{"id":53498,"date":"2021-11-12T09:49:18","date_gmt":"2021-11-12T09:49:18","guid":{"rendered":"https:\/\/www.tyjzk.com\/?p=65717"},"modified":"2021-11-12T10:00:02","modified_gmt":"2021-11-12T10:00:02","slug":"%e5%81%a5%e5%ba%b7%e9%a3%9f%e5%93%81%e9%a5%ae%e6%96%99%e6%88%90%e4%b8%ba%e4%b8%bb%e6%b5%81%e6%b6%88%e8%b4%b9%e8%b6%8b%e5%8a%bf","status":"publish","type":"post","link":"https:\/\/www.tyjzk.com\/?p=53498","title":{"rendered":"\u5065\u5eb7\u98df\u54c1\u996e\u6599\u6210\u4e3a\u4e3b\u6d41\u6d88\u8d39\u8d8b\u52bf"},"content":{"rendered":"
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\u81ea2020\u5e74\u521d\u4ee5\u6765\uff0c\u75ab\u60c5\u6781\u5927\u5730\u6539\u53d8\u4e86\u6d88\u8d39\u8005\u7684\u751f\u6d3b\u3002\u53ef\u53e3\u53ef\u4e50\u5168\u7403\u4ea7\u54c1\u8425\u9500\u526f\u603b\u88c1H\u00e9l\u00e8ne Moeller\u8868\u793a\uff0c\u7531\u4e8e\u75ab\u60c5\uff0c\u6d88\u8d39\u8005\u7684\u884c\u4e3a\u53d1\u751f\u4e86\u663e\u8457\u800c\u6301\u7eed\u7684\u53d8\u5316\uff0c\u4ed6\u4eec\u5bf9\u5065\u5eb7\u91c7\u53d6\u4e86\u66f4\u79ef\u6781\u4e3b\u52a8\u7684\u65b9\u5f0f\u3002\u5e26\u7740\u5065\u5eb7\u5149\u73af\u7684\u98df\u54c1\u996e\u6599\u4ea7\u54c1\u7684\u5174\u8d77\uff0c\u53e3\u5473\uff0c\u5065\u5eb7\u3001\u690d\u7269\u6027\u548c\u514d\u75ab\u529b\u90fd\u662f2022\u5e74\u5f00\u59cb\u6d41\u884c\u7684\u4e3b\u6d41\u6d88\u8d39\u8d8b\u52bf\u3002<\/section>\n
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Moeller\u6982\u8ff0\u9053:\u201c\u4ece\u5168\u7403\u6765\u770b\uff0c65%\u7684\u6d88\u8d39\u8005\u8868\u793a\u4ed6\u4eec\u66f4\u5173\u6ce8\u81ea\u5df1\u7684\u514d\u75ab\u529b\uff0c48%\u66f4\u5173\u6ce8\u81ea\u5df1\u7684\u5fc3\u7406\u5065\u5eb7\uff0c76%\u8868\u793a\u4ed6\u4eec\u5c06\u66f4\u5065\u5eb7\u5730\u996e\u98df\u3002\u201d<\/p>\n

\u5728\u8fc7\u53bb\u51e0\u5e74\u91cc\uff0c\u5168\u7403\u51fa\u73b0\u4e86\u4e00\u573a\u7531\u6d88\u8d39\u8005\u9a71\u52a8\u7684\u996e\u98df\u53d8\u9769\uff0c\u75ab\u60c5\u5219\u52a0\u901f\u4e86\u8fd9\u79cd\u53d8\u9769\u3002\u4eba\u4eec\u8d8a\u6765\u8d8a\u591a\u5730\u8981\u6c42\u66f4\u5065\u5eb7\u3001\u66f4\u9ad8\u8d28\u91cf\u3001\u66f4\u53ef\u6301\u7eed\u7684\u98df\u54c1\u548c\u996e\u6599\uff0c\u66f4\u5929\u7136\u3001\u900f\u660e\u53ef\u8ffd\u6eaf\u3001\u6613\u4e8e\u8bc6\u522b\u548c\u7406\u89e3\u7684\u6210\u5206\u6e05\u5355\u3002\u5c55\u671b2022\u5e74\uff0c\u4e13\u5bb6\u9884\u6d4b\uff0c\u5bfb\u6c42\u201c\u589e\u5f3a\u514d\u75ab\u529b\u548c\u80a0\u9053\u5065\u5eb7\u201d\u7684\u6d88\u8d39\u8005\u5c06\u63a5\u53d7\u66f4\u597d\u7684\u8425\u517b\u3001\u66f4\u5065\u5eb7\u7684\u6210\u5206\u3001\u66f4\u5c11\u7684\u7cd6\u3001\u76d0\u548c\u8102\u80aa\u542b\u91cf\u3002<\/span><\/p>\n

