{"id":54535,"date":"2025-03-17T12:30:27","date_gmt":"2025-03-17T12:30:27","guid":{"rendered":"https:\/\/www.tyjzk.com\/?p=149952"},"modified":"2025-03-17T13:00:01","modified_gmt":"2025-03-17T13:00:01","slug":"%e5%8f%a4%e8%8c%97%e7%a0%b4%e5%8f%91%ef%bc%8c%e8%9c%9c%e9%9b%aa%e6%9a%b4%e6%b6%a8%ef%bc%8c%e9%9c%b8%e7%8e%8b%e8%8c%b6%e5%a7%ac%e8%b5%b4%e7%be%8e%e4%b8%8a%e5%b8%82","status":"publish","type":"post","link":"https:\/\/www.tyjzk.com\/?p=54535","title":{"rendered":"\u53e4\u8317\u7834\u53d1\uff0c\u871c\u96ea\u201c\u66b4\u6da8\u201d\uff0c\u9738\u738b\u8336\u59ec\u201c\u8d74\u7f8e\u201d\u4e0a\u5e02\u6210\u8d25\u51e0\u4f55\uff1f"},"content":{"rendered":"
\n

\n

\u200d<\/span>\u200d<\/span>\u200d<\/span><\/section>\n

\u65b0\u8336\u996e\u8d5b\u9053\u7684\u62e5\u585e\u7a0b\u5ea6\uff0c\u5df2\u7ecf\u5230\u4e86\u767d\u70ed\u5316\u9636\u6bb5\u3002<\/span><\/p>\n

\u5230\u73b0\u5728\u7684\u57ce\u5e02\u5927\u8857\u4e0a\u968f\u4fbf\u8d70\u8d70\uff0c\u57fa\u672c\u4e0a\u76f8\u9694\u4ec5\u51e0\u7c73\uff0c\u5c31\u4f1a\u53d1\u73b0\u591a\u5bb6\u8336\u996e\u5e97\u3002\u9664\u4e86\u5927\u5bb6\u5e38\u770b\u89c1\u7684\u8336\u996e\u54c1\u724c\uff0c\u8fd8\u6709\u4e00\u4e9b\u65b0\u5f00\u7684\u8336\u996e\u5e97\u3002<\/span><\/p>\n

\u4e0d\u4ec5\u662f\u7ebf\u4e0b\u5e02\u573a\u201c\u8dd1\u9a6c\u5708\u5730\u201d\u5927PK\uff0c\u66f4\u662f\u8d44\u672c\u5e02\u573a\u7684\u5927\u6bd4\u62fc\u3002\u5373\u4fbf315\u871c\u96ea\u51b0\u57ce\u88ab\u70b9\u540d\u6279\u8bc4\u4e86\uff0c\u4f46\u524d\u6bb5\u65f6\u95f4\uff0c\u53e4\u8317\u3001\u871c\u96ea\u51b0\u57ce\u201c\u559d\u201d\u5230\u6e2f\u80a1\u5e02\u573a\uff0c\u4e5f\u7b97\u8fce\u6765\u4e86\u9ad8\u5149\u65f6\u523b\u3002<\/span><\/p>\n

\u8fd1\u65e5\uff0c\u4e3b\u6253\u56fd\u98ce\u56fd\u6f6e\u7684\u9738\u738b\u8336\u59ec\uff0c\u8bd5\u56fe\u901a\u8fc7\u8d74\u7f8e\u4e0a\u5e02\u5b9e\u73b0\u6269\u5f20\u3002\u800c\u8fd9\u4e9b\u65b0\u8336\u996e\u54c1\u724c\u9646\u7eed\u4e0a\u5e02\u7684\u73b0\u8c61\uff0c\u4e0d\u4ec5\u6620\u5c04\u51fa\u65b0\u8336\u996e\u4f01\u4e1a\u7ade\u4e89\u6fc0\u70c8\uff0c\u9700\u8981\u501f\u52a9\u8d44\u672c\u6765\u63d0\u5347\u54c1\u724c\u5f71\u54cd\u529b\u4e0e\u4ef7\u503c\u589e\u503c\uff0c\u66f4\u63ed\u793a\u4e86\u8336\u996e\u201c\u51fa\u6d77\u201d\u7684\u8d8b\u52bf\u3002<\/span><\/p>\n

<\/h4>\n

\u5976\u8336\u4e0a\u5e02\u201c\u62a2\u8dd1\u201d\uff0c\u79c0\u808c\u8089\u200d<\/span>\u200d<\/span>\u200d<\/span>\u200d<\/span><\/span><\/strong><\/span><\/h4>\n

\u57282020\u5e74\u540e\uff0c\u6709\u4f17\u591a\u65b0\u8336\u996e\u54c1\u724c\u9646\u7eed\u4e0a\u5e02\u3002\u6bd4\u59822021\u5e74\u6e2f\u4ea4\u6240\u4e0a\u5e02\u7684\u5948\u96ea\u7684\u8336\uff1b2024\u5e74\u6e2f\u4ea4\u6240\u4e0a\u5e02\u7684\u8336\u767e\u9053\u3002\u8336\u989c\u60a6\u8272\u4e5f\u66fe\u4f20\u51fa\u4e0a\u5e02\u8ba1\u5212\uff0c\u4e14\u62df\u4e0a\u5e02\u5730\u70b9\u4ece\u6e2f\u80a1\u53d8\u66f4\u4e3a\u7f8e\u80a1\u3002\u6b65\u51652025\u5e74\uff0c\u53e4\u8317\u3001\u871c\u96ea\u51b0\u57ce\u5148\u540e\u8d74\u6e2f\u4e0a\u5e02\u5e76\u53d6\u5f97\u6210\u529f\u3002\u7f51\u4f20\u6caa\u4e0a\u963f\u59e8\u4e5f\u5728\u7a33\u6b65\u63a8\u8fdb\u8d74\u6e2f\u4e0a\u5e02\u7684\u8fdb\u7a0b\u3002<\/span><\/p>\n

