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2021\u5e74\uff0c\u745e\u5e78\u751f\u6930\u62ff\u94c1\u6a2a\u7a7a\u51fa\u4e16\uff0c\u9996\u6708\u5356\u51fa42\u4e07\u676f\uff0c\u4e09\u4e2a\u6708\u540e\uff0c\u751f\u6930\u7cfb\u5217\u5355\u6708\u9500\u91cf\u7a81\u7834\u5343\u4e07\u676f\uff0c\u4e0d\u4ec5\u6210\u4e3a\u745e\u5e78\u5496\u5561\u626d\u4e8f\u4e3a\u76c8\u7684\u5173\u952e\u5927\u7206\u6b3e\uff0c\u8fd8\u6210\u529f\u5e26\u52a8\u4e86\u4e00\u573a\u201c\u4e07\u7269\u7686\u53ef\u6930\u201d\u7684\u521b\u610f\u72c2\u6b22\u3002<\/span><\/section>\n
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\u707c\u8bc6\u54a8\u8be2\u62a5\u544a\u663e\u793a\uff0c\u81ea2020\u5e74\u8d77\uff0cif\u7a33\u5c45\u4e2d\u56fd\u5185\u5730\u6930\u5b50\u6c34\u996e\u6599\u5e02\u573a\u699c\u9996\uff0c2024\u5e74\u5e02\u5360\u7387\u7ea6\u8fbe34%\u3002\u5728\u62db\u80a1\u4e66\u4e2d\uff0c\u66f4\u4ee4\u4eba\u60ca\u53f9\u7684\u662f\u5176\u201c\u6781\u81f4\u7684\u6548\u7387\u201d\uff1a<\/span>\u6ca1\u6709\u81ea\u5efa\u5de5\u5382\u3001\u4e0d\u517b\u7269\u6d41\u56e2\u961f\uff0c\u4ec5\u9760\u5916\u5305\u4ee3\u5de5\u548c\u5206\u9500\uff0c\u4fbf\u5c06\u6930\u5b50\u6c34\u4e00\u5e74\u5356\u51fa\u657010\u4ebf\u3002<\/span><\/strong><\/section>\n

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1<\/strong><\/p>\n

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IFBH\u7684\u6545\u4e8b\u59cb\u4e8e\u6cf0\u56fd\u66fc\u8c37\u3002\u5176\u521b\u59cb\u4eba\u5f6d\u8428\u514b\uff08Pongsakorn Pongsak\uff09\u51fa\u8eab\u4e8e\u663e\u8d6b\u7684\u5546\u4e1a\u4e16\u5bb6\uff0c\u5bb6\u4e2d\u4ea7\u4e1a\u6d89\u8db3\u623f\u5730\u4ea7\u3001\u9152\u5e97\u3001\u9ad8\u5c14\u592b\u4ff1\u4e50\u90e8\u3001\u996e\u6599\u7b49\u591a\u4e2a\u9886\u57df\uff0c\u5f6d\u8428\u514b\u81ea\u5e7c\u4fbf\u5bf9\u5546\u4e1a\u5c55\u73b0\u51fa\u6d53\u539a\u5174\u8da3\u4e0e\u72ec\u7279\u5929\u8d4b\u3002<\/span><\/section>\n