\u968f\u7740\u6d88\u8d39\u8005\u5bfb\u6c42\u5065\u5eb7\u7684\u9009\u62e9\uff0c\u65b9\u4fbf\u7684\u5f62\u5f0f\uff0c\u4ee5\u9002\u5e94\u4ed6\u4eec\u7684\u751f\u6d3b\u65b9\u5f0f\uff0c\u81b3\u98df\u8865\u5145\u5242\u548c\u4f20\u7edf\u98df\u54c1\u548c\u996e\u6599\u4e4b\u95f4\u7684\u754c\u9650\u6b63\u5728\u6a21\u7cca\u3002\u201c\u4ece\u8f6f\u7cd6\u3001\u7cd6\u679c\u5230\u8425\u517b\u4e30\u5bcc\u7684\u5de7\u514b\u529b\u68d2\u548c\u996e\u6599\uff0c\u6d88\u8d39\u8005\u5e0c\u671b\u6bcf\u4e00\u79cd\u65b9\u4fbf\u7684\u4ea7\u54c1\u90fd\u5177\u6709\u9ad8\u89c4\u683c\u7684\u529f\u80fd\u548c\u53e3\u611f\u3002\u54c1\u724c\u9700\u8981\u5f25\u5408\u8425\u517b\u4e30\u5bcc\u7684\u4ea7\u54c1\u4e4b\u95f4\u7684\u5dee\u8ddd\uff0c\u8fd9\u4e9b\u4ea7\u54c1\u63d0\u4f9b\u91cf\u8eab\u5b9a\u5236\u7684\u597d\u5904\uff0c\u6709\u5438\u5f15\u529b\u3002\u201d<\/span><\/p>\n

\u6b64\u5916\uff0c\u5bf9\u8bb8\u591a\u6d88\u8d39\u8005\u6765\u8bf4\uff0c\u5f53\u4ee3\u5065\u5eb7\u548c\u6709\u610f\u8bc6\u7684\u6d88\u8d39\u5f80\u5f80\u662f\u643a\u624b\u5e76\u8fdb\u7684\u3002\u5979\u5f3a\u8c03\u8bf4:\u201c\u8fd9\u4e9b\u8d8b\u52bf\u901a\u8fc7\u6e05\u6d01\u6807\u7b7e\u4f53\u73b0\u5728\u53e3\u5473\u9886\u57df\uff0c\u56e0\u4e3a\u6d88\u8d39\u8005\u4f1a\u9009\u62e9\u91c7\u8d2d\u53ef\u9760\u3001\u6210\u5206\u66f4\u63a5\u8fd1\u5929\u7136\u7684\u98df\u54c1\u548c\u996e\u6599\u3002\u201d<\/span><\/p>\n