\u6839\u636eiiMediaResearch\uff08\u827e\u5a92\u54a8\u8be2\uff09<\/span>\u6570\u636e\u663e\u793a\uff0c\u9884\u8ba1\u672a\u6765\u51e0\u5e74\u4e2d\u56fd\u65b0\u5f0f\u8336\u996e\u5e02\u573a\u89c4\u6a21\u5c06\u7ef4\u6301\u5c0f\u5e45\u4f46\u7a33\u5b9a\u7684\u589e\u957f\u6001\u52bf\uff0c\u52302028\u5e74\u6709\u671b\u7a81\u78344000\u4ebf\u5143\u3002<\/span><\/p>\n

\u4e0d\u8fc7\uff0c\u4ece\u5177\u4f53\u4e1a\u7ee9\u6765\u770b\uff0c\u6700\u8fd1\u4e0a\u5e02\u540e\u7684\u8336\u996e\u54c1\u724c\u5404\u4e0d\u76f8\u540c\u3002<\/span><\/p>\n

\u6bd4\u5982\u8336\u767e\u9053\u6700\u65b0\u4e1a\u7ee9\u662f\u5728\u53bb\u5e748\u670826\u65e5\u53d1\u5e03\u76842024\u5e74\u4e2d\u671f\u4e1a\u7ee9\u62a5\u544a\u3002\u8fd9\u662f\u8336\u767e\u9053\u81ea\u4ece\u53bb\u5e744\u670823\u65e5\u4e0a\u5e02\u4ee5\u6765\u7684\u9996\u4efd\u8d22\u62a5\u3002<\/span><\/p>\n

\u8d22\u62a5\u663e\u793a\uff0c\u8336\u767e\u9053\u57282024\u4e0a\u534a\u5e74\u5b9e\u73b0\u8425\u653623.96\u4ebf\u5143\uff0c\u5176\u4e2d\u9500\u552e\u8d27\u54c1\u53ca\u8bbe\u5907\u7684\u6536\u5165\u4e3a22.705\u4ebf\u5143\uff0c\u5360\u603b\u8425\u6536\u7684\u6bd4\u4f8b\u4e3a94.8%\uff0c\u7279\u8bb8\u4f7f\u7528\u8d39\u53ca\u52a0\u76df\u8d399827.8\u4e07\u5143\uff0c\u5360\u516c\u53f8\u603b\u8425\u6536\u7684\u6bd4\u4f8b\u4e3a4.1%\uff0c\u5176\u4ed6\u4e1a\u52a1\u8425\u6536\u4e3a2703.5\u4e07\u5143\uff0c\u8425\u6536\u5360\u6bd41.1%\u3002<\/span><\/p>\n

2024\u4e0a\u534a\u5e74\uff0c\u8336\u767e\u9053\u7684\u6bdb\u5229\u4e3a7.6\u4ebf\u5143\uff0c\u6bdb\u5229\u7387\u4e3a31.72%\u3002\u671f\u5185\u5229\u6da6\u4e3a2.39\u4ebf\u5143\uff0c\u516c\u53f8\u62e5\u6709\u4eba\u5e94\u5360\u671f\u5185\u5229\u6da6\u4e3a2.37\u4ebf\u5143\u3002\u7ecf\u8c03\u6574\u51c0\u5229\u6da6\u4e3a3.95\u4ebf\u5143\u3002<\/span><\/p>\n

\u4e0b\u6ed1\u7684\u539f\u56e0\uff0c\u5176\u5728\u8d22\u62a5\u4e2d\u89e3\u91ca\u4e3a\u6d88\u8d39\u4e60\u60ef\u6539\u53d8\uff0c\u516c\u53f8\u52a0\u5927\u4e86\u5bf9\u52a0\u76df\u5546\u7684\u653f\u7b56\u652f\u6301\u548c\u4f18\u60e0\u529b\u5ea6\uff0c\u5bfc\u81f4\u6bdb\u5229\u4e0b\u964d18.6%\u81f37.6\u4ebf\u5143\uff0c\u6bdb\u5229\u7387\u4e0b\u8dcc3.4%\u81f331.7%\u3002<\/span><\/p>\n

\u518d\u770b\u4eca\u5e74\u5e74\u521d\u4e0a\u5e02\u7684\u871c\u96ea\u51b0\u57ce\u3002\u6839\u636e\u8d22\u62a5\u663e\u793a\uff0c\u4ece2022\u5e74\u52302024\u5e74\u524d\u4e5d\u4e2a\u6708\uff0c\u5b83\u7684\u6536\u5165\u5206\u522b\u4e3a136\u4ebf\u3001203\u4ebf\u3001187\u4ebf\uff0c\u540c\u6bd4\u5206\u522b\u589e\u957f31.2%\u300149.6%\u548c21.2%\u3002<\/span><\/p>\n

<\/p>\n

\u5176\u6536\u5165\u4e3b\u8981\u6765\u81ea\u5411\u52a0\u76df\u5546\u51fa\u552e\u95e8\u5e97\u7269\u6599 (\u5305\u62ec\u98df\u6750\u53ca\u5305\u6750)<\/span> \u548c\u8bbe\u5907\u3002<\/span>2024\u5e74\u524d\u4e09\u5b63\u5ea6\uff0c\u8be5\u9879\u6536\u5165\u7684\u8425\u6536\u5360\u6bd4\u8d85\u8fc790%\u3002<\/span><\/p>\n