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2013\u5e74\uff0c\u56de\u5230\u6cf0\u56fd\u7684\u5f6d\u8428\u514b\u521b\u7acb\u4e86\u5de5\u5382General Beverage\uff0c\u4e13\u6ce8\u4e8e\u98df\u54c1\u548c\u996e\u6599\u7684\u5236\u9020\u4e0e\u5206\u9500\uff0c\u4ed6\u5efa\u8d77\u66fc\u8c37\u9996\u4e2a\u9ad8\u901f\u65e0\u83cc\u7f50\u88c5\u751f\u4ea7\u7ebf\uff0c\u4ea7\u80fd\u8fbe\u5230\u6bcf\u5c0f\u65f64\u4e07\u74f6\uff0cif\u6930\u5b50\u6c34\u4ea7\u54c1\u968f\u4e4b\u9762\u4e16\u3002<\/span><\/section>\n
<\/section>\n
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2017\u5e74\uff0cif\u6930\u5b50\u6c34\u6b63\u5f0f\u8fdb\u519b\u4e2d\u56fd\u5e02\u573a\u3002\u5f7c\u65f6\uff0c\u4e2d\u56fd\u996e\u54c1\u5e02\u573a\u54c1\u7c7b\u7e41\u591a\uff0c\u6930\u5b50\u6c34\u8fd9\u4e00\u7ec6\u5206\u9886\u57df\u5c1a\u5904\u53d1\u5c55\u521d\u671f\uff0c\u6d88\u8d39\u8005\u8ba4\u77e5\u5ea6\u76f8\u5bf9\u8f83\u4f4e\u3002if\u6930\u5b50\u6c34\u4ee5\u8fdb\u53e3\u9ad8\u7aef\u5b9a\u4f4d\uff0c\u6253\u5165\u4e00\u3001\u4e8c\u7ebf\u57ce\u5e02\u7684\u4fbf\u5229\u5e97\u4e0e\u7cbe\u54c1\u8d85\u5e02\uff0c\u4f46\u9500\u552e\u4e1a\u7ee9\u5e76\u4e0d\u4eae\u773c\u3002<\/span><\/section>\n
\u6a2a\u5411\u6765\u770b\uff0c2015\u5e74\uff0c\u540c\u6837\u76ef\u51c6\u6930\u5b50\u6c34\u8d5b\u9053\u7684Vita Coco\u501f\u534e\u5f6c\u96c6\u56e2\u8fdb\u5165\u4e2d\u56fd\uff0c\u7136\u800c330ml\u552e\u4ef710\u5143\u7684\u9ad8\u5b9a\u4ef7\u3001\u6d88\u8d39\u8005\u5bf9\u201c\u6930\u5b50\u6c34\u2260\u6930\u6c41\u201d\u7684\u8ba4\u77e5\u6a21\u7cca\uff0c\u4f7f\u5176\u96be\u4ee5\u6253\u5f00\u5927\u4f17\u5e02\u573a\uff0c\u521d\u671f\u8868\u73b0\u540c\u6837\u60e8\u6de1\u3002<\/span><\/section>\n
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\u62db\u80a1\u4e66\u663e\u793a\uff0c2023\u5e74\u20142024\u5e74\uff0c\u6930\u5b50\u6c34\u4ea7\u54c1\u7684\u8425\u6536\u5206\u522b\u4e3a8201.2\u4e07\u7f8e\u5143\u548c1.51\u4ebf\u7f8e\u5143\uff0c\u5360IFBH\u603b\u8425\u6536\u768493.8%\u548c95.6%\uff0c\u5176\u4ed6\u6930\u5b50\u6c34\u76f8\u5173\u4ea7\u54c1\u7684\u8425\u6536\u5728\u62a5\u544a\u671f\u5185\u5206\u522b\u4e3a279.7\u4e07\u7f8e\u5143\u3001308.5\u4e07\u7f8e\u5143\uff0c\u5360\u6bd4\u5206\u522b\u4e3a3.2%\u548c1.9%\u3002<\/span>\u4e0d\u96be\u770b\u51fa\uff0cIFBH\u516c\u53f8\u4e3b\u8981\u8425\u6536\u975e\u5e38\u4f9d\u8d56if\u6930\u5b50\u6c34\u8fd9\u4e2a\u5355\u4e00\u54c1\u7c7b\u3002<\/strong><\/span><\/section>\n