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1<\/strong><\/p>\n

\u6210\u5206\u3001\u53e3\u5473<\/strong><\/p>\n

\u636eKerry\u5168\u7403\u6d88\u8d39\u8005\u7814\u7a76\u548c\u6d1e\u5bdf\u603b\u76d1Soumya Nair\u4ecb\u7ecd\uff0c\u6d88\u8d39\u8005\u6b63\u5728\u5bfb\u6c42\u589e\u52a0\u8425\u517b\u996e\u6599\u7684\u6d88\u8d39\uff0c\u8fd9\u7ed9\u4ed6\u4eec\u5e26\u6765\u4e86\u989d\u5916\u7684\u597d\u5904\u3002\u201c\u56e0\u6b64\uff0c\u76ca\u751f\u83cc\u6b63\u5728\u751f\u957f\uff0c\u5e76\u88ab\u6dfb\u52a0\u5230\u9499\u7b49\u529f\u80fd\u6210\u5206\u4e2d\u3002\u6d88\u8d39\u8005\u8d8a\u6765\u8d8a\u5173\u6ce8\u5305\u88c5\u6807\u7b7e\uff0c\u5e0c\u671b\u5c11\u5403\u7cd6\u548c\u94a0\uff0c\u591a\u5403\u5929\u7136\u6210\u5206\u3002\u201d<\/span><\/p>\n

\u5979\u8fd8\u5f3a\u8c03\u4e86\u514d\u75ab\u529b\u548c\u690d\u7269\u7c7b\u4ea7\u54c1\u662f\u5982\u4f55\u589e\u957f\u7684\uff0c\u5c24\u5176\u662f\u5728\u996e\u6599\u65b9\u9762\u3002\u201c\u4ece\u80fd\u91cf\u996e\u6599\u5230\u82cf\u6253\u6c34\uff0c\u4e73\u5236\u54c1\u5230\u54b8\u5473\u96f6\u98df\uff0c\u73b0\u5728\u6709\u597d\u51e0\u79cd\u4ea7\u54c1\u90fd\u6253\u7740\u529f\u80fd\u6027\u7684\u5149\u73af\uff0c\u5c55\u793a\u4e86\u690d\u7269\u548c\u9002\u5e94\u7d20\u7b49\u8d85\u7ea7\u98df\u7269\u6210\u5206\u3002\u5728\u5168\u7403\u8303\u56f4\u5185\uff0c\u542b\u6709\u74dc\u62c9\u90a3\u3001\u7eff\u8336\u3001\u7eff\u5496\u5561\u8c46\u3001\u963f\u4ec0\u74e6\u7518\u8fbe\u3001\u59dc\u9ec4\u3001\u7334\u9762\u5305\u6811\u548c\u5176\u4ed6\u6210\u5206\u7684\u529f\u80fd\u6027\u4ea7\u54c1\u7684\u53d7\u6b22\u8fce\u7a0b\u5ea6\u6025\u5267\u4e0a\u5347\u3002\u201d<\/span><\/p>\n

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Nair\u8868\u793a\uff0c\u5728\u4e3a2022\u5e74\u5bfb\u627e\u65b0\u53e3\u5473\u7684\u8fc7\u7a0b\u4e2d\uff0c\u6709\u8bb8\u591a\u8de8\u7c7b\u522b\u7075\u611f\u7684\u4f8b\u5b50\u3002\u5979\u8868\u793a:\u201c\u5728\u8f6f\u996e\u6599\u9886\u57df\uff0c\u9c9c\u82b1\u5c06\u83b7\u5f97\u6210\u529f\u3002\u201d\u5979\u5f3a\u8c03\uff0c\u7531\u4e8e\u7518\u83ca\u3001\u8309\u8389\u82b1\u548c\u73ab\u7470\u5c06\u5728\u672a\u676512\u4e2a\u6708\u4e0e\u66f4\u4e3b\u6d41\u7684\u53e3\u5473\u4e00\u9053\u83b7\u5f97\u5173\u6ce8\u3002\u201c\u6bd4\u5982\u5728\u62c9\u4e01\u7f8e\u6d32\uff0c\u6211\u4eec\u770b\u5230\u8fc7\u7528\u7315\u7334\u6843\u3001\u5df4\u897f\u8393\u4ee5\u53ca\u85b0\u8863\u8349\u548c\u7518\u83ca\u7b49\u690d\u7269\u9999\u6599\u8c03\u5473\u7684\u996e\u6599\u3002\u201d\u00a0<\/p>\n

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2<\/span><\/strong><\/p>\n

\u5065\u5eb7<\/span><\/strong><\/p>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n