\u53ef\u4ee5\u770b\u51fa\uff0c\u5c3d\u7ba1\u6536\u5165\u653e\u7f13\uff0c\u4f46\u871c\u96ea\u51b0\u57ce\u4fdd\u4f4f\u4e86\u76c8\u5229\u80fd\u529b\u3002\u800c\u5176\u4e4b\u6240\u4ee5\u80fd\u6709\u8fd9\u756a\u6210\u7ee9\uff0c\u662f\u56e0\u4e3a\u871c\u96ea\u51b0\u57ce\u4e00\u5982\u65e2\u5f80\u7684\u4f4e\u4ef7\u5b9a\u4f4d\uff0c\u540c\u884c\u964d\u4ef7\u4e0d\u4f1a\u5bf9\u5176\u9020\u6210\u5f71\u54cd\uff0c\u8fd8\u80fd\u4fdd\u6301\u4e0e\u5927\u90e8\u5206\u52a0\u76df\u5546\u7684\u826f\u597d\u5173\u7cfb\u3002<\/span><\/p>\n

\u540c\u6837\u5728\u4eca\u5e74\u4e0a\u5e02\u7684\u8fd8\u6709\u53e4\u8317\u3002\u636e\u5176\u8d22\u62a5\u663e\u793a\uff0c2021\u5e74\u81f32023\u5e74\uff0c\u53e4\u8317\u7684\u8425\u4e1a\u6536\u5165\u5206\u522b\u4e3a43.84\u4ebf\u5143\u300155.59\u4ebf\u5143\u548c 7 6.7 6\u4ebf\u5143\uff0c\u540c\u6bd4\u589e\u957f\u7387\u5206\u522b\u4e3a26.81%\u548c38.07%\u30022024\u5e74\u524d\u4e09\u5b63\u5ea6\uff0c\u53e4\u8317\u8425\u4e1a\u6536\u5165\u540c\u6bd4\u589e\u957f15.62%\u81f364.41\u4ebf\u5143\u3002<\/span><\/p>\n

\u4f46\u5728\u4e0a\u5e02\u524d\uff0c\u53e4\u8317\u7684\u90e8\u5206\u5173\u952e\u6027\u8d22\u52a1\u6307\u6807\u5df2\u5f00\u59cb\u4e0b\u964d\u30022024\u5e74\u524d\u4e09\u5b63\u5ea6\uff0c\u516c\u53f8\u5355\u5e97\u5e74GMV\u4e3a178\u4e07\u5143\uff0c2023\u5e74\u540c\u671f\u4e3a186\u4e07\u5143\uff1b\u6bdb\u5229\u7387\u4ece2023\u5e74\u524d9\u4e2a\u6708\u768431%\u4e0b\u6ed1\u81f330.5%\u3002<\/span><\/p>\n

\u4ece\u5948\u96ea\u7684\u8336\u3001\u8336\u767e\u9053\u4e24\u4f4d\u524d\u8005\u6765\u770b\uff0c\u4e0a\u5e02\u9996\u65e5\u5373\u7834\u53d1\uff0c\u4f3c\u4e4e\u662f\u79cd\u201c\u9b54\u5492\u201d\uff0c\u53e4\u8317\u4e5f\u4e0d\u4f8b\u5916\u3002<\/span><\/p>\n

\u63a5\u4e0b\u6765\uff0c\u82e5\u9738\u738b\u8336\u59ec\u6210\u529f\u4e0a\u5e02\uff0c\u5b83\u5c06\u6210\u4e3a\u9996\u4e2a\u767b\u9646\u7f8e\u80a1\u7684\u4e2d\u56fd\u65b0\u8336\u996e\u54c1\u724c\uff0c\u540c\u65f6\u4e5f\u662f\u7ee7\u5948\u96ea\u7684\u8336\u3001\u871c\u96ea\u51b0\u57ce\u7b49\u4e4b\u540e\uff0c\u7b2c\u4e94\u5bb6\u6210\u529f\u4e0a\u5e02\u7684\u65b0\u8336\u996e\u4f01\u4e1a\u3002<\/span><\/p>\n

\u6839\u636e\u67d0\u5934\u90e8\u8336\u996e\u54c1\u724c\u4e0a\u5e02\u62db\u80a1\u4e66\u6570\u636e\u663e\u793a\uff0c\u57282023\u5e74\u4e2d\u56fd\u73b0\u5236\u8336\u996e\u5e97\u7684\u5e02\u573a\u683c\u5c40\u91cc\uff0c\u9738\u738b\u8336\u59ec\u7684\u603b\u9500\u552e\u989d\uff08GMV\uff09<\/span>\u4f4d\u5c45\u7b2c\u56db\uff0c\u4ec5\u6b21\u4e8e\u871c\u96ea\u51b0\u57ce\u3001\u53e4\u8317\u548c\u8336\u767e\u9053\u3002<\/span><\/p>\n

2023\u5e74\uff0c\u9738\u738b\u8336\u59ecGMV\u5546\u54c1\u9500\u552e\u603b\u989d\u8fbe108\u4ebf\u5143\uff0c\u5355\u54c1\u201c\u4f2f\u7259\u7edd\u5f26\u201d\u9500\u552e\u7ea62.3\u4ebf\u676f\u3002\u5176\u5bf9\u4e8e2024\u5e74\u76ee\u6807\uff0c\u4e3a\u9500\u552e\u89c4\u6a21\u9884\u8ba1\u8d85200\u4ebf\u5143\u3002<\/span><\/p>\n