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\u4e3a\u4e86\u8fdb\u4e00\u6b65\u5de9\u56fa\u5728\u4e2d\u56fd\u5e02\u573a\u7684\u5730\u4f4d\uff0cIFBH\u4e0d\u65ad\u52a0\u5927\u5e02\u573a\u63a8\u5e7f\u529b\u5ea6,\u9664\u4e86\u9080\u8bf7\u77e5\u540d\u660e\u661f\u4ee3\u8a00\uff0c\u8fd8\u4e0e\u6ce1\u6ce1\u739b\u7279\u8fdb\u884c\u8de8\u754c\u8054\u540d\u3002\u5728\u8425\u9500\u8d39\u7528\u65b9\u9762\uff0cIFBH\u7684\u5f00\u652f\u75312023\u5e74\u7684366.3\u4e07\u7f8e\u5143\u589e\u957f\u81f32024\u5e74\u7684735.5\u4e07\u7f8e\u5143\uff0c\u540c\u6bd4\u589e\u5e45\u8d85100%\uff0c\u8425\u9500\u5f00\u652f\u5360\u603b\u8425\u6536\u7684\u6bd4\u4f8b\u75314.2%\u589e\u52a0\u81f34.7%\uff0c\u53ef\u89c1\u5176\u5bf9\u4e2d\u56fd\u5e02\u573a\u63a8\u5e7f\u7684\u91cd\u89c6\u7a0b\u5ea6\u3002<\/span><\/p>\n

2<\/strong><\/p>\n

46\u4eba\u72c2\u63fd11\u4ebf\uff0c\u8f7b\u8d44\u4ea7\u6a21\u5f0f\u80cc\u540e\u7684\u201c\u4e09\u677f\u65a7\u201d<\/span><\/strong><\/strong><\/p>\n

\u5728\u300a\u5929\u4e0b\u7f51\u5546\u300b\u770b\u6765\uff0c\u4e0e\u5176\u4ed6\u996e\u6599\u4f01\u4e1a\u54c1\u724c\u4e0d\u540c\uff0c\u5728\u4e2d\u56fd\u5e02\u573a\uff0cIFBH\u7684\u6a21\u5f0f\u6709\u4e09\u4e2a\u7279\u5f02\u4e4b\u5904\uff1a<\/span><\/section>\n
\u4e00\u662f\u6781\u81f4\u7684\u8f7b\u8d44\u4ea7\u6a21\u5f0f\uff0c\u751f\u4ea7\u3001\u7269\u6d41\u3001\u4f9b\u5e94\u94fe\u5168\u90e8\u5916\u5305\u3002<\/span><\/strong>\u7ffb\u5f00IFBH\u7684\u62db\u80a1\u4e66\uff0c\u4e00\u7ec4\u6570\u5b57\u4ee4\u4eba\u548b\u820c\uff1a\u516c\u53f8\u4ec546\u540d\u5458\u5de5\uff0c\u5176\u4e2d43\u4eba\u5728\u6cf0\u56fd\u8d1f\u8d23\u7814\u53d1\u4e0e\u4f9b\u5e94\u94fe\uff0c3\u4eba\u5728\u65b0\u52a0\u5761\u7ba1\u7406\u8d22\u52a1\uff0c\u4e2d\u56fd\u5e02\u573a\u5219\u5b8c\u5168\u4f9d\u8d56\u4ee3\u8fd0\u8425\u5546\u3002<\/span><\/section>\n
<\/section>\n
