u7136\u800c\u8be5\u516c\u53f8\u5df2\u7ecf\u201c\u6ce8\u9500\u201d\u3002\u540c\u6837\u6ce8\u9500\u7684\uff0c\u8fd8\u5305\u62ec2008\u5e74\u6210\u7acb\u7684\u5bb6\u4e50\u6c0f\uff08\u9752\u5c9b\uff09\u98df\u54c1\u6709\u9650\u516c\u53f8\u3002\u00a0<\/span><\/p>\n

\u5728\u201c\u5355\u5e72\u201d\u53d7\u632b\u540e\uff0c\u5bb6\u4e50\u6c0f\u8c03\u6574\u5728\u4e2d\u56fd\u7684\u6218\u7565\u3002\u5bb6\u4e50\u6c0f\u5982\u4eca\u548c\u91d1\u9f99\u9c7c\u5728\u5185\u5730\u62e5\u6709\u5408\u8d44\u516c\u53f8\uff0c\u5206\u522b\u4f4d\u4e8e\u6606\u5c71\u3001\u4e0a\u6d77\u3002\u53cc\u65b9\u5408\u8d44\u516c\u53f8\u76ee\u524d\u5728\u534e\u4e1a\u52a1\u4e3b\u8981\u662f\u5bb6\u4e50\u6c0f\u9ea6\u7247\u548c\u54c1\u5ba2\u85af\u7247\uff0c\u9500\u552e\u6e20\u9053\u8986\u76d6\u4e86\u7ebf\u4e0a\u548c\u7ebf\u4e0b\u3002<\/span><\/p>\n

\u6839\u636e\u91d1\u9f99\u9c7c2023\u5e74\u62a5\uff0c\u8fd9\u4e24\u5bb6\u5408\u8d44\u516c\u53f8\u4f9d\u7136\u6d3b\u8dc3\uff0c\u4f46\u6ca1\u6709\u62ab\u9732\u76c8\u4e8f\uff1b\u5728\u56fd\u5185\u7535\u5546\u5e73\u53f0\uff0c\u54c1\u5ba2\u85af\u7247\u3001\u5bb6\u4e50\u6c0f\u9ea6\u7247\u4e5f\u62e5\u6709\u4e13\u95e8\u7684\u5b98\u65b9\u65d7\u8230\u5e97\uff0c\u4ea7\u54c1\u6b63\u5e38\u51fa\u552e\u3002\u4e0d\u8fc7\uff0c\u7ffb\u67e5Kellanova\u4e0a\u5b63\u5ea6\u7ed9\u6295\u8d44\u8005\u51c6\u5907\u7684\u4e1a\u7ee9\u6750\u6599\uff0c\u8be5\u516c\u53f8\u5e76\u6ca1\u6709\u63d0\u53ca\u4efb\u4f55\u4e2d\u56fd\u5927\u9646\u5e02\u573a\u6709\u5173\u5185\u5bb9\u2014\u2014\u751a\u81f3\u5728\u5217\u4e3e\u54c1\u5ba2\u3001\u5bb6\u4e50\u6c0f\u8c37\u7269\u65b0\u54c1\u4f18\u52bf\u5e02\u573a\u65f6\u4e5f\u53ea\u6709\u63d0\u53ca\u9999\u6e2f\u548c\u53f0\u6e7e\u5730\u533a\u2014\u2014\u4ec5\u8868\u793a\u5728\u4e9a\u592a\u4e2d\u4e1c\u548c\u975e\u6d32\u5927\u533a\u5f55\u5f97\u8fde\u7eed\u7b2c17\u5e74\u6709\u673a\u51c0\u6536\u5165\u589e\u957f\u3001\u8be5\u5927\u533a\u7531\u9762\u6761\u548c\u5176\u4ed6\u96f6\u98df\u5e26\u9886\u589e\u957f\u3002<\/span><\/p>\n

\u5bf9\u4e8e\u739b\u6c0f\u800c\u8a00\uff0c\u8fd9\u4e2a\u6700\u65b0\u6536\u8d2d\u4e5f\u8868\u660e\uff0c\u5728\u65b0\u5e05\u7684\u9886\u5bfc\u4e0b\uff0c\u739b\u6c0f\u516c\u53f8\u901a\u8fc7\u6536\u8d2d\u6765\u63a8\u52a8\u589e\u957f\u7684\u201c\u6e38\u620f\u201d\u6b63\u5728\u8d8a\u73a9\u8d8a\u5927\u3002<\/span><\/strong><\/p>\n

\u739b\u6c0f\u65b0CEO Poul Weihrauch\u57282022\u5e746\u6708\u4e0a\u4efb\u3002\u4e00\u5e74\u540e\uff0c\u4ed6\u5c31\u5df2\u7ecf\u8868\u793a\uff0c\u516c\u53f8\u5e74\u6536\u5165\u4ece\u4ed6\u63a5\u4efb\u65f6\u7684450\u4ebf\u7f8e\u5143\u589e\u81f3500\u4ebf\u7f8e\u5143\uff08\u7ea6\u5408\u4eba\u6c11\u5e013587\u4ebf\u5143\uff09\u3002\u4ed6\u8868\u660e\uff0c\u672a\u6765\u739b\u6c0f\u4f1a\u7ee7\u7eed\u52a0\u5f3a\u5ba0\u7269\u548c\u96f6\u98df\u4e1a\u52a1\uff0c\u5e76\u6295\u8d44\u65b0\u5e02\u573a\uff0c\u201c\u4e5f\u8bb8\u6709\u4e00\u5929\u4f1a\u770b\u770b\u522b\u7684\u9886\u57df\u201d\u3002<\/strong><\/span><\/p>\n