\u603b\u4e4b\uff0c\u8336\u996e\u8d5b\u9053\u4e2d\u7684\u5404\u4e2a\u54c1\u724c\u662f\u9ad8\u5ea6\u7ade\u5408\u7684\u3002\u871c\u96ea\u51b0\u57ce\u5728\u5168\u56fd\u5e02\u573a\u90fd\u6781\u5177\u7ade\u4e89\u529b\uff0c\u5e76\u62e5\u6709\u66f4\u5927\u7684\u7528\u6237\u5fc3\u667a\uff1b\u559c\u8336\u3001\u5948\u96ea\u7b49\u9ad8\u7aef\u8336\u996e\u54c1\u724c\u5728\u65b0\u54c1\u7814\u53d1\u548c\u54c1\u724c\u4ef7\u503c\u4e0a\u4e0d\u65ad\u63d0\u5347\uff1b\u8336\u767e\u9053\u3001\u53e4\u8317\u3001\u6caa\u4e0a\u963f\u59e8\u3001\u9738\u738b\u8336\u59ec\u4e5f\u5728\u62a2\u5360\u4e2d\u7aef\u5e02\u573a\uff0c\u5927\u91cf\u5f00\u5e97\u3002\u5404\u54c1\u724c\u5728\u4ea7\u54c1\u8425\u6536\u4e0a\u7684\u5377\uff0c\u4e5f\u5728\u4e0d\u65ad\u5411\u95e8\u5e97\u6570\u76ee\u3001\u6e20\u9053\u62d3\u5c55\u3001\u4f9b\u5e94\u94fe\u7ba1\u7406\u7b49\u65b9\u9762\u5ef6\u4f38\u3002<\/span><\/p>\n

<\/span><\/h4>\n

\u201c\u5708\u94b1\u201d\u706b\u62fc\u6e20\u9053\u4e0e\u4f9b\u5e94\u94fe\u8fed\u4ee3<\/span><\/strong><\/span><\/h4>\n

\u65b0\u8336\u996e\u54c1\u724c\u7684\u95e8\u5e97\u6570\u4e00\u76f4\u662f\u5916\u754c\u5173\u6ce8\u7684\u7126\u70b9\u3002<\/span><\/p>\n

\u622a\u6b622024\u5e74\u5e95\uff0c\u871c\u96ea\u51b0\u57ce\u768445000\u591a\u5bb6\u95e8\u5e97\u5df2\u904d\u5e03\u4e2d\u56fd\u5185\u573031\u4e2a\u7701\u4efd\u3001\u81ea\u6cbb\u533a\u53ca\u76f4\u8f96\u5e02\uff0c\u8986\u76d6\u8d85\u8fc7300\u4e2a\u5730\u7ea7\u5e02\u30011700\u4e2a\u53bf\u57ce\u548c\u5168\u56fd\u7ea630000\u4e2a\u4e61\u9547\u4e2d\u76844900\u4e2a\u4e61\u9547\u3002<\/span><\/p>\n

\u8fd9\u4e9b\u95e8\u5e97\u8d85\u8fc799%\u4e3a\u52a0\u76df\u5e97\uff0c\u81ea\u8425\u95e8\u5e97\u7684\u5360\u6bd4\u4e0d\u52301%\u3002\u8fd9\u8ba9\u5176\u6210\u4e3a\u4e86\u4e2d\u56fd\u4e43\u81f3\u5168\u7403\u6700\u5927\u7684\u73b0\u5236\u996e\u54c1\u4f01\u4e1a\uff0c\u95e8\u5e97\u89c4\u6a21\u8d85\u8fc7\u4e86\u661f\u5df4\u514b\u3002<\/span><\/p>\n

\u4e0d\u8fc7\uff0c\u5728\u95e8\u5e97\u5f00\u4e1a\u6570\u636e\u589e\u52a0\u7684\u80cc\u540e\uff0c\u5173\u95ed\u7684\u95e8\u5e97\u6570\u91cf\u4e5f\u5728\u9010\u5e74\u4e0a\u6da8\u3002\u62db\u80a1\u4e66\u663e\u793a\uff0c2021\u5e74\u81f32024\u5e74\u524d9\u4e2a\u6708\uff0c\u871c\u96ea\u51b0\u57ce\u5173\u95ed\u7684\u52a0\u76df\u95e8\u5e97\u6570\u91cf\u5206\u522b\u4e3a577\u5bb6\u3001696\u5bb6\u30011307\u5bb6\u53ca1298\u5bb6\u3002\u871c\u96ea\u51b0\u57ce\u8868\u793a\uff0c\u5173\u5e97\u6570\u91cf\u4e0e\u5176\u52a0\u76df\u7f51\u7edc\u6574\u4f53\u6269\u5f20\u5927\u81f4\u6210\u6bd4\u4f8b\uff0c\u5e76\u53d7\u5230\u884c\u4e1a\u589e\u901f\u653e\u7f13\u53ca\u5e02\u573a\u7ade\u4e89\u52a0\u5267\u5f71\u54cd\u3002<\/span><\/p>\n