Nair\u8868\u793a\uff0c\u968f\u7740\u6d88\u8d39\u8005\u5f00\u59cb\u5173\u6ce8\u4e3b\u52a8\u5065\u5eb7\uff0c\u5065\u5eb7\u5c06\u7ee7\u7eed\u6210\u4e3a\u7126\u70b9\u3002<\/span><\/p>\n

\u6839\u636eInnova Market Insights\u7684\u6570\u636e\uff0c2016\u5e74\u81f32020\u5e74\uff0c\u5728\u98df\u54c1\u996e\u6599\u884c\u4e1a\u6700\u53d7\u6b22\u8fce\u7684\u4e3b\u52a8\u5065\u5eb7\u5b9a\u4f4d\u662f\u6d88\u5316\/\u80a0\u9053\u5065\u5eb7\u548c\u80fd\u91cf\/\u8b66\u89c9\u3002\u7136\u800c\uff0c\u514d\u75ab\u5065\u5eb7\u6b63\u4ee513%\u7684\u590d\u5408\u5e74\u589e\u957f\u7387\u5feb\u901f\u589e\u957f\uff0c\u201c\u8111\u5065\u5eb7\u201d(14%)\u548c\u201c\u76ca\u751f\u83cc\u201d(17%)\u7684\u53d1\u5c55\u901f\u5ea6\u66f4\u5feb\u3002<\/span><\/p>\n

Innova Market Insights\u5c06\u201c\u514d\u75ab\u540c\u884c\u201d\u5217\u4e3a2021\u5e74\u7684\u9996\u8981\u8d8b\u52bf\uff0c\u5e76\u6307\u51fa60%\u7684\u5168\u7403\u6d88\u8d39\u8005\u8d8a\u6765\u8d8a\u5173\u6ce8\u98df\u54c1\u548c\u996e\u6599\u5bf9\u5176\u514d\u75ab\u7684\u5f71\u54cd\u3002<\/span>\u00a0<\/p>\n

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\u6210\u529f\u8981\u7d20\u2014\u2014\u529f\u80fd\u6027<\/span><\/p>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n

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Kerry Trendspotter\u7684\u7814\u7a76\u5f3a\u8c03\u4e86\u5728\u98df\u54c1\u548c\u996e\u6599\u4e2d\u5bf9\u514d\u75ab\u589e\u5f3a\u5242\u3001\u76ca\u751f\u83cc\u3001\u9002\u5e94\u539f\u548c\u5fae\u91cf\u8425\u517b\u7d20\u9700\u6c42\u7684\u589e\u52a0\u3002\u201c\u514d\u75ab\u529b\u88ab\u8ba4\u4e3a\u662f\u5065\u5eb7\u548c\u5bf9\u6297\u611f\u67d3\u80fd\u529b\u7684\u6838\u5fc3\u3002\u59dc\u9ec4\u3001\u751f\u59dc\u3001\u5c0f\u8c46\u853b\u3001\u87ba\u65cb\u85fb\u3001\u8089\u6842\u3001\u5927\u849c\u3001\u67da\u5b50\u3001\u67e0\u6aac\u3001\u67da\u5b50\u548c\u5176\u4ed6\u67d1\u6a58\u7c7b\u6c34\u679c\u9884\u8ba1\u5c06\u8fdb\u4e00\u6b65\u5438\u5f15\u5e02\u573a\u3002\u201d<\/p>\n

\u540c\u65f6\uff0c\u5728\u76ca\u751f\u83cc\u9886\u57df\uff0c\u4fc3\u8fdb\u80a0\u9053\u5065\u5eb7\u7684\u6210\u5206\u4e5f\u6709\u52a9\u4e8e\u5bf9\u6297\u611f\u67d3\u548c\u589e\u5f3a\u514d\u75ab\u5065\u5eb7\u3002\u5eb7\u666e\u8336\uff0c\u6ce1\u83dc\u548c\u514b\u83f2\u5c14\uff0c\u8fa3\u6912\u9171\uff0c\u53d1\u9175\u9762\u5305\u7b49\u90fd\u6709\u63d0\u9ad8\u514d\u75ab\u529b\u7684\u7279\u6027\u3002<\/span>\u00a0<\/p>\n