\u6781\u81f4\u7684\u8f7b\uff0c\u53cd\u800c\u6210\u4e3aif\u9ad8\u901f\u6269\u5f20\u7684\u6838\u5fc3\u5f15\u64ce\u3002\u5728\u6cf0\u56fd\uff0cif\u6930\u5b50\u6c34\u7531General Beverage\u7b49\u4ee3\u5de5\u5382\u751f\u4ea7\uff1b\u5728\u4e2d\u56fd\uff0c\u751f\u4ea7\u3001\u4ed3\u50a8\u3001\u7269\u6d41\u5168\u90e8\u5916\u5305\uff0c\u7531\u676d\u5dde\u5927\u70ed\u7535\u5b50\u5546\u52a1\u6709\u9650\u516c\u53f8\u8d1f\u8d23\u7535\u5546\u8fd0\u8425\uff0c\u5728\u7ebf\u4e0b\u62d3\u5c55\u65b9\u9762\uff0c\u5317\u4eac\u4f18\u9053\u6781\u81f4\u98df\u54c1\u6709\u9650\u516c\u53f8\u8d1f\u8d23\u5317\u65b9\u53ca\u7ebf\u4e0a\u6e20\u9053\u8fd0\u8425\uff0c\u200c\u4e0a\u6d77\u68ee\u8702\u56ed\u4f9b\u5e94\u94fe\u7ba1\u7406\u6709\u9650\u516c\u53f8\u8986\u76d6\u534e\u4e1c\u3001\u534e\u5357\u533a\u57df\uff0c\u91cd\u70b9\u5e03\u5c40\u4fbf\u5229\u5e97\u53ca\u5546\u8d85\u3002<\/span><\/section>\n
IFBH\u751a\u81f3\u6ca1\u6709\u4e00\u95f4\u4ed3\u5e93\uff0c\u5b58\u8d27\u5468\u8f6c\u5929\u6570\u4ec52\u20143\u5929\uff0c\u51e0\u4e4e\u5b9e\u73b0\u201c\u96f6\u5e93\u5b58\u201d\uff0c\u53ef\u4ee5\u8bf4\u662f\u751f\u4ea7\u4e0e\u7269\u6d41\u5168\u90e8\u5916\u5305\u3002\u5728\u62db\u80a1\u4e66\u4e2d\uff0cIFBH\u89e3\u91ca\u79f0\uff0c\u8fd9\u4e00\u8fd0\u4f5c\u6a21\u5f0f\u4f7f\u516c\u53f8\u5177\u6709\u9ad8\u5ea6\u751f\u4ea7\u5f39\u6027\u4e0e\u62d3\u5c55\u80fd\u529b\uff0c\u516c\u53f8\u5f97\u4ee5\u5c06\u8d44\u6e90\u96c6\u4e2d\u5728\u7814\u53d1\u548c\u54c1\u724c\u5efa\u8bbe\u4e0a\u3002<\/span><\/section>\n
\u4e8c\u662fKOL\u79cd\u8349\u4e0e\u7b26\u53f7\u5316\u8bbe\u8ba1\u3002<\/strong><\/span>\u521d\u5165\u4e2d\u56fd\u5e02\u573a\u4e4b\u65f6\uff0cif\u654f\u9510\u5730\u6355\u6349\u5230\u4e86\u5e02\u573a\u8d8b\u52bf\uff0c\u5c24\u5176\u662fZ\u4e16\u4ee3\u7684\u6d88\u8d39\u5fc3\u7406\u3002\u4e8e\u662f\uff0cif\u6930\u5b50\u6c34\u5b9a\u4f4d\u4e3a\u201c\u5065\u5eb7+\u989c\u503c\u201d\u7684\u996e\u54c1\uff0c\u8fce\u5408\u5065\u8eab\u548c\u51cf\u80a5\u4eba\u7fa4\u7684\u9700\u6c42\u3002if\u6df1\u8c19\u65b0\u6d88\u8d39\u7684\u6d41\u91cf\u5bc6\u7801\uff0c\u5728\u5916\u89c2\u8bbe\u8ba1\u4e0a\uff0c\u54c1\u724c\u7528\u900f\u660e\u74f6\u8eab\uff0c\u6d88\u8d39\u8005\u80fd\u76f4\u89c2\u770b\u5230\u6e05\u6f88\u7684\u6930\u6c41\uff0c\u5f3a\u5316\u4e86\u201c\u65e0\u6dfb\u52a0\u201d\u7684\u89c6\u89c9\u7b26\u53f7\uff0c\u800c\u540e\u901a\u8fc7KOL\u8fdb\u884c\u75c5\u6bd2\u5f0f\u8425\u9500\u3002<\/span><\/section>\n