\u62db\u80a1\u4e66\u663e\u793a\uff0c\u622a\u81f32024\u5e74\u524d\u4e09\u5b63\u5ea6\uff0c\u871c\u96ea\u51b0\u57ce\u5e73\u5747\u5355\u5e97\u65e5\u5747\u7ec8\u7aef\u96f6\u552e\u989d\u75312023\u5e74\u524d\u4e5d\u4e2a\u6708\u76844416.3\u5143\u4eba\u6c11\u5e01\u51cf\u5c11\u81f32024\u5e74\u540c\u671f\u76844184.4\u5143\u4eba\u6c11\u5e01\uff0c\u4e0b\u964d5%\uff0c\u540c\u671f\u7684\u5e73\u5747\u5355\u5e97\u65e5\u5747\u996e\u54c1\u51fa\u676f\u91cf\u53ca\u5e73\u5747\u5355\u5e97\u65e5\u5747\u8ba2\u5355\u91cf\u4ea6\u6709\u6240\u51cf\u5c11\u3002<\/span><\/p>\n

<\/p>\n

\u540c\u6837\u6df1\u8015\u4e0b\u6c89\u5e02\u573a\u7684\u53e4\u8317\uff0c\u662f\u4e2d\u56fd\u4e2d\u56fd\u7b2c\u4e8c\u5927\u73b0\u5236\u8336\u996e\u5e97\u54c1\u724c\uff0c\u5e02\u5360\u7387\u548c\u95e8\u5e97\u6570\u91cf\u4ec5\u6b21\u4e8e\u871c\u96ea\u51b0\u57ce\u3002<\/span>\u62db\u80a1\u4e66\u663e\u793a\uff0c\u622a\u81f3\u53bb\u5e749\u6708\u672b\uff0c\u53e4\u8317\u95e8\u5e97\u6570\u91cf\u4e3a9778\u5bb6\u3002<\/span>\u4f46\u6839\u636e\u7a84\u95e8\u9910\u773c2025\u5e742\u670812\u65e5\u6570\u636e\u663e\u793a\uff0c\u53e4\u8317\u95e8\u5e97\u6570\u91cf\u4e3a9736\u5bb6\u3002<\/span>\u4e0b\u964d\u7684\u539f\u56e0\u548c\u871c\u96ea\u51b0\u57ce\u4e00\u6837\uff0c\u6fc0\u70c8\u7684\u540c\u884c\u7ade\u4e89\u3002<\/span><\/p>\n

\u518d\u770b\u98de\u901f\u6269\u5f20\u7684\u9738\u738b\u8336\u59ec\u3002\u636e\u62a5\u9053\uff0c2024\u5e7411\u6708\u9738\u738b\u8336\u59ec\u5168\u7403\u95e8\u5e97\u5df2\u7a81\u78346000\u5bb6\u3002\u622a\u81f32025\u5e743\u67085\u65e5\uff0c\u5168\u7403\u8303\u56f4\u5185\u7684\u95e8\u5e97\u6570\u91cf\u5df2\u8fbe6306\u5bb6\u3002<\/span><\/p>\n

\u9738\u738b\u8336\u59ec\u4e4b\u6240\u4ee5\u80fd\u6781\u901f\u5f00\u5e97\uff0c\u8fd8\u56e0\u5176\u83b7\u5f97\u4e86\u8d44\u672c\u52a9\u529b\u30022021\u5e74\uff0c\u5176\u83b7\u5f97A\u8f6eXVC\u548c\u590d\u661f\u96c6\u56e2\u8054\u5408\u9886\u6295\uff0c\u6295\u8d44\u989d1.6\u4ebf\u5143\u3002\u540c\u5e74\uff0c\u5176B\u8f6e\u878d\u8d44\u83b7\u742e\u78a7\u79cb\u5b9e\u9886\u6295\uff0cXVC\u8ddf\u6295\u30022023\u5e74\uff0c\u5176\u53c8\u62ff\u5230\u7f8e\u56fd\u5bf9\u51b2\u57fa\u91d1Coatue\u7684\u6295\u8d44\uff0c\u6295\u540e\u4f30\u503c\u9ad8\u8fbe30\u4ebf\u5143\u4eba\u6c11\u5e01\u3002<\/span><\/p>\n

\u53ef\u4ee5\u770b\u51fa\uff0c\u5404\u5927\u54c1\u724c\u90fd\u60f3\u8981\u5728\u6fc0\u70c8\u7ade\u4e89\u7684\u5f53\u4e0b\uff0c\u201c\u591a\u5feb\u597d\u7701\u201d\u5730\u5f00\u5e97\u3002\u53ea\u662f\u6e20\u9053\u7684\u6269\u5f20\u79bb\u4e0d\u5f00\u54c1\u724c\u5bf9\u4f9b\u5e94\u94fe\u80fd\u529b\u7684\u7cbe\u51c6\u628a\u63a7\u3002\u8c01\u80fd\u63d0\u5347\u4f9b\u5e94\u94fe\u80fd\u529b\uff0c\u8c01\u6269\u5f20\u5c31\u66f4\u5177\u7a33\u5b9a\u6027\u3002<\/span><\/p>\n

\u5728\u8fd9\u65b9\u9762\uff0c\u871c\u96ea\u51b0\u57ce\u7b97\u8f83\u4e3a\u7a81\u51fa\u8005\u3002\u5176\u62e5\u6709\u5b8c\u6574\u4ea7\u4e1a\u94fe\uff0c\u5df2\u5b9e\u73b060%\u4ee5\u4e0a\u7684\u98df\u6750\u81ea\u4ea7\uff0c\u5bb9\u7eb3\u4e86\u5496\u5561\u3001\u679c\u9171\u3001\u7cd6\u6d46\u3001\u5976\u6e90\u3001\u5305\u88c5\u7b49\u6570\u5341\u6761\u751f\u4ea7\u7ebf\u7684\u5168\u81ea\u52a8\u5316\u751f\u4ea7\u3002\u81ea\u5efa\u539f\u6599\u5de5\u5382\u3001\u51b7\u94fe\u7269\u6d41\u548c\u4ed3\u50a8\u4f53\u7cfb\u3002<\/span><\/p>\n