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<\/p>\n

\u56fe\u7247\u6765\u6e90\uff1aMARS\u5b98\u7f51<\/span><\/p>\n

7\u6708\uff0c\u739b\u6c0f\u8868\u793a\u5df2\u7b7e\u7f72\u534f\u8bae\u6536\u8d2d\u603b\u90e8\u4f4d\u4e8e\u52a0\u5229\u798f\u5c3c\u4e9a\u5dde\u7684Kevin's Natural Foods\uff0c\u636e\u79f0\u739b\u6c0f\u5bf9\u5176\u4f30\u503c\u63a5\u8fd18\u4ebf\u7f8e\u5143\u3002\u739b\u6c0f\u98df\u54c1\u4e0e\u8425\u517b\u5168\u7403\u603b\u88c1Shaid Shah\u5f53\u65f6\u8bf4\uff0cKevin's\u662f\u4e00\u5bb6\u201c\u771f\u6b63\u4ee4\u4eba\u5174\u594b\u7684\u8425\u517b\u9910\u516c\u53f8\u201d\uff0c\u53c8\u900f\u9732\u739b\u6c0f\u8ba1\u5212\u5728\u77ed\u671f\u5185\u901a\u8fc7\u66f4\u591a\u6f5c\u5728\u6536\u8d2d\u6765\u53d1\u5c55\u5176\u98df\u54c1\u4e1a\u52a1\uff0c\u4e3a\u5168\u7403\u6d88\u8d39\u8005\u63d0\u4f9b\u201c\u66f4\u5065\u5eb7\u3001\u66f4\u7f8e\u5473\u201d\u7684\u996e\u98df\u3002<\/span><\/p>\n

8\u6708\uff0c\u5fb7\u56fd\u533b\u7597\u8bca\u65ad\u63d0\u4f9b\u5546Synlab\u8868\u793a\uff0c\u5df2\u540c\u610f\u5c06\u5176\u517d\u533b\u4e1a\u52a1\u51fa\u552e\u7ed9\u739b\u6c0f\u516c\u53f8\u3002<\/span><\/p>\n

11\u6708\uff0c\u82f1\u56fd\u9ad8\u7aef\u5de7\u514b\u529b\u54c1\u724cHotel Chocolat\u5ba3\u5e03\uff0c\u540c\u610f\u739b\u6c0f\u516c\u53f85.34\u4ebf\u82f1\u9551\uff08\u6298\u5408\u4eba\u6c11\u5e01\u7ea648\u4ebf\u5143\uff09\u7684\u6536\u8d2d\u8981\u7ea6\u3002<\/span><\/p>\n

2024\u5e745\u6708\uff0c\u739b\u6c0f\u5ba3\u5e03\u4e0e\u603b\u90e8\u4f4d\u4e8e\u6cd5\u56fd\u7684Cerba HealthCare\u8fdb\u884c\u6392\u4ed6\u6027\u8ba8\u8bba\uff0c\u4ee5\u6536\u8d2d\u540e\u8005\u5728\u5ba0\u7269\u62a4\u7406\u79d1\u5b66\u4e0e\u8bca\u65ad\u65b9\u9762\u7684\u4e1a\u52a1\uff0c\u5e76\u5e0c\u671b\u6b64\u4e3e\u6269\u5927\u516c\u53f8\u7684\u5f71\u54cd\u529b\u5e76\u63a8\u52a8\u7814\u53d1\uff0c\u4ee5\u5e2e\u52a9\u517d\u533b\u6539\u5584\u52a8\u7269\u5065\u5eb7\u3002<\/span><\/p>\n

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2022\u5e74\uff0c\u739b\u6c0f\u5728\u5e7f\u5dde\u5f00\u53d1\u533a\u6c38\u548c\u5de5\u5382\u5efa\u7acb\u4e86\u51b0\u6dc7\u6dcb\u4ea7\u7ebf\uff0c\u9884\u8ba1\u6295\u8d445\u4ebf\u5143\u4eba\u6c11\u5e01\uff0c\u8fd9\u662f\u516c\u53f8\u8fd1\u5e74\u6765\u5168\u7403\u6700\u5927\u7684\u51b0\u6dc7\u6dcb\u6295\u8d44\u9879\u76ee\uff0c\u4e5f\u662f\u516c\u53f8\u5168\u7403\u7b2c\u4e09\u5bb6\u51b0\u6dc7\u6dcb\u5de5\u5382\u3002\u4eca\u5e745\u6708\uff0c\u6295\u8d44\u8fd110\u4ebf\u5143\u7684\u739b\u6c0f\u4e9a\u6d32\u6700\u5927\u5ba0\u7269\u98df\u54c1\u5de5\u5382\u5728\u5929\u6d25\u6295\u4ea7\uff0c\u5176\u4e2d\u5e72\u7cae\u751f\u4ea7\u7ebf\u5df2\u7ecf\u987a\u5229\u6295\u4ea7\uff0c\u9884\u8ba1\u4e0b\u534a\u5e74\u5c06\u542f\u52a8\u96f6\u98df\u4ea7\u7ebf\uff0c\u672a\u6765\u8fd8\u4f1a\u589e\u52a0\u6295\u8d44\u5f15\u8fdb\u6e7f\u7cae\u4ea7\u7ebf\u3002<\/span><\/p>\n

<\/p>\n

\u56fe\u7247\u6765\u6e90\uff1aMARS\u5b98\u7f51<\/span><\/p>\n

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\u6765\u6e90\uff1a\u5c0f\u98df\u4ee3\uff08ID\uff1afoodinc\uff09<\/span><\/p>\n

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