<\/section>\n
\u5728\u5c0f\u7ea2\u4e66\u4e0a\uff0cKOL\u4eec\u5c06if\u6930\u5b50\u6c34\u5851\u9020\u6210\u201c\u8fd0\u52a8\u8865\u6c34\u795e\u5668\u201d\uff0c\u5355\u7bc7\u7b14\u8bb0\u5e26\u52a810\u4e07+\u9500\u91cf\u7684\u795e\u8bdd\u9891\u73b0\u3002\u90e8\u5206\u5065\u8eab\u535a\u4e3b\u7528if\u6930\u5b50\u6c34\u642d\u914d\u86cb\u767d\u7c89\u3001\u4f4e\u8102\u5976\u916a\u68d2\u7b49\u4f5c\u4e3a\u51cf\u8102\u9910\uff0c\u8fdb\u4e00\u6b65\u4ee5\u529f\u80fd\u6027\u548c\u573a\u666f\u5316\u7684\u5c55\u73b0\uff0c\u5f3a\u5316\u5176\u4e13\u4e1a\u5f62\u8c61\u3002<\/span><\/section>\n
\u4e09\u662f\u7ebf\u4e0a\u7ebf\u4e0b\u6e20\u9053\u201c\u9971\u548c\u653b\u51fb\u201d\uff0c\u4fbf\u5229\u5e97\u53ca\u7535\u5546\u53cc\u9a71\u52a8\u3002<\/strong><\/span>\u5728\u5168\u5bb6\u30017-11\u7b49\u7ebf\u4e0b\u4fbf\u5229\u5e97\u6e20\u9053\uff0cif\u6930\u5b50\u6c34\u4e3b\u8981\u63a8\u51fa250ml\u5305\u88c5\uff0c\u4e3b\u6253\u5373\u65f6\u6d88\u8d39\u573a\u666f\u3002<\/span><\/section>\n
\u800c\u5bf9\u7ebf\u4e0b\u4fbf\u5229\u5e97\u6e20\u9053\u7684\u6e17\u900f\uff0c\u4e5f\u8ba9\u66f4\u591a\u5e74\u8f7b\u7fa4\u4f53\u5bf9\u54c1\u724c\u5f62\u6210\u8ba4\u77e5\uff0c\u5e26\u52a8\u7ebf\u4e0a\u9500\u552e\uff0c\u76ee\u524dif\u4e3b\u8981\u5e03\u5c40\u4e86\u5929\u732b\u3001\u4eac\u4e1c\u3001\u6296\u97f3\u7b49\u7ebf\u4e0a\u5e73\u53f0\uff0c\u5728\u6296\u97f3\u76f4\u64ad\u95f4\uff0c\u54c1\u724c\u901a\u8fc7\u201c\u4e70\u4e00\u8d60\u4e00\u201d\u7b56\u7565\u62c9\u52a8\u5ba2\u5355\u4ef7\uff0c\u636e\u516c\u5f00\u6570\u636e\uff0c\u54c1\u724c\u5355\u573a\u76f4\u64ad\u5356\u51fa50\u4e07\u74f6\uff0c\u590d\u8d2d\u7387\u9ad8\u8fbe35%\u3002\u8fd9\u79cd\u201c\u4fbf\u5229\u5e97\u9ad8\u9891\u66dd\u5149+\u76f4\u64ad\u95f4\u8f6c\u5316\u201d\u7684\u7ec4\u5408\u62f3\uff0c\u8fc5\u901f\u63d0\u5347\u4e86\u4ea7\u54c1\u9500\u91cf\u3002<\/span><\/section>\n
\u6781\u81f4\u7684\u8f7b\uff0c\u4e5f\u63a8\u9ad8\u4e86IFBH\u7684\u6bdb\u5229\u30022023\u5e74\u20142024\u5e74\uff0cIFBH\u7684\u6bdb\u5229\u7387\u753134.7%\u589e\u81f336.7%\u3002<\/span><\/section>\n