\u5728\u6210\u672c\u63a7\u5236\u3001\u9ad8\u6548\u914d\u9001\u3001\u6807\u51c6\u5316\u751f\u4ea7\u7b49\u65b9\u9762\uff0c\u90fd\u80fd\u53cd\u6620\u871c\u96ea\u51b0\u57ce\u7684\u4f9b\u5e94\u94fe\u6574\u5408\u4f18\u52bf\u3002\u800c\u5176\u52a3\u52bf\u5728\u4e8e\uff0c\u4f4e\u4ef7\u7b56\u7565\u5e26\u6765\u7684\u54c1\u8d28\u4e89\u8bae\uff0c\u4ee5\u53ca\u4f9b\u5e94\u94fe\u7684\u5e9e\u5927\u4f1a\u5f71\u54cd\u521b\u65b0\u6548\u7387\uff0c\u5176\u65b0\u54c1\u7814\u53d1\u548c\u63a8\u5e7f\u901f\u5ea6\u76f8\u5bf9\u8f83\u6162\u3002<\/span><\/p>\n

\u66f4\u805a\u7126\u534e\u4e1c\u548c\u534e\u5357\u5e02\u573a\u7684\u53e4\u8317\uff0c\u5219\u4e0e\u4f18\u8d28\u8336\u56ed\u548c\u4f9b\u5e94\u5546\u5efa\u7acb\u957f\u671f\u5408\u4f5c\uff0c\u786e\u4fdd\u539f\u6599\u54c1\u8d28\uff1b\u81ea\u5efa\u51b7\u94fe\u4f53\u7cfb\uff0c\u786e\u4fdd\u9c9c\u679c\u3001\u5976\u5236\u54c1\u7b49\u539f\u6599\u7684\u65b0\u9c9c\u5ea6\u3002\u5982\u81ea\u5efa\u67e0\u6aac\u57fa\u5730\uff0c\u65a5\u8d4410\u4ebf\u5143\u5efa\u8bbe\u5168\u81ea\u52a8\u8f7b\u98df\u996e\u54c1\u539f\u6599\u52a0\u5de5\u57fa\u5730\u3002<\/span><\/p>\n

\u53e4\u8317\u7684\u4f18\u52bf\u662f\u4e0a\u65b0\u66f4\u7075\u6d3b\uff0c\u533a\u57df\u5316\u4f9b\u5e94\u94fe\u4f7f\u5176\u80fd\u5feb\u901f\u54cd\u5e94\u5e02\u573a\u9700\u6c42\uff0c\u63a8\u51fa\u65b0\u54c1\u3002\u52a3\u52bf\u662f\u5411\u5168\u56fd\u6269\u5f20\u65f6\uff0c\u53e4\u8317\u4f9b\u5e94\u94fe\u8986\u76d6\u548c\u6210\u672c\u63a7\u5236\u9762\u4e34\u538b\u529b\u3002\u4e14\u4e2d\u7aef\u5b9a\u4ef7\u5728\u4f4e\u4ef7\u548c\u9ad8\u4ef7\u54c1\u724c\u4e4b\u95f4\u7ade\u4e89\u6fc0\u70c8\u3002<\/span><\/p>\n

\u800c\u4e3b\u6253\u9ad8\u7aef\u8336\u996e\u7684\u9738\u738b\u8336\u59ec\uff0c\u5176\u901a\u8fc7\u76f4\u91c7\u6a21\u5f0f\u4e0e\u8336\u56ed\u3001\u7267\u573a\u76f4\u63a5\u5408\u4f5c\uff0c\u51cf\u5c11\u4e2d\u95f4\u73af\u8282\uff0c\u786e\u4fdd\u539f\u6599\u54c1\u8d28\uff0c\u8fd8\u901a\u8fc7\u5b9a\u5236\u5316\u751f\u4ea7\u7a81\u51fa\u72ec\u7279\u6027\u3002\u8fd9\u6837\u5728\u4fdd\u969c\u4ea7\u54c1\u54c1\u8d28\u3001\u63d0\u5347\u54c1\u724c\u6ea2\u4ef7\u7684\u540c\u65f6\uff0c\u4f1a\u8ba9\u54c1\u724c\u6210\u672c\u8f83\u9ad8\uff0c\u5168\u56fd\u5316\u6269\u5f20\u901f\u5ea6\u76f8\u5bf9\u8f83\u6162\u3002<\/span><\/p>\n

\u6b64\u5916\uff0c\u9738\u738b\u8336\u59ec\u8fd8\u4e13\u95e8\u4e0e\u8336\u767e\u9053\u8054\u624b\u6210\u7acb\u4e24\u5bb6\u65b0\u516c\u53f8\uff0c\u56f4\u7ed5\u4f9b\u5e94\u94fe\u5c55\u5f00\u5408\u4f5c\uff0c\u4e3a\u53cc\u65b9\u63d0\u5347\u4f9b\u5e94\u94fe\u6548\u7387\u4e0e\u7a33\u5b9a\u6027\u3002<\/span><\/p>\n

\u8fd9\u4e9b\u786c\u5b9e\u529b\u7684\u8f83\u91cf\uff0c\u4f1a\u5f71\u54cd\u63a5\u4e0b\u6765\u5404\u54c1\u724c\u5728\u65b0\u8336\u996e\u5e02\u573a\u7684\u5730\u4f4d\u3002\u800c\u968f\u7740\u5404\u5927\u54c1\u724c\u4e0a\u5e02\u52df\u8d44\uff0c\u5728\u6d77\u5916\u6269\u5f20\u4e0a\uff0c\u5404\u4e2a\u54c1\u724c\u4e5f\u4f1a\u9010\u6e10\u62c9\u5f00\u5dee\u8ddd\u3002<\/span><\/p>\n