\u6b64\u5916\uff0c\u9002\u5e94\u539f\u6210\u5206\u6709\u52a0\u5f3a\u8425\u517b\u548c\u5e2e\u52a9\u52a0\u5f3a\u8eab\u4f53\u9002\u5e94\u6781\u7aef\u538b\u529b\u7684\u80fd\u529b\u3002Nair\u9884\u8ba1\uff0c\u7f57\u52d2\u7b49\u690d\u7269\u6210\u5206\u4e0d\u4ec5\u4f1a\u5728\u4e9a\u6d32\uff0c\u8fd8\u4f1a\u5728\u5176\u4ed6\u5730\u533a\u5d1b\u8d77\u3002<\/span>\u00a0<\/p>\n

2022\u5e74\u8fd8\u5c06\u63a8\u52a8\u521b\u65b0\u7684\u662f\u5fae\u8425\u517b\u98df\u54c1\uff0c\u5305\u62ec\u542b\u6709\u7279\u5b9a\u7ef4\u751f\u7d20\u3001\u77ff\u7269\u8d28\u548c\u6297\u708e\u76ca\u5904\u7684\u5f53\u5730\u690d\u7269\u3001\u79cd\u5b50\u548c\u9999\u6599\u3002\u5979\u8865\u5145\u8bf4:\u201c\u7f57\u671b\u5b50\u3001\u516b\u89d2\u8334\u9999\u3001\u5947\u5f02\u7c7d\u3001\u9165\u6cb9\uff0c\u8fd9\u4e9b\u90fd\u662f\u5728\u5317\u7f8e\u79cd\u690d\u7684\uff0c\u5b83\u4eec\u5728\u5fae\u91cf\u8425\u517b\u7d20\u9886\u57df\u5360\u4e86\u5f88\u591a\u4f18\u52bf\u3002\u201d<\/span><\/p>\n

\u6b64\u5916\uff0c\u4eba\u4eec\u5bf9\u89d2\u8c46\u3001\u67a3\u5b50\u3001\u864e\u5b50\u4ee5\u53ca\u9ed1\u829d\u9ebb\u3001\u9ed1\u849c\u3001\u58a8\u9c7c\u6c41\u3001\u9ed1\u6d77\u85fb\u548c\u9ed1\u7518\u8349\u7b49\u9ed1\u8272\u8d85\u7ea7\u98df\u54c1\u7684\u5174\u8da3\u4f1a\u589e\u52a0\uff0c\u8fd9\u4e9b\u8981\u7d20\u7684\u5171\u540c\u4e3b\u9898\u662f\u529f\u80fd\u6027\u3002<\/span>\u00a0<\/p>\n

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\u5929\u7136\u548c\u900f\u660e\u5360\u636e\u4e3b\u5bfc\u5730\u4f4d<\/span><\/p>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n

\u636e\u5947\u534e\u987f\u751c\u5473\u548c\u5929\u7136\u98df\u54c1\u7684\u5168\u7403\u8425\u9500\u7ecf\u7406Marcela Serrano\u8868\u793a\uff0c\u5929\u7136\u98df\u54c1\u884c\u4e1a\u7684\u589e\u957f\u901f\u5ea6\u662f\u4f20\u7edf\u98df\u54c1\u884c\u4e1a\u7684\u4e09\u500d\u3002\u201c\u5929\u7136\u7684\u3001\u65e0\u6807\u7b7e\u7684\u98df\u54c1\u3001\u6709\u673a\u548c\u53ef\u518d\u751f\u7684\u6210\u5206\u6b63\u5728\u4f7f\u8fd9\u4e2a\u884c\u4e1a\u8d85\u8d8a\u516c\u5e73\u8d38\u6613\u7684\u5546\u4e1a\u60ef\u4f8b\u3002\u201d<\/span><\/p>\n

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