<\/p>\n

3<\/span><\/strong><\/p>\n

\u7ade\u4e89\u52a0\u5267\u672c\u571f\u54c1\u724c\u5f00\u542f\u201c\u8d34\u8eab\u6218\u201d<\/span><\/strong><\/strong><\/p>\n

\u8f7b\u8d44\u4ea7\u6a21\u5f0f\u4e3aif\u5e26\u6765\u9ad8\u6548\u7387\u548c\u9ad8\u6bdb\u5229\u7684\u540c\u65f6\uff0c\u4e5f\u6697\u6697\u57cb\u4e0b\u9690\u60a3\u3002<\/span><\/section>\n
\u5728\u4f9b\u5e94\u94fe\u65b9\u9762\uff0cif\u6930\u5b50\u6c34\u7edd\u5927\u591a\u6570\u4ee3\u5de5\u5382\u4f4d\u4e8e\u6cf0\u56fd\uff0c\u5176\u4e2d\u6700\u5927\u7684\u4ee3\u5de5\u5382\u5373\u4e3a\u521b\u59cb\u4eba\u5f6d\u8428\u514b\u65e9\u5e74\u521b\u7acb\u7684General Beverage\uff0c\u5176\u4e3aIFBH\u5176\u4f59\u4ee3\u5de5\u5382\u63d0\u4f9b\u4ea7\u54c1\u6240\u9700\u7684\u6240\u6709\u6930\u5b50\u6c34\uff0c\u800c\u6240\u9700\u6930\u5b50\u90fd\u662fGeneral Beverage\u4ece\u6cf0\u56fd\u5f53\u5730\u91c7\u96c6\u5546\u548c\u519c\u6c11\u624b\u4e2d\u91c7\u8d2d\u3002<\/span>\u8fd9\u79cd\u9ad8\u5ea6\u96c6\u4e2d\u7684\u4f9b\u5e94\u94fe\u6a21\u5f0f\uff0c\u4f7f\u5f97if\u6930\u5b50\u6c34\u5728\u9762\u5bf9\u539f\u6599\u4f9b\u5e94\u53d8\u5316\u3001\u653f\u7b56\u53d8\u52a8\u7b49\u60c5\u51b5\u65f6\u6297\u98ce\u9669\u80fd\u529b\u8f83\u5f31\u3002<\/span><\/strong>\u4e00\u65e6\u6cf0\u56fd\u5f53\u5730\u51fa\u73b0\u653f\u7b56\u8c03\u6574\u7b49\u5f71\u54cd\u519c\u4e1a\u6216\u8fdb\u51fa\u53e3\u4e1a\u52a1\u7684\u60c5\u51b5\uff0cif\u6930\u5b50\u6c34\u7684\u539f\u6599\u4f9b\u5e94\u548c\u751f\u4ea7\u53ef\u80fd\u4f1a\u53d7\u5230\u4e25\u91cd\u5f71\u54cd\uff0c\u5bfc\u81f4\u4ea7\u54c1\u4f9b\u5e94\u4e2d\u65ad\u6216\u6210\u672c\u5927\u5e45\u4e0a\u5347\u3002<\/span><\/section>\n
if\u6930\u5b50\u6c34\u5bf9\u5355\u4e00\u5e02\u573a\u7684\u4f9d\u8d56\u7a0b\u5ea6\u4e5f\u6781\u9ad8\u3002\u4e00\u65e6\u4e2d\u56fd\u5e02\u573a\u51fa\u73b0\u9700\u6c42\u6ce2\u52a8\u3001\u7ade\u4e89\u52a0\u5267\u7b49\u60c5\u51b5\uff0cif\u6930\u5b50\u6c34\u7684\u6574\u4f53\u4e1a\u7ee9\u5c06\u53d7\u5230\u5de8\u5927\u51b2\u51fb\u3002<\/span><\/section>\n
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