<\/h4>\n

\u878d\u8d44\u5954\u8d74\u6d77\u5916\u201c\u65b0\u6218\u573a\u201d<\/span><\/strong><\/span><\/h4>\n

\u878d\u8d44\u540e\u7684\u5404\u5927\u65b0\u8336\u996e\u54c1\u724c\uff0c\u51e0\u4e4e\u90fd\u662f\u7528\u4e8e\u4f9b\u5e94\u94fe\u5347\u7ea7\u3001\u95e8\u5e97\u6269\u5f20\u3001\u7814\u53d1\u4e0e\u521b\u65b0\u3001\u54c1\u724c\u5efa\u8bbe\u3001\u6570\u5b57\u5316\u5efa\u8bbe\u7b49\u65b9\u9762\u3002<\/span><\/p>\n

\u5c24\u5176\u662f\u6d77\u5916\u62d3\u5c55\u65b9\u9762\u3002\u300a2025\u5e74\u4e2d\u56fd\u73b0\u5236\u996e\u54c1\u884c\u4e1a\u62a5\u544a\u300b\u6307\u51fa\uff0c\u5168\u7403\u73b0\u5236\u996e\u54c1\u5e02\u573a\u89c4\u6a21\u4ece2018\u5e74\u76845989\u4ebf\u7f8e\u5143\u589e\u957f\u81f32023\u5e74\u76847791\u4ebf\u7f8e\u5143\uff0c\u4e2d\u56fd\u548c\u4e1c\u5357\u4e9a\u5e02\u573a\u589e\u901f\u6700\u5feb\uff0c\u590d\u5408\u5e74\u589e\u957f\u7387\u5206\u522b\u4e3a17.6%\u548c19.8%\uff0c\u5408\u8ba1\u8d21\u732e\u5168\u7403\u589e\u91cf\u7684\u8fd140%\u3002<\/span><\/p>\n

\u56e0\u4e3a\u4e1c\u5357\u4e9a\u5e02\u573a\u7684\u4eba\u53e3\u7ea2\u5229\u3001\u6d88\u8d39\u589e\u957f\u548c\u6587\u5316\u63a5\u8fd1\u6027\u3002\u871c\u96ea\u51b0\u57ce\u3001\u53e4\u8317\u3001\u9738\u738b\u8336\u59ec\u90fd\u628a\u4e1c\u5357\u4e9a\u5e02\u573a\u3001\u5468\u8fb9\u65e5\u97e9\u5e02\u573a\u89c6\u4e3a\u65b0\u6218\u573a\u3002<\/span><\/p>\n

\u5177\u4f53\u800c\u8a00\uff0c\u53e4\u8317\u7684\u6d77\u5916\u95e8\u5e97\u6570\u91cf\u76f8\u5bf9\u8f83\u5c11\uff0c\u5c1a\u5904\u4e8e\u8bd5\u6c34\u9636\u6bb5\u3002\u871c\u96ea\u51b0\u57ce\u4e3a\u4e86\u62d3\u5c55\u4e1c\u5357\u4e9a\u5e02\u573a\uff0c\u6839\u636e\u5f53\u5730\u53e3\u5473\u504f\u597d\u63a8\u51fa\u7279\u8272\u4ea7\u54c1\uff08\u5982\u8d8a\u5357\u7684\u6930\u5976\u7cfb\u5217\uff09<\/span>\u3002\u5728\u4ef7\u683c\u4e0a\uff0c\u5176\u5ef6\u7eed\u4f4e\u4ef7\u7b56\u7565\uff0c\u5438\u5f15\u4e1c\u5357\u4e9a\u4e2d\u4f4e\u6536\u5165\u6d88\u8d39\u8005\uff1b\u5728\u4f9b\u5e94\u94fe\u5c42\u9762\uff0c\u871c\u96ea\u51b0\u57ce\u4e8e\u4e1c\u5357\u4e9a\u5efa\u7acb\u672c\u5730\u5316\u4f9b\u5e94\u94fe\uff0c\u964d\u4f4e\u6210\u672c\u3002\u622a\u81f32023\u5e74\uff0c\u871c\u96ea\u51b0\u57ce\u5728\u6d77\u5916\u62e5\u6709\u8d851000\u5bb6\u95e8\u5e97\uff0c\u8d8a\u5357\u5e02\u573a\u8868\u73b0\u5c24\u4e3a\u7a81\u51fa\u3002<\/span><\/p>\n

<\/p>\n

\u9664\u4e86\u4e1c\u5357\u4e9a\u5e02\u573a\uff0c\u968f\u7740\u6d77\u5916\u5e02\u573a\u9010\u6e10\u7a81\u7834\uff0c\u4e0d\u5c11\u54c1\u724c\u8fd8\u8fdb\u519b\u5317\u7f8e\u548c\u6b27\u6d32\u7b49\u53d1\u8fbe\u6d88\u8d39\u5e02\u573a\u3002<\/span><\/p>\n

\u6bd4\u5982\u4e3b\u6253\u9ad8\u7aef\u8336\u996e\u8def\u7ebf\u7684\u559c\u8336\u5df2\u5728\u5305\u62ec\u65b0\u52a0\u5761\u3001\u82f1\u56fd\u3001\u52a0\u62ff\u5927\u3001\u6fb3\u5927\u5229\u4e9a\u3001\u9a6c\u6765\u897f\u4e9a\u3001\u7f8e\u56fd\u3001\u97e9\u56fd\u3001\u65e5\u672c\u5728\u5185\u76848\u4e2a\u56fd\u5bb6\u4ee5\u53ca\u4e2d\u56fd\u7684\u6e2f\u6fb3\u5730\u533a\uff0c\u5171\u5f00\u8bbe\u4e86\u8d85\u8fc780\u5bb6\u95e8\u5e97\u3002\u5728\u7f8e\u56fd\u7ebd\u7ea6\u65f6\u4ee3\u5e7f\u573a\uff0c\u559c\u8336\u4e5f\u5f00\u8bbe\u4e86\u5176\u9996\u5bb6\u6d77\u5916LAB\u5e97\uff0c\u5e76\u63a8\u51fa\u4e86\u5168\u7403\u9996\u4e2aTEA LAB\u521b\u65b0\u5b9e\u9a8c\u7a7a\u95f4\u3002<\/span><\/p>\n

\u800c\u6b64\u6b21\u9738\u738b\u8336\u59ec\u8d74\u7f8eIPO\u52df\u96c6\u8d44\u91d1\u4e5f\u7528\u4e8e\u8fdb\u4e00\u6b65\u6269\u5927\u95e8\u5e97\u89c4\u6a21\u3001\u52a0\u5f3a\u4f9b\u5e94\u94fe\u5efa\u8bbe\uff0c\u4ece\u800c\u5728\u7ade\u4e89\u6fc0\u70c8\u7684\u8336\u996e\u5e02\u573a\u4e2d\u62a2\u5360\u66f4\u591a\u5e02\u573a\u4efd\u989d\uff0c\u63d0\u5347\u54c1\u724c\u7684\u56fd\u9645\u77e5\u540d\u5ea6\uff0c\u63a8\u52a8\u54c1\u724c\u5168\u7403\u5316\u6218\u7565\u7684\u5b9e\u65bd\u3002\u82e5\u80fd\u6210\u529f\u4e0a\u5e02\uff0c\u9738\u738b\u8336\u59ec\u5c06\u8fdb\u4e00\u6b65\u7a33\u56fa\u5176\u884c\u4e1a\u9886\u5148\u5730\u4f4d\u3002<\/span><\/p>\n

\u76ee\u524d\u6765\u770b\uff0c\u65b0\u8336\u996e\u884c\u4e1a\u8fdc\u672a\u8fbe\u5230\u9971\u548c\uff0c\u5e02\u573a\u8fd8\u6709\u589e\u91cf\u4ee5\u53ca\u672a\u88ab\u6ee1\u8db3\u7684\u6f5c\u5728\u9700\u6c42\u3002\u60f3\u8981\u6301\u7eed\u6316\u6398\u884c\u4e1a\u589e\u91cf\uff0c\u4e0d\u80fd\u4ec5\u9760\u4ef7\u683c\u6218\uff0c\u8fd8\u8981\u9760\u4ea7\u54c1\u521b\u65b0\u3001\u4f9b\u5e94\u94fe\u7a81\u7834\u3002\u800c\u6d77\u5916\u5e02\u573a\u4f5c\u4e3a\u65b0\u589e\u91cf\uff0c\u5982\u4f55\u5728\u5916\u6d77\u52a0\u5f3a\u672c\u571f\u5316\uff0c\u5b9e\u73b0\u6269\u5f20\uff0c\u662f\u4e0b\u4e00\u9636\u6bb5\u7684\u7ade\u4e89\u4e86\u3002<\/span><\/p>\n

<\/span><\/p>\n

\u6765\u6e90\uff1a\u9cb8\u5546(ID\uff1abizwhale)<\/p>\n

\u4f5c\u8005\uff1a\u4e09\u8f6e<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

\u65b0\u8336\u996e\u54c1\u724c\u7eb7\u7eb7\u901a\u8fc7\u4e0a\u5e02\u878d\u8d44\uff0c\u52a0\u901f\u6d77\u5916\u6269\u5f20\uff0c\u7279\u522b\u662f\u5728\u4e1c\u5357\u4e9a\u5e02\u573a\u3002\u871c\u96ea\u51b0\u57ce\u3001\u53e4\u8317\u7b49\u54c1\u724c\u901a\u8fc7\u672c\u5730\u5316\u4f9b\u5e94\u94fe\u548c\u7279\u8272\u4ea7\u54c1\u5438\u5f15\u6d88\u8d39\u8005\uff0c\u800c\u559c\u8336\u7b49\u9ad8\u7aef\u54c1\u724c\u5219\u8fdb\u519b\u5317\u7f8e\u548c\u6b27\u6d32\u3002\u6d77\u5916\u5e02\u573a\u88ab\u89c6\u4e3a\u65b0\u589e\u91cf\uff0c\u54c1\u724c\u9700\u6ce8\u91cd\u672c\u571f\u5316\u548c\u4ea7\u54c1\u521b\u65b0\u3002<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-54535","post","type-post","status-publish","format-standard","hentry","category-7"],"_links":{"self":[{"href":"https:\/\/www.tyjzk.com\/index.php?rest_route=\/wp\/v2\/posts\/54535","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.tyjzk.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.tyjzk.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.tyjzk.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.tyjzk.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=54535"}],"version-history":[{"count":0,"href":"https:\/\/www.tyjzk.com\/index.php?rest_route=\/wp\/v2\/posts\/54535\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.tyjzk.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=54535"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.tyjzk.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=54535"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.tyjzk.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=54535